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Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
Online Culture IS The Culture
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Online Culture IS The Culture

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This presentation will build a bridge between the generations by positing the notion that ‘Online Culture is now The Culture’, (watch anyone in the modern workplace for more than 30 minutes in their …

This presentation will build a bridge between the generations by positing the notion that ‘Online Culture is now The Culture’, (watch anyone in the modern workplace for more than 30 minutes in their daily routine and marvel at the plethora of network-enabled behaviours), and suggests a range of implications for the current level of attention or investment in local creative and ICT industries. Inspired by a throwaway line in an article by Kevin Kelly "We Are The Web" See http://www.wired.com/wired/archive/13.08/tech.html

Design by Karen Lee - http://karenlee.co | http://www.linkedin.com/in/karenleedesign

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  • 1. Tim Parsons linkedin.com/in/timparsons twitter.com/timparsons Online Culture IS the culture
  • 2. Cultures have the power to change the world ... ...1% of US land area is road.
  • 3. One upon a time...
  • 4. Consumer Culture... ...in a mass-media world.
  • 5. NOW: . . . then something happened
  • 6. This is us!
  • 7. Over 1 billion Internet users worldwide (Source: Comscore.com 23 Jan 2009)
  • 8. 6 million Australians on Facebook, 8th highest penetration. (Source: Comscore.com 23 Jan 2009)
  • 9. 300 million Chinese internet users. (Source: Comscore.com 23 Jan 2009)
  • 10. 30 % of handsets sold in developed world today are smartphones (Source: Bytemobile.com, Sept 2008)
  • 11. Over 1.5 billion iPhone apps downloaded to iPhones + iPod Touches since July 2008 (source: Business Week, 14th July 2009)
  • 12. 4.1 billion Number of mobile phone subscribers worldwide (Source: WashingtonPost.com MoCo News 2 Mar 2009)
  • 13. 100 % mobile penetration in Australia (Source: Total Telecom Jan 2009)
  • 14. 140 % mobile penetration in ITALY (Source: Total Telecom Jan 2009)
  • 15. Online Culture is The Culture In 2006: “To win, we need a Community Outreach program.”
  • 16. Online Culture is The Culture $656 million Individual donations to Obama ’08 by Dec 2008. (Source: OpenSecrets.org, Dec 31 2008)
  • 17. Online Culture is The Culture Its not about technology
  • 18. Online Culture is about People Today
  • 19. People Today : Connected Society
  • 20. People Today : Connected Society : Babies
  • 21. People Today : Connected Society : Children
  • 22. People Today : Connected Society : Teens
  • 23. People Today : Connected Society : Adults
  • 24. Online Culture is rich in human Behaviours
  • 25. Online Culture is hungry for Authenticity
  • 26. Online Culture is great at getting the Truth
  • 27. Online Culture is rife with Innovation
  • 28. Online Culture is about reinventing the Economy
  • 29. Online Culture is principally a form of Open Society
  • 30. Online Culture is highly Disruptive
  • 31. Tim Parsons linkedin.com/in/timparsons Online Culture twitter.com/timparsons Online Culture IS IS the culture the mainstream
  • 32. Online Culture is The Culture Culture shock Remember the industrial revolution ? It changed the rules, transformed the lives of millions and created the world we know today.
  • 33. Online culture is changing the lives of billions
  • 34. Online Culture is The Culture Make it better We need to be influential beyond just IT and ‘digital industries’ - this is now society.
  • 35. Tim Parsons linkedin.com/in/timparsons twitter.com/timparsons

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