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Social Networking

             The benefits
            and downsides
               to social
              media sites
The Big Players
The Big Players
The Big Players
The Big Players
The Big Players
The Big Players
History
How has online
communication evolved over
the past 20 years?
Facebook
Facebook
Facebook
Not just a college network anymore!
Facebook
Not just a college network anymore!

   Company Info
Facebook
Not just a college network anymore!

   Company Info

      Founded by Harvard student Mark
      Zucerkberg
Facebook
Not just a college network anymore!

   Company Info

      Founded by Harvard student Mark
      Zucerkberg

      Created in 2004
Facebook
Not just a college network anymore!

   Company Info

      Founded by Harvard student Mark
      Zucerkberg

      Created in 2004

      More than 350 million active users
Facebook
Not just a college network anymore!

   Company Info

      Founded by Harvard student Mark
      Zucerkberg

      Created in 2004

      More than 350 million active users

      50% of our active users log on to Facebook on
      any given day
Facebook
Not just a college network anymore!

   Company Info

      Founded by Harvard student Mark
      Zucerkberg

      Created in 2004

      More than 350 million active users

      50% of our active users log on to Facebook on
      any given day

      More than 55 million status updates are
      posted each day
Benefits of Social
    Networking
Benefits of Social
    Networking
Staying in touch
Benefits of Social
    Networking
Staying in touch

Making new friends
Benefits of Social
    Networking
Staying in touch

Making new friends

Sharing photos and news with friends
Benefits of Social
    Networking
Staying in touch

Making new friends

Sharing photos and news with friends

Discovering new music
Benefits of Social
    Networking
Staying in touch

Making new friends

Sharing photos and news with friends

Discovering new music

Building a professional network (Work Connections)
Benefits of Social
    Networking
Staying in touch

Making new friends

Sharing photos and news with friends

Discovering new music

Building a professional network (Work Connections)

Sharing Views and Opinions
Benefits of Social
    Networking
Staying in touch

Making new friends

Sharing photos and news with friends

Discovering new music

Building a professional network (Work Connections)

Sharing Views and Opinions

Getting Feedback
While there are benefits to
     social networking…
While there are benefits to
     social networking…




    …what you post may hurt you!
Top 5 Things you
shouldn’t post...
Top 5 Things you
       shouldn’t post...


1. Party Pics
Top 5 Things you
       shouldn’t post...


1. Party Pics

2. Flirty Pics
Top 5 Things you
       shouldn’t post...


1. Party Pics

2. Flirty Pics

3. Your Phone Number or Address
Top 5 Things you
       shouldn’t post...


1. Party Pics

2. Flirty Pics

3. Your Phone Number or Address

4. Complaints about your teachers or bosses
Top 5 Things you
       shouldn’t post...


1. Party Pics

2. Flirty Pics

3. Your Phone Number or Address

4. Complaints about your teachers or bosses

5. Your Drama
The Ugly Truth...of Social
        Networking
The Ugly Truth...of Social
        Networking
How much time do you spend on social networking sites?
The Ugly Truth...of Social
        Networking
How much time do you spend on social networking sites?

   According to Facebook, more than 8 billion minutes are
   spent each day online worldwide.
The Ugly Truth...of Social
        Networking
How much time do you spend on social networking sites?

   According to Facebook, more than 8 billion minutes are
   spent each day online worldwide.

You are out there – for everyone to see
The Ugly Truth...of Social
        Networking
How much time do you spend on social networking sites?

   According to Facebook, more than 8 billion minutes are
   spent each day online worldwide.

You are out there – for everyone to see

   Not just what you post, but what others post on you
The Ugly Truth...of Social
        Networking
How much time do you spend on social networking sites?

   According to Facebook, more than 8 billion minutes are
   spent each day online worldwide.

You are out there – for everyone to see

   Not just what you post, but what others post on you

Social Pressure-Do you feel you have to uphold a certain image?
The Ugly Truth...of Social
        Networking
How much time do you spend on social networking sites?

   According to Facebook, more than 8 billion minutes are
   spent each day online worldwide.

You are out there – for everyone to see

   Not just what you post, but what others post on you

Social Pressure-Do you feel you have to uphold a certain image?

Substitute for Close, Personal Relationships
Are you Addicted?
Are you Addicted?
Are you Addicted?
Millions of people are
suffering from FAD-
Facebook Addiction
Disorder
Are you Addicted?
Millions of people are
suffering from FAD-
Facebook Addiction
Disorder

Do you know someone who
could be suffering from
FAD?
Are you Addicted?
Millions of people are
suffering from FAD-
Facebook Addiction
Disorder

Do you know someone who
could be suffering from
FAD?

