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Social Media
Marketing
Using Facebook
Building Brand, Generating Sales and Growing
Your Business

StoneHouseInformation
Some Background
Info on
Facebook Marketing
SOCIAL MEDIA USAGE
Facebook is the
most widely used
social media
platform…but
Google+ is trying
to compete!
SOCIAL BANDWIDTH
GOOGLE+
FACEBOOK
1%
1

TWITTER
2 1
%

4 7%

YOUTUBE
2 1
%

Facebook is currently dominating the social media
landscape…but services like YouTube and Twitter are
not far behind…with Google+ catching up!
POWERFUL
COMMUNITIES
Social Media sites
have MORE
interactivity than web
pages

30

Fan Page
25
Likes
v/s Monthly
Visitors to 2 0
Website (in
1
5
millions)
1
0

WWW

5
0
St ar bucks

Piz z a Hut

StoneHouseInformation

M cD onald s

D om inos
COMMUNITY

BUILD BRAND
ENGAGE WITH CUSTOMERS
GENERATE LEADS & SALES – EVERYDAY!

StoneHouseInformation
THE FAN CYCLE
Fan
Page

When people become
fans, they are more
likely to visit your
shop!

StoneHouseInformation

Point of
Sale

When they visit your
shop, they are likely to
interact on your fan
page
HOW TO ENGAGE THEM?
You share
awesome
content

Someone
LIKES your
page

StoneHouseInformation

When your fans share
content, you get
MORE fans

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Social media marketing overview

Editor's Notes

  1. <Reference>
  2. https://www.facebook.com/Starbuckshttps://www.facebook.com/PizzaHuthttps://www.facebook.com/McDonaldshttps://www.facebook.com/Dominoswww.quantcast.com