The presentation doc for the 1st meet-up for Android Design Club (http://bit.ly/androidjpdesign) at Adobe Systems in Tokyo, Japan on July 7th., 2010
http://atnd.org/events/6078
Introducing the basics and the fundamental concept/idea of vague word "Design", to non-design background programmers.
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Added URL links and few extra pages (added pages are marked with "*" on title.)
1. Android Design Club #1
デザイン入門の入門
Introduction to Design
Nobuya Sato
Experience Designer
July 7th., 2010 – 七夕
Revised version
Twitter: #andc
2. Agenda
1. Personal Profile //
2. What is “Design” //
3. Q&A //
Copyright 2010. Nobuya Sato. Private and Confidential. 2
3. First Off
Number
19 + 2 = 21 Programmers, SEs //
9 Designers //
1 Other //
--------------------------------
31 atnds
Copyright 2010. Nobuya Sato. Private and Confidential. 3
4. Agenda
1. Personal Profile //
2. What is “Design” //
3. Q&A //
Copyright 2010. Nobuya Sato. Private and Confidential. 4
5. Personal Profile
Nobuya Sato is
nobsato //
Experience Designer //
Design Strategist //
+ User Experience, IA, Web Design, Usability… and more.
Mobile Gadget Geek //
Father of Komorizo (1y7m) //
Copyright 2010. Nobuya Sato. Private and Confidential. 5
6. Personal Profile
previously…
Business Architects Inc. //
Project Lead, PM, UX Designer, IA //
5yrs9m //
Complex Large-scale Project //
Corporate Website //
Enterprise IA //
Globalization //
Global Web Strategy //
6
7. Agenda
1. Personal Profile //
2. What is “Design” //
3. Q&A //
Copyright 2010. Nobuya Sato. Private and Confidential. 7
8. What is “Design”
Design is
広告
建築
プロダクトデザイン
カーデザイン
インテリアデザイン
ファッションデザイン
Webデザイン ----------
UIデザイン 機能性
Copyright 2010. Nobuya Sato. Private and Confidential. Art work by G.R. “Exper” 8
9. What is “Design”
Design is
Functionality //
Copyright 2010. Nobuya Sato. Private and Confidential. Photo by Shirley Buxton 9
10. What is “Design”
Design is
Functionality //
Forms follow function
形態は機能に従う。
by Louis Henry Sullivan
Copyright 2010. Nobuya Sato. Private and Confidential. 10
11. What is “Design”
Design is
Functionality //
Function first, then form
造形は機能に従うものであり、国を超えて、世界
的に統一された様式をもたらすものである。
by Walter A. G. Gropius, Bauhaus
Copyright 2010. Nobuya Sato. Private and Confidential. 11
12. What is “Design”
Design is
Functionality //
How design strategies are shaping future
of business
デザインはビジネス戦略であってアートではない。
by Hertmut Esslinger, frog design
Copyright 2010. Nobuya Sato. Private and Confidential. 12
12
13. What is “Design”
Design is
Functionality //
Design is not just what it looks like and
feels like. Design is how it works.
デザインとは、それがいかに機能するかだ。
by Steve Jobs, Apple Inc
Copyright 2010. Nobuya Sato. Private and Confidential. 13
14. What is “Design”
Design is
All about planning the functionality of
something //
計画的な行為
機能性
Copyright 2010. Nobuya Sato. Private and Confidential. Photo by Phil Thuma 14
15. What is “Design”
Design is not Art
広告
建築
プロダクトデザイン
カーデザイン
インテリアデザイン
ファッションデザイン
Webデザイン
UIデザイン
Copyright 2010. Nobuya Sato. Private and Confidential. 15
16. What is “Design”
Design is not Art
User in action // 使いやすい
相手がいるもの 見つけやすい
分かりやすい
Always function-able // 信頼できる
常に機能するもの etc
Copyright 2010. Nobuya Sato. Private and Confidential. 16
17. What is “Design”
User Experience
役に立つ
使いやすい
UX 7 Honeycomb //
好ましい
最良の経験は7つの側面から
価値がある
見つけやすい
by Peter Morville, Semantic Studios
入手しやすい
信頼できる
Copyright 2010. Nobuya Sato. Private and Confidential. 17
18. Agenda
1. Personal Profile //
2. What is “Design” //
3. Q&A //
Copyright 2010. Nobuya Sato. Private and Confidential. 18
19. Agenda
1. Personal Profile //
2. What is “Design” //
1. Design Principle //
2. Design Expertise //
3. Recommend Books //
3. Q&A //
Copyright 2010. Nobuya Sato. Private and Confidential. 19
20. Agenda
1. Personal Profile //
2. What is “Design” //
1. Design Principle //
2. Design Expertise //
3. Recommend Books //
3. Q&A //
Copyright 2010. Nobuya Sato. Private and Confidential. 20
21. Design Principle
Making Rule
Color Scheme //
Font / Typography //
Shape //
+
Inter-action //
Flow //
Copyright 2010. Nobuya Sato. Private and Confidential. 21