Social Media: Week Four - Social Media Ecologies - Revised 4/12
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Social Media: Week Four - Social Media Ecologies - Revised 4/12

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Week Four presentation: Social Media: Society & Citizenship Online Course

Week Four presentation: Social Media: Society & Citizenship Online Course

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  •   sockpuppet  is an  online identity  used for purposes of deception within an  online community . In its earliest usage, a sockpuppet was a false identity through which a member of an Internet  community speaks with or about himself or herself, pretending to be a different person, [1]  like a  ventriloquist  manipulating a  hand puppet . Trolling - an internet term for a person who willfully, through obscene, offensive or hateful actions (a.k.a. "trolling"), attempts to disrupt a community or garner reactions, attention and controversy. -

Social Media: Week Four - Social Media Ecologies - Revised 4/12 Social Media: Week Four - Social Media Ecologies - Revised 4/12 Presentation Transcript

  • Week Four
  • “ We believe that current youth adoption of digital media production and ‘social media’ is happening in a unique historical moment, tied to longer-term and systemic changes in sociability and culture.” http://mitpress.mit.edu/books/full_pdfs/Hanging_Out.pdf
  • Hanging Out
    • Getting Together and Being Together – socializing on line and off for identity construction – it is often online first to set up getting together.
        • Sharing, Posting, Linking, and Forwarding
        • Music first, then videos – youtube watched offline together
    • Hanging out through back channels – text, Facebook, Myspace, blogs..under no special control from home or school.
  • Messing Around
    • More intense engagement – looking around, “lurking” – chat roulette
  • “ Messing Around”
    • Experimental play – photo-tools, media creation, techie monitoring (e.g. free ringtone creation)
    • Messing around involves a more open-ended genre of participation
  • “ Geeking Out”
    • Intense commitment or engagement with media or technology, often one particular media property, genre, or a type of technology
    • involves learning to navigate esoteric domains of knowl edge and practice and being able to participate in communities that traffic in these forms of expertise.
    • Blogs, remizes, games, podscasts
    • Participate in closed IRC groups or specialized forums rather than general fan discussion forums, which they see as catering to less knowledgeable fans. –Second Life
    • Rewriting the rules - code hacking, creating and exploiting cheats, and making derivative works such as machinima (real time animated movie techniques – using game engines) and game modifications – Limewire – avoiding copyright rules
  • Why Does it Matter? understanding the new digital generation The following video and slides are my edited remix of Michael Wesch ’s presentation done on Slideshare.com and YouTube. Dr. Wesch is a pioneer in social media education and was recently named Professor of the Year
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  • “ What we are encountering is a panicky, an almost hysterical, attempt to escape from the deadly anonymity of modern life ... and the prime cause is not vanity ... but the craving of people who feel their personality sinking lower and lower into the whirl of indistinguishable atoms to be lost in a mass civilization."
  • “ What we are encountering is a panicky, an almost hysterical, attempt to escape from the deadly anonymity of modern life ... and the prime cause is not vanity ... but the craving of people who feel their personality sinking lower and lower into the whirl of indistinguishable atoms to be lost in a mass civilization." - Henry Seidel Canby 1926
  • Once upon a time…..
  • TV created a one-way conversation
  • You have to be on TV to have a voice
  • You have to be on TV to be significant
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  • And then came The MTV Generation
    • Short attention spans
    • Materialistic
    • Narcissistic
    • Not easily impressed
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  • “ in the midst of a fabulous array of historically unprecedented and utterly mind-boggling stimuli ...
  • the search for identity and recognition
  • the search for the authentic self
  • the search for the authentic self Charles Taylor's “Ethics of Authenticity” (1991) ‏
  • towards ... Charles Taylor's “Ethics of Authenticity” (1991) ‏
  • towards ... 1. “self-centered modes of self-fulfilment” Charles Taylor's “Ethics of Authenticity” (1991) ‏
  • towards ... 1. “self-centered modes of self-fulfilment” 2. “negation of all horizons of significance” Charles Taylor's “Ethics of Authenticity” (1991) ‏
  • towards ... 1. “self-centered modes of self-fulfilment” disengagement 2. “negation of all horizons of significance” Charles Taylor's “Ethics of Authenticity” (1991) ‏
  • towards ... 1. “self-centered modes of self-fulfilment” disengagement 2. “negation of all horizons of significance” fragmentation Charles Taylor's “Ethics of Authenticity” (1991) ‏
  • towards ... 1. “self-centered modes of self-fulfilment” disengagement 2. “negation of all horizons of significance” fragmentation special interest sound bite politics Charles Taylor's “Ethics of Authenticity” (1991) ‏
  • If the conversations of our culture now happen here ...
  • Why this matters ...
    • not controlled by the few
    • not one-way
    • created by, for, and around networks, not masses
    • transform individual pursuits into collective action
    • makes “group” formation “ridiculously easy” (Paquet/Shirky) ‏
  • Why this might deeply matter ...
    • We know ourselves through our relations with others.
    • New media create new ways of relating to others.
    • New media create new ways of knowing ourselves.
  • Hello……………Me!
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  • 1,728,000 minutes/day
  • Over 1,000x faster than you can watch
  • 493,714 videos/day
  • 493,714 videos/day (just on YouTube)
  • 1,000,000 + online videos per day
  • over 99.9% irrelevant to you (estimated)
  • viewed by less than 1% of Americans
  • Who is on YouTube (percentage of videos featuring people of different ages) ‏
  • And yet ….. we connect!
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  • What are the Components of Digital Citizenship
    • 1 . Digital Etiquette:    rules and policy
    • 2.   Digital Communication:     electronic exchange of information 3.   Digital Literacy: process of learning about technology and the use of technology
    • 4.   Digital Access:     full electronic participation in society.   5.   Digital Commerce:     electronic buying and selling of goods .  6.   Digital Law & Ethics:     electronic responsibility for actions and deeds  7.   Digital Rights & Responsibilities:     those freedoms extended to everyone in a digital world.
    • 8.   Digital Health & Wellness:     physical and psychological well-being in a digital world. 9.   Digital Security (self-protection):     electronic precautions to guarantee safety. 
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  • Can 140 Characters Make a Difference? http://www.splashmedia.com/resources/blog/changing-the-world-in-140-characters-or-less/ http://www.youtube.com/watch?v=SgjIgMdsEuk
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  • How a 22-year-old used Change.org to challenge one of America's largest financial institutions. ABC World News With Diane Sawyer 28-10-2011. http://www.youtube.com/watch?v=qfaQaz0J_a8