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the 5-minute
video interview
    soup to nuts
why interview?


• content creates itself (sort of)
• you create connections
• video spices things up
why 5 minutes?

• shorter is better
• quicker to upload and publish
• easier to transcribe and/or condense into text
• relieves the pressure on you and subject
amuse bouche
                                       get inspired



• what is your mission?
• listen to/watch other interviews
• practice conversational interviews
appetizer
                             gather your gear



• camera
• youtube or vimeo account
• editing software
• tripod
soup
                             prepare



• choose your subject
• prep / pre-interview
• get comfy with your tech
salad
                       create the setting



• choose location
• settle on a style
• frame your subject
main course
                                        interview

• 2-3 prepared questions - ask questions
  with the audience in mind.

• avoid the YES OR NO trap
• LISTEN LISTEN LISTEN
• be willing and able to switch gears
• RELAX RELAX RELAX
dessert
                                publish



• upload and publish
• transcript and/or synopsis
• subject bio
nuts!
                                    promote




• spread the word through social media,
  cross-posting

• encourage interaction via comments
go do it!
• pair up (or triple)
• 5 min prep, 5 min interview (x 2)
• two initial questions: who are you? &
  why are you here?

• follow-up questions from speaker
• return in 15 minutes to wrap up
resources

• wetoku.com - online video interview
• vimeo.com, blip.tv - alternatives to
  youtube

• NPR/Fresh Air Podcast - Terry Gross
• startuplucky.com - 5 minute interviews

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The 5-Minute Video Interview, Soup to Nuts

  • 2. why interview? • content creates itself (sort of) • you create connections • video spices things up
  • 3. why 5 minutes? • shorter is better • quicker to upload and publish • easier to transcribe and/or condense into text • relieves the pressure on you and subject
  • 4. amuse bouche get inspired • what is your mission? • listen to/watch other interviews • practice conversational interviews
  • 5. appetizer gather your gear • camera • youtube or vimeo account • editing software • tripod
  • 6. soup prepare • choose your subject • prep / pre-interview • get comfy with your tech
  • 7. salad create the setting • choose location • settle on a style • frame your subject
  • 8. main course interview • 2-3 prepared questions - ask questions with the audience in mind. • avoid the YES OR NO trap • LISTEN LISTEN LISTEN • be willing and able to switch gears • RELAX RELAX RELAX
  • 9. dessert publish • upload and publish • transcript and/or synopsis • subject bio
  • 10. nuts! promote • spread the word through social media, cross-posting • encourage interaction via comments
  • 11. go do it! • pair up (or triple) • 5 min prep, 5 min interview (x 2) • two initial questions: who are you? & why are you here? • follow-up questions from speaker • return in 15 minutes to wrap up
  • 12. resources • wetoku.com - online video interview • vimeo.com, blip.tv - alternatives to youtube • NPR/Fresh Air Podcast - Terry Gross • startuplucky.com - 5 minute interviews

Editor's Notes

  1. Good morning! I’m Sarah Vela. Consultant in social media, marketing, and branding. Blogger and podcaster. Push My Follow, TMI. Featured Users Community Manager, blogger. Startup Lucky Contributor. How many of you have cameras or recording equip? Today I’m going to: Introduce you to basics of the brief video interview Set you loose to practice Wrap it up with questions and comments. Sound good?