Facebook Addiction
Lets Discuss..
Lets Discuss..

       How could an
       addiction with
       Facebook affect
       you as a student
       and as a student
       leader??
Interesting Facts &
      Stories
Interesting Facts &
      Stories
University of Texas lineman was kicked off the team for
posting a racist facebook message to President Obama
Interesting Facts &
      Stories
University of Texas lineman was kicked off the team for
posting a racist facebook message to President Obama

A Colorado football player and his girlfriend, a cross country
runner, were issued tickets for harassment after sending a
racially threatening message to a Hispanic cross country
runner in December
Interesting Facts &
      Stories
University of Texas lineman was kicked off the team for
posting a racist facebook message to President Obama

A Colorado football player and his girlfriend, a cross country
runner, were issued tickets for harassment after sending a
racially threatening message to a Hispanic cross country
runner in December

75 % of employers use the web as part of the application
screening process
Interesting Facts &
      Stories
University of Texas lineman was kicked off the team for
posting a racist facebook message to President Obama

A Colorado football player and his girlfriend, a cross country
runner, were issued tickets for harassment after sending a
racially threatening message to a Hispanic cross country
runner in December

75 % of employers use the web as part of the application
screening process

More than a quarter of employers have eliminated candidates
based on information found online
Interesting Facts &
   Stories-Cont.
Interesting Facts &
   Stories-Cont.
Interesting Facts &
   Stories-Cont.
Campus police at Penn State University used Facebook to
catch students who rushed the field & set off a post game
riot after a football game against Ohio State University
Interesting Facts &
   Stories-Cont.
Campus police at Penn State University used Facebook to
catch students who rushed the field & set off a post game
riot after a football game against Ohio State University

Minnesota State University students were caught and
punished by campus administrators when trying to sell term
papers to other students through Facebook.
Tips From the Senior Vice
President of Human Resources
from Blue Cross Blue Shield…
Tips From the Senior Vice
President of Human Resources
from Blue Cross Blue Shield…
  If you are online, we will check out everything!
Tips From the Senior Vice
President of Human Resources
from Blue Cross Blue Shield…
  If you are online, we will check out everything!

  Portray the image you would want your potential employer to
  see
Tips From the Senior Vice
President of Human Resources
from Blue Cross Blue Shield…
  If you are online, we will check out everything!

  Portray the image you would want your potential employer to
  see

  Get LinkedIn!
Tips From the Senior Vice
President of Human Resources
from Blue Cross Blue Shield…
  If you are online, we will check out everything!

  Portray the image you would want your potential employer to
  see

  Get LinkedIn!

  Check first FIVE pages of multiple search engines, to see what
  is out there
Tips From the Senior Vice
President of Human Resources
from Blue Cross Blue Shield…
  If you are online, we will check out everything!

  Portray the image you would want your potential employer to
  see

  Get LinkedIn!

  Check first FIVE pages of multiple search engines, to see what
  is out there

  Remove tags from questionable photos
Tips From the Senior Vice
President of Human Resources
from Blue Cross Blue Shield…
  If you are online, we will check out everything!

  Portray the image you would want your potential employer to
  see

  Get LinkedIn!

  Check first FIVE pages of multiple search engines, to see what
  is out there

  Remove tags from questionable photos

  Don’t post links to inappropriate material
LinkedIn
LinkedIn
Professional Networking
LinkedIn
Professional Networking

   LinkedIn has over 55 million members in
   over 200 countries and territories
   around the world.
LinkedIn
Professional Networking

   LinkedIn has over 55 million members in
   over 200 countries and territories
   around the world.

   A new member joins LinkedIn
   approximately every second, and about
   half of our members are outside the
   U.S.
LinkedIn
Professional Networking

   LinkedIn has over 55 million members in
   over 200 countries and territories
   around the world.

   A new member joins LinkedIn
   approximately every second, and about
   half of our members are outside the
   U.S.

   Executives from all Fortune 500
   companies are LinkedIn members.
LinkedIn
Professional Networking

   LinkedIn has over 55 million members in
   over 200 countries and territories
   around the world.

   A new member joins LinkedIn
   approximately every second, and about
   half of our members are outside the
   U.S.

   Executives from all Fortune 500
   companies are LinkedIn members.

