Jobs2Web - The Shift Has Hit The Fan.

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  • + mikelhanson Michael Hanson 3 weeks ago
    Thank you very much the comment / review!! : )
  • + nmorreale11 nmorreale11 3 weeks ago
    I have years of marketing communications experience and its a rare treat to actually see a professional presentation. With technology at our fingertips we confuss access with the ability to produce a professional result. This presentation was clean, concise, and supported the message but did not tell the entire story. That was left to the presenter, the one who weaves the tale and takes the audience along on a captivating journey. I wish there was audio! Thank you for reminding me that there are still some people getting it right.
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Jobs2Web - The Shift Has Hit The Fan. - Presentation Transcript

  1. The Shift Has
    Hit The Fan.
    Michael Hanson, Sr. Account Executive
  2. The Definition of Shift
    Verb
    to exchange
    to change
  3. WhyShift?
  4. Two Reasons
  5. GreatTalent.
  6. &
  7. Opportunity
    (or survival)
  8. Web 2.0 +
    TheTalentShift
    craigslist
    Web 1.0
    Pre-Web
  9. The Recruiting Shift
  10. The Organizational Shift
    Career
    Site
    Marketing
    Benefits
    College
    Culture
    About Us
    Paid Job Boards
    Niche Boards
    Diversity
    Search Jobs
    Job Distributors
    Campaigns
    Print & Offline
    Events
    ATS
    Req Management
    Job Search
    Sourcing Tools
    Micro Sites
    Applicants
    Reporting
    Email Marketing
    Resume Search
    Spending $$$With Each Job
    Not Capturing PassivesOr Brand / Future Interest
    No Search Engine Traffic
    No Web 2.0 ToolsOr RSS/XML Feeds
    Not Driving Employee / Viral Referrals
    Not Recycling Or
    Not Remarketing
    To Candidates
    Minimal Reporting
    Minimal/Manual Social Network Recruiting
  11. The Strategy Shift
    $ Sourcing
    $ Job Boards
    $ Advertising
    Face
    Book
    Twitter
    Linked In
    Ongoing Contact
    1 Time Use
    Of Prospects
    Passive
    Active
    Sees Job
    Unselected
    Trashed
    Email
    Apply
    Single Hire
    Multiple
    Hires
    Transactional Recruiting
    InteractiveRecruiting
  12. Attract
    Interact
    Capture
    Measure
  13. How NOT to Shift
    Recruiter
    Personal
    Networks
    Recruiter
    Personal
    Networks
    Recruiter
    Personal
    Networks
  14. How TO Shift
  15. Measure
    Measure
    Measure
    Measure
  16. The Budget Shift
    Year 1:
    100% Spend
    Year 2:
    80% Needed
    Referrals 15%
    Year 3:
    60% Needed
    Headhunters 10%
    Social Networks 5%
    Direct Hires 20%
    (SEO & SEM)
    Sourcing 10%
    Social Networks 10%
    Direct Hires 30%
    (Search Engines, Career Site)
    Job Boards & Print
    65%
    Talent Community 10%
    Referrals 20%
    Talent Community 10%
    Referrals 30%
    Headhunters 5%
    Sourcing 10%
    Job Boards & Print
    30%
    Headhunting/Sourcing 10%
    Job Boards & Print 10%
  17. Think before shifting.
  18. Shift responsibly.
  19. www. .com
  20. Connect!
    Mike_Jobs2Web
    michaellhanson
    michaellhanson
SlideShare Zeitgeist 2009

+ Michael HansonMichael Hanson Nominate

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