User testing on a shoestring (FOWA Dublin)

User testing Tips ‘n techniques for user testing on a shoestring

“ Nobody ever sets out to deliver a poor quality service. However, services have not always been designed with the customer at the centre .
Bertie Ahern

No battle plan survives contact with the enemy Helmuth von Moltke (the Elder)

Would this design have survived?

User testing should not be a luxury

Getting real (iQ Style) Web applications and websites are designed for real people. The best way to measure their success or failure is by testing with real people .

However, you don’t have the money or resources to hire usability consultants or conduct full-blown usability tests

Benefits of user testing If you are building an app for a client, i.e. not yourself, then it's something that you can charge for. I f you're building it for your company, it can remove the HiPPO effect . If you're a start-up, it can inform important design decisions

Does it work?

The who Friends and family Co-workers Students Recruit through an agency

The what: paper prototyping

The what: HTML prototypes

User test lab

User test output

Key tips
Observe
Get user to think aloud
Careful what you ask - what people do and what they say are often directly contradictory
Don’t design too soon, you're not really listening while you're thinking of the solution

Kaizen (continuous improvement)

http://events.carsonified.com	137
http://www.slideshare.net	5
http://wildfire.gigya.com	1

User testing on a shoestring (FOWA Dublin)

by Lar Veale on Mar 05, 2009

Accessibility

Categories

Tags

Upload Details

Usage Rights

3 Embeds 143

Statistics

User testing on a shoestring (FOWA Dublin) — Presentation Transcript