Floral Design
Chain of Distribution
Flower: Snapdragon
Term: Floriculture
Snapdragon
Antirrhinum
• Availability: year-round
• Color: pink, white, yellow, purple, and orange
• Flower stem is geotro...
Floriculture
• Growing flowers – especially for
commercial sale
Commercial Growers
• http://www.fsq.nl/fsq/UK-rondleiding.html
Growing cut flowers
• Cut flowers are grown and shipped around the
world
• 40 billion dollar per year industry
• 78% of th...
Greenhouse
• Flowers cut on Monday Morning
• Within 1 hour they are in a cold processing
warehouse
• Trimmed of leaves
• G...
?
Dutch Tulip Field
Keuchenhof Flower Show
9 28 Floriculture
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9 28 Floriculture

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9 28 Floriculture

  1. 1. Floral Design Chain of Distribution Flower: Snapdragon Term: Floriculture
  2. 2. Snapdragon Antirrhinum • Availability: year-round • Color: pink, white, yellow, purple, and orange • Flower stem is geotropic in that stems bend away from gravity. Store in vertical position to avoid curvature. • Individual florets “snap” when gently squeezed. Most varieties have sweet fragrance. • Medium line flower: Serves as an excellent choice for any style of design. • Longevity: days 10-14 • Sold by Bunch 10, $10 - $12
  3. 3. Floriculture • Growing flowers – especially for commercial sale
  4. 4. Commercial Growers • http://www.fsq.nl/fsq/UK-rondleiding.html
  5. 5. Growing cut flowers • Cut flowers are grown and shipped around the world • 40 billion dollar per year industry • 78% of the flowers sold in the US are imported • Most bulb flowers come from The Netherlands • Most Roses come from Ecuador & Columbia • California, Florida, Colorado, & Hawaii are the US largest growers. • Local growers: Wollum Gardens.
  6. 6. Greenhouse • Flowers cut on Monday Morning • Within 1 hour they are in a cold processing warehouse • Trimmed of leaves • Graded by length
  7. 7. ?
  8. 8. Dutch Tulip Field
  9. 9. Keuchenhof Flower Show
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