A brief presentation giving a quick overview of mega trends in Social Media in 2013; an overview of social media platforms; GGI content strategy and strengthening brand awareness.
GGI Leadership Forum 2013, Eisenberg
2. 818.4 Million
Fastest Growing Demographic
in Social Media Adoption:
(45 – 64 yrs.)
Number of people
accessing internet via
mobile phone:
3. Facebook | informal tone, photos, discussions
• Daily Active Users: 665 Million
• Monthly Active Users: 1.1 Billion
• Mobile Users: 751 Million
Twitter | News, Real-Time Updates, Links
• Monthly Active Users: 288 Million
•Fastest Growing Age Bracket: 55-64
Google+ | Professional, Official posts
• Monthly Active Users: 359 Million
•Fastest Growing Age Bracket:45-54
•Second Largest Social Network
LinkedIn | Professional
• Users: >200 Million
•2 new users join every second
5. GGI Global Alliance
@GGI_GA
GGI Geneva Group
International
Company Profile:
GGI Geneva Group
International
Closed Group:
GGI Geneva Group
International
GGI Geneva Group
International
6. 1. Login to the internal area on GGI‘s
website.
2. Click on My Data
3. Choose either „Pay Conference Bill“ for
GGI conference participation fees or „Pay
Membership Fee“ for all other GGI
invoices (e.g. Membership Fees).
4. Make sure to input the respective amount
and currency and enter the invoice
number under reference.
Once your payment was successful you will
receive a confirmation by e-mail.
Credit Card Payments are now available
7. GGI iPhone App Update
• Fixed error connection in Member search
• Adaptation to GGI‘s new corporate design
• New function in Member search: share contact
• Region updates
• iPhone 5 support
Version 1.6
Global Web Index Study: 60.3% increase in the last 2 years of # of people accessing internet via mobile phone
Twitter: 79% growth rate since 2012 in age demographic 55-64Google+ 56% growth rate since 2012 in age demographic 45-54
GGI Content gets more impressions by sharing on social media and can reach targeted audiences.Strong quality content adds value to readers and strengthens the overall brand awareness of GGI.
Our current social media profiles [click to demonstrate]
Currently developing webex marketingstrategy meetings.