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Squeezing the Most out of a Click: Local Funnel Optimization by Evan Kramer, LifeShield/DirecTV - SIMposium 2013

by on Jul 23, 2013

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With online marketing for “local” there are often fewer impressions for search than more broad category terms. It is important to get the most return out of every click to your website in order to ...

With online marketing for “local” there are often fewer impressions for search than more broad category terms. It is important to get the most return out of every click to your website in order to maximize your marketing efforts online. This discussion will present several available tactics to enhance your click to lead or lead to sale ratios for your business with local. The discussion will include examples from LifeShield/DirecTV home security marketing efforts as well as available tools to leverage.

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Squeezing the Most out of a Click: Local Funnel Optimization by Evan Kramer, LifeShield/DirecTV - SIMposium 2013 Squeezing the Most out of a Click: Local Funnel Optimization by Evan Kramer, LifeShield/DirecTV - SIMposium 2013 Presentation Transcript