Three Tips to Maximize Creative Asset Efficiency
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Advertising campaigns for quick service restaurants are a constant. You’re never NOT trying to get feet in the door. In an effort for brands and franchisees to meet audiences wherever they are with exciting promotions, marketers need to create exponential amounts of content, quickly. But quickly doesn't always mean efficiently. Join this session to learn three ways to get the most out of your ad creative and maximize the value of your assets.
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Bcit Soc Med
Media2o Productions is a video production company that specializes in creating online video content. They have experience producing web-based shows and implementing global brand strategies. Their services include video production, project management, and content creation. They aim to engage audiences and produce innovative and cost-effective solutions tailored to clients' needs.
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- 5. Tip #1: Understand your use cases 5 CONFIDENTIAL – PROPRIETARY INFORMATION Solution A secure platform, limitless capacity, accessible to everyone Brand Creative Agency Media Agency Production Team Account Management Talent & Traffic Teams Franchisees
- 6. Tip #2: Tap trusted experts 6 CONFIDENTIAL – PROPRIETARY INFORMATION Solution: Custom solution built with established technology
- 7. Tip #3: Collaborate to realize your vision 7 CONFIDENTIAL – PROPRIETARY INFORMATION Solution: A single, fully integrated platform for all assets and teams
- 8. As productions shut down, it illuminated the importance of quick and easy access to creative for reuse The COVID Effect 8 CONFIDENTIAL – PROPRIETARY INFORMATION
- 9. Let’s Review! 9 CONFIDENTIAL – PROPRIETARY INFORMATION • Understand use cases and end users • Lean on trusted experts • Collaborate to realize your vision – no ‘set it and forget it’ Find a partner with a fully integrated and secure platform that can manage all assets, support all teams, and provide custom enhancements that you can rely on well into the future.
- 10. 10 CONFIDENTIAL – PROPRIETARY INFORMATION AdBridgeTM In a Connected TV world, workflow should be too. Powering Video Across Every Screen
- 11. Thank you! Jody Rogers Vice President, Sales jrogers@extremereach.com ExtremeReach.com