Produced for COMM 486H at UBC taught by Professor Brent James.

1. IGotGame Elliott | Matt | Mel | Sebastian | Wesley

2. Presentation Timeline The evolution and story of IGotGame

3. Presentation Timeline How IGotGame began

4. Pain in the Market Athletes and coaches often have difficulty finding each other

5. Solution to the Pain IGotGame provides athletes and coaches with a specialized channel of communication

6. What is IGotGame? IGotGame is a web based company that helps facilitate varsity athletic recruiting

7. Current Revenue Model Revenue structure developed to secure athletes and coaches

8. Year One IGotGame reacted quickly to various unexpected situations to remain successful

9. Presentation Timeline IGotGame’s development over the past two years

10. Success Metrics IGotGame’s metrics for measuring performance

11. Number of Active Accounts Coach accounts and athlete accounts are very valuable to IGotGame

12. Website Activity Using Google Analytics can help strengthen IGotGame’s website to another level

13. SWOT: Defined Analysis of the company and the industry will provide IGotGame with a strategic direction

14. SWOT: Strengths Continued leverage of strengths will elevate IGotGame to the next level

15. Buono sold on recruiting benefits of YouTube Source: Vancouver Sun Calvin Simon, Concordia Football Coach places Division II player on protected list after watching his dazzling self-promotion video

16. SWOT: Weaknesses Awareness of company weaknesses will aid success

17. SWOT: Opportunities Many opportunities are available to IGotGame, it’s a matter of timing and capital resources

18. SWOT: Threats IGotGame has built a strong brand but there are external factors to consider

19. SWOT: Summary Facilitate growth by capitalizing on strengths and opportunities while mitigating risks and threats

20. Presentation Timeline IGotGame’s position moving forward into the future

21. Year Two Building on our Year One success, IGotGame can continue to thrive in Year Two

22. Year Two Proforma

23. Year Three Getting our foot in the NCAA door

24. Year Three Proforma

25. Year Four Becoming a dominant presence in the NCAA

26. Year Four Proforma

27. Strategic Plan: Social Media Movement Leverage YouTube to provide multi media content and videos of athletes

28. Strategic Plan: Social Media Movement Facebook is one of the largest social networks, create consumer conversation

29. Strategic Plan: Social Media Movement Utilization of social media as it aligns with our athlete target market

30. Conclusion IGotGame has survived the past year despite a curveball and disaster

31. IGotGame is a web based solution to varsity athletic recruiting for athletes and coaches

32. Thank You We’d like to welcome any questions or comments