   A professional network of trusted
   contacts gives you an advantage in your
   career, and is one of your most valuable
   assets.
LinkedIn
LinkedIn
Use it for…
LinkedIn
Use it for…

   Career Opportunities
LinkedIn
Use it for…

   Career Opportunities

   Consulting Offers
LinkedIn
Use it for…

   Career Opportunities

   Consulting Offers

   New Ventures
LinkedIn
Use it for…

   Career Opportunities

   Consulting Offers

   New Ventures

   Getting Back in Touch
LinkedIn
Use it for…

   Career Opportunities

   Consulting Offers

   New Ventures

   Getting Back in Touch

   Personal Reference Requests
Social Networking

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Social Networking

  • 1. Social Networking The benefits and downsides to social media sites
  • 8. History How has online communication evolved over the past 20 years?
  • 11. Facebook Not just a college network anymore!
  • 12. Facebook Not just a college network anymore! Company Info
  • 13. Facebook Not just a college network anymore! Company Info Founded by Harvard student Mark Zucerkberg
  • 14. Facebook Not just a college network anymore! Company Info Founded by Harvard student Mark Zucerkberg Created in 2004
  • 15. Facebook Not just a college network anymore! Company Info Founded by Harvard student Mark Zucerkberg Created in 2004 More than 350 million active users
  • 16. Facebook Not just a college network anymore! Company Info Founded by Harvard student Mark Zucerkberg Created in 2004 More than 350 million active users 50% of our active users log on to Facebook on any given day
  • 17. Facebook Not just a college network anymore! Company Info Founded by Harvard student Mark Zucerkberg Created in 2004 More than 350 million active users 50% of our active users log on to Facebook on any given day More than 55 million status updates are posted each day
  • 18. Benefits of Social Networking
  • 19. Benefits of Social Networking Staying in touch
  • 20. Benefits of Social Networking Staying in touch Making new friends
  • 21. Benefits of Social Networking Staying in touch Making new friends Sharing photos and news with friends
  • 22. Benefits of Social Networking Staying in touch Making new friends Sharing photos and news with friends Discovering new music
  • 23. Benefits of Social Networking Staying in touch Making new friends Sharing photos and news with friends Discovering new music Building a professional network (Work Connections)
  • 24. Benefits of Social Networking Staying in touch Making new friends Sharing photos and news with friends Discovering new music Building a professional network (Work Connections) Sharing Views and Opinions
  • 25. Benefits of Social Networking Staying in touch Making new friends Sharing photos and news with friends Discovering new music Building a professional network (Work Connections) Sharing Views and Opinions Getting Feedback
  • 26. While there are benefits to social networking…
  • 27. While there are benefits to social networking… …what you post may hurt you!
  • 28. Top 5 Things you shouldn’t post...
  • 29. Top 5 Things you shouldn’t post... 1. Party Pics
  • 30. Top 5 Things you shouldn’t post... 1. Party Pics 2. Flirty Pics
  • 31. Top 5 Things you shouldn’t post... 1. Party Pics 2. Flirty Pics 3. Your Phone Number or Address
  • 32. Top 5 Things you shouldn’t post... 1. Party Pics 2. Flirty Pics 3. Your Phone Number or Address 4. Complaints about your teachers or bosses
  • 33. Top 5 Things you shouldn’t post... 1. Party Pics 2. Flirty Pics 3. Your Phone Number or Address 4. Complaints about your teachers or bosses 5. Your Drama
  • 34. The Ugly Truth...of Social Networking
  • 35. The Ugly Truth...of Social Networking How much time do you spend on social networking sites?
  • 36. The Ugly Truth...of Social Networking How much time do you spend on social networking sites? According to Facebook, more than 8 billion minutes are spent each day online worldwide.
  • 37. The Ugly Truth...of Social Networking How much time do you spend on social networking sites? According to Facebook, more than 8 billion minutes are spent each day online worldwide. You are out there – for everyone to see
  • 38. The Ugly Truth...of Social Networking How much time do you spend on social networking sites? According to Facebook, more than 8 billion minutes are spent each day online worldwide. You are out there – for everyone to see Not just what you post, but what others post on you
  • 39. The Ugly Truth...of Social Networking How much time do you spend on social networking sites? According to Facebook, more than 8 billion minutes are spent each day online worldwide. You are out there – for everyone to see Not just what you post, but what others post on you Social Pressure-Do you feel you have to uphold a certain image?
  • 40. The Ugly Truth...of Social Networking How much time do you spend on social networking sites? According to Facebook, more than 8 billion minutes are spent each day online worldwide. You are out there – for everyone to see Not just what you post, but what others post on you Social Pressure-Do you feel you have to uphold a certain image? Substitute for Close, Personal Relationships
  • 43. Are you Addicted? Millions of people are suffering from FAD- Facebook Addiction Disorder
  • 44. Are you Addicted? Millions of people are suffering from FAD- Facebook Addiction Disorder Do you know someone who could be suffering from FAD?
  • 45. Are you Addicted? Millions of people are suffering from FAD- Facebook Addiction Disorder Do you know someone who could be suffering from FAD? Facebook Addiction
  • 47. Lets Discuss.. How could an addiction with Facebook affect you as a student and as a student leader??
  • 49. Interesting Facts & Stories University of Texas lineman was kicked off the team for posting a racist facebook message to President Obama
  • 50. Interesting Facts & Stories University of Texas lineman was kicked off the team for posting a racist facebook message to President Obama A Colorado football player and his girlfriend, a cross country runner, were issued tickets for harassment after sending a racially threatening message to a Hispanic cross country runner in December
  • 51. Interesting Facts & Stories University of Texas lineman was kicked off the team for posting a racist facebook message to President Obama A Colorado football player and his girlfriend, a cross country runner, were issued tickets for harassment after sending a racially threatening message to a Hispanic cross country runner in December 75 % of employers use the web as part of the application screening process
  • 52. Interesting Facts & Stories University of Texas lineman was kicked off the team for posting a racist facebook message to President Obama A Colorado football player and his girlfriend, a cross country runner, were issued tickets for harassment after sending a racially threatening message to a Hispanic cross country runner in December 75 % of employers use the web as part of the application screening process More than a quarter of employers have eliminated candidates based on information found online
  • 53. Interesting Facts & Stories-Cont.
  • 54. Interesting Facts & Stories-Cont.
  • 55. Interesting Facts & Stories-Cont. Campus police at Penn State University used Facebook to catch students who rushed the field & set off a post game riot after a football game against Ohio State University
  • 56. Interesting Facts & Stories-Cont. Campus police at Penn State University used Facebook to catch students who rushed the field & set off a post game riot after a football game against Ohio State University Minnesota State University students were caught and punished by campus administrators when trying to sell term papers to other students through Facebook.
  • 57. Tips From the Senior Vice President of Human Resources from Blue Cross Blue Shield…
  • 58. Tips From the Senior Vice President of Human Resources from Blue Cross Blue Shield… If you are online, we will check out everything!
  • 59. Tips From the Senior Vice President of Human Resources from Blue Cross Blue Shield… If you are online, we will check out everything! Portray the image you would want your potential employer to see
  • 60. Tips From the Senior Vice President of Human Resources from Blue Cross Blue Shield… If you are online, we will check out everything! Portray the image you would want your potential employer to see Get LinkedIn!
  • 61. Tips From the Senior Vice President of Human Resources from Blue Cross Blue Shield… If you are online, we will check out everything! Portray the image you would want your potential employer to see Get LinkedIn! Check first FIVE pages of multiple search engines, to see what is out there
  • 62. Tips From the Senior Vice President of Human Resources from Blue Cross Blue Shield… If you are online, we will check out everything! Portray the image you would want your potential employer to see Get LinkedIn! Check first FIVE pages of multiple search engines, to see what is out there Remove tags from questionable photos
  • 63. Tips From the Senior Vice President of Human Resources from Blue Cross Blue Shield… If you are online, we will check out everything! Portray the image you would want your potential employer to see Get LinkedIn! Check first FIVE pages of multiple search engines, to see what is out there Remove tags from questionable photos Don’t post links to inappropriate material
  • 66. LinkedIn Professional Networking LinkedIn has over 55 million members in over 200 countries and territories around the world.
  • 67. LinkedIn Professional Networking LinkedIn has over 55 million members in over 200 countries and territories around the world. A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S.
  • 68. LinkedIn Professional Networking LinkedIn has over 55 million members in over 200 countries and territories around the world. A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S. Executives from all Fortune 500 companies are LinkedIn members.
  • 69. LinkedIn Professional Networking LinkedIn has over 55 million members in over 200 countries and territories around the world. A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S. Executives from all Fortune 500 companies are LinkedIn members. A professional network of trusted contacts gives you an advantage in your career, and is one of your most valuable assets.
  • 72. LinkedIn Use it for… Career Opportunities
  • 73. LinkedIn Use it for… Career Opportunities Consulting