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War of Words: Myth-Busting Social Media, SEO & Content Marketing

by on Jan 09, 2013

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Presentation by Lee Odden of TopRank Online Marketing on the integration of social media, SEO and content marketing at NMX 2013. ...

Presentation by Lee Odden of TopRank Online Marketing on the integration of social media, SEO and content marketing at NMX 2013.

"There is no ROI in Social Media" and many other proclamations are made in industry press and on blogs just about every week. And yet investment in social, search and content are all on the rise. Why the disconnect? From pageview journalism to egomaniacal SEO superstar wannabe's, sweeping generalizations and out of context observations have created a number of myths about these highly effective online marketing channels.

This presentation identifies and busts the most common myths about SEO, Social Media and Content Marketing plus provides insight into how an integrated approach will win the battle and the war for more customers, better engagement and online marketing success.

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http://www.toprankblog.com 3251
http://www.socialmediasocialmedia.nl 464
http://www.scoop.it 334
http://feeds.feedburner.com 274
http://www.hostdime.com 249
http://feedly.com 209
http://www.lydiamarketingconsulting.com 197
http://valoriprimilab.blogspot.it 171
http://www.weebly.com 105
http://magic.indivly.com 105
http://www.conseilsmarketing.com 78
https://twitter.com 69
http://theflowingriver.wordpress.com 38
http://www.feedspot.com 35
http://www.socialmediaday.be 32
http://tweets.e1evation.com 29
http://www.handboekonlinemarketing.nl 22
http://digg.com 21
http://www.newsblur.com 20
http://www.frielms.com 18
http://socialmediamarketing.collected.info 14
http://localhost 13
http://feedproxy.google.com 13
http://feedreader.com 13
http://it.paperblog.com 12
http://flavors.me 9
http://tweetedtimes.com 9
http://pinterest.com 9
http://www.xseo.com.au 9
http://imbestoftheweb.com 8
http://valoriprimilab.blogspot.ch 8
http://makemoneydaily.collected.info 8
http://valoriprimilab.blogspot.com 7
http://internetwebsitedesign.biz 7
http://apps.synaptive.net 6
http://www.social-webnet.com 5
http://www.linkedin.com 5
http://newsblur.com 4
http://sadani.feedspot.com 4
http://www.x1mediatools.com 4
http://www.flavors.me 4
http://www.bizfeedz.com 3
http://feeds2.feedburner.com 3
http://kred.com 3
http://promotions-marketing.info 3
http://knowledgehubnetworks.com 3
http://www.hanrss.com 2
http://alexanderchalkidis.com 2
http://silverreader.com 2
http://zoekmachinemarketing.stramark.nl 2
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  • robustengineer3 Jessica Spalding I'm using http://jingbox.com/five/ for my slideshares 1 year ago
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  • azeckman1 Ashley Zeckman Awesome job Lee! 1 year ago
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War of Words: Myth-Busting Social Media, SEO & Content Marketing War of Words: Myth-Busting Social Media, SEO & Content Marketing Presentation Transcript