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Glenn Elliott
Founder & CEO
Reward Gateway
Bridging the
employee
engagement gap
71%of executives rank employee
engagement as very important to
achieving organisational success
24%of the same executives said their
employees were highly engaged.
(that’s the engagement gap)
but what is employee engagement?
“unlocking discretionary effort”
“reducing attrition”
“happiness at work”
We’ve known for years that organisations
who understand employee engagement
thrive
There are three key reasons why
organisations who understand employee
engagement thrive
Engaged employees make better decisions
because they understand more
2 Engaged employees are more productive
because they like or love what they are doing
3 Engaged employees innovate more
because they want their organisation to succeed
1
engaged employees choose the hard path
when it is right for their organisation
employee engagement is becoming essential

for more and more organisations. Here’s why.
Do you remember

when this

was the standard we all
strived for?
Does my
customer love
me?
But now the best
companies with the
most ambition or the
toughest markets,
they’re asking this
We used to ask about this….
“What is my lifetime customer value”
And now we think about this >>>
How much is my customer selling for me?selling
As we worry about this…
or how much business is my customer losing me?
Dharmesh Shah
Co-founder of Hubspot
@dharmesh
This smart guy coined his
own word, and a whole
business around it.


“Delightion”
Delightion - noun



A feeling of strong happiness or satisfaction, to the
point that you rave about the provider of the event that
led to that feeling
And this is urgent because in an increasing social word,
our customers have more power than ever before.
And my point is this..
how can you possibly create customer love

if you only have employee satisfaction?
technology is both the driver and the
potential solution.
technology is driving urgency
technology enables business to move faster
the internet drives business speed
faster pace means increased innovation
increased innovation means tougher competition
in the future, only two types of organisations

are going to thrive
those

that

Eliminate

their

people
those

that

Engage

their 

people
Engagement is a choice
Once an organisation has chosen
engagement it can inspire and influence
it’s people to choose engagement too.
you can’t engage people in your business and purpose
by giving them life insurance, medical insurance or
stuffing them with any other bonus, perk or bribe.
employee engagement needs a broader approach
Open & Honest Communication
Pay &
Benefits
Purpose, Meaning and Values
Wellbeing
L&D
Leadership Management
Recognition
Job Design
Pay &
Benefits
Wellbeing
Workspace
With case studies from
McKinsey to McDonalds,

The Engagement Bridge is
published by Wiley in fall 2016
www.glennelliott.me
www.glennelliott.me

@glennelliott

glennelliott

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