Innovation in the development of tablets

Natan M. Saad-Lipshitz © 2013
Innovation in the
Development of
Tablets
Programa Líderes Académicos
Tecnológico de Monterrey
Campus Querétaro
Natán M. Saad-Lipshitz
February 2013
1Innovation in the Development of Tablets

Innovation is Time Relative
 Today’s edge-technologies were dreams ~30 years ago
 Innovations of today may be obsolete in 5 years

Why Innovate?
 Because everyone else is doing it….
◦ Are they? Or just wishing they are?
 My boss/teacher told me to innovate…
 My boss’s boss told us we have to!
 Innovate or die?
 I took a class in innovation and it was fun
and cool!

For whom do you Innovate?
 For the CEO, who has an innovation
project
 For the good of humanity
 For the executives and the stock holders
 For myself and my family
 FOR THE CUSTOMERS!

Innovation Facts
 You need to innovate to survive in
business
 Your competition is innovating
 Your customers demand innovative
products/services
 Innovate or your products/services will
become obsolete and sales will disappear

Definitions:
 The act of introducing something new
 A new idea, method or device
 The successful exploitation of new ideas
 Change that creates a new dimension of performance
 The process of making improvements by introducing
something new
http://en.wikipedia.org/wiki/Innovation

Differentiation and Focus
 One size does not fit all
 Innovate and die vs. innovate or die
 Innovation is broadly chaotic - complex
and interactive
By: Bob Hodgson, June 2007

Natan M. Saad-Lipshitz © 2013 8Innovation in the Development of Tablets
http://www.dealingwithdarwin.com/

http://www.dealingwithdarwin.com/theBook/flash.html By Geoffrey A. Moore

Innovators and Imitators
 Do you need to be first to market with an
innovative product/service?
◦ Trend setters
◦ Incremental Changes
◦ Leap frogging
◦ Imitators

Innovators and Imitators
 Disruptive Innovation
 Application Innovation
 Product Innovation
 Platform Innovation

By Geoffrey A. Moore

What can be innovated
 A new Service offering
 A different way to offer a Service
 A process (manufacturing, billing,
teaching, learning, etc.)
 A new product or product category
 A feature of a product

Evolution of a Feature: The Pen
Papyrus, pen, and inkwell from ancient Egypt
Papyrus was used as a writing material as
early as 3000 BC and as late as 1000 AD

The “New World’s” Pen
August 2, 1776:The Declaration of
Independence is signed

2013: Montegrappa
Fountain Pen
1700’s: basic pen
Materials : Resin,
Rhodium plated finish
Fountain pen filling
systems : Cartridge /
Converter
Nib : Stainless Steel
with Iridium point
Craftsmanship
Techniques :Turning

Ballpoint Pen

Space Pen: NASA Version

Space Pen – Russian Version

1965: RAND tablet
(also called Grafacon)
1983: Tandy Z- PDA 1987: Apple Newton
Digital “Pen”

Mobile Note Taker Digital Pens
Digiscribble
• Capture natural handwritings and drawings while being away from
computer.
• Save captured handwritten notes into built-in flash memory.
• Upload captured handwritten notes to computer via USB connection.
• Act as a digital ink pen with hovering and mouse functionality to
directly write into Windows Vista and Office 2007.
• No installation is required to activate digital ink in Vista and Office
2007.
• No need for special paper.
Logitech IO2 Digital Pen
• You can convert the written text to Microsoft Onenote
2003, Word XP 2003, MS Windows tablet PC Journal
software.
• You'll also be able to convert to email for a whole host
including, AOL mail, Eudora mail, Lotus Notes, Hotmail
and Netscape, but check to see the detail.
• Despite the range of software supported, you'll need
Win 2000 or XP to use this device. There is nothing
here for Mac

Samsung Galaxy Note: 2012

Microsoft Surface Pro Pen: 2013
On the Edge: The Microsoft Surface Digital Stylus Pen
• The Microsoft Stylus Pen Patent, the pen comes with an
internal light source and light guide that allows writing or touch
to penetrate a screen display.
• While the light projects the digital ink onto the screen, it could
not do so unless an extra sensor layer tracks the movement of
the pen on the screen.
• This movement tracking (involving sensors) happens by way of a
camera planted inside the stylus.
• Via wireless connection, the camera transmits signals to the
sensor layer.

The Evolution of Tablets

3,100 BC Development of Writing

Tablets over time

Portables over the last 30 years
DELL XPS 12 Convertible Tablet
DELL XPS 10 Tablet with detachable Keyboard
Osborn 1

~30 years ago: Osborn 1
System Osborn 1
Introduced April 1981
Price US $1,795
Weight 24.5 lb.
CPU Zilog Z80 @ 4.0 MHz
RAM 64KB
Storage Dual 5 ¼” Floppy 91KB ea.
Display 5” 53x32 text

Today’s Tablets:
DELL XPS 10
System DELL XPS 10 Tablet with detachable
Keyboard
Introduced December 2012
Price US $679(tablet+KBD) /US $499 (tablet)
Weight 2.9 lb./1.4 lb.
CPU Qualcomm® Snapdragon™ S4 1.5GHz
RAM 2 GB = 2,000,000 KB
Storage 32GB or 64GB = 32,000,000KB eMMC
Display 10.1” HD display (1,266x768) w/multitouch

The time needs to be right!

US Tablet Launches in 2011

Microsoft Surface 2012

Microsoft Surface Commercials

Countless choices for consumers

Innovation at Amazon

Innovation at Amazon: Products

Innovation at Dell: 2010-2013

First 5” tablet/phone: Streak 5”

A Killer Feature – GPS Navigation

First TMO Tablet w/4G: Streak 7”

Evolution tablet: Streak 10”
Android 3.0 Honeycomb. New UI designed from the ground up for tablets. Android
3.0 is a new version of the Android platform that is specifically optimized for devices
with larger screen sizes, particularly tablets. It introduces a brand new, truly virtual
and “holographic” UI design, as well as an elegant, content-focused interaction
model.
Innovation: First Dell WiFi tablet sold in China

Work & Play: Dell XPS-10 Tablet
The Dell XPS 10 embodies the
intersection between work and
play with intuitive touch
capability, long battery life and
mobile keyboard dock for
enhanced content creation and
business productivity.

What is next in Tablets?

Thanks for your participation!
Natan Saad-Lipshitz
natansaad@hotmail.com

Innovation in the development of tablets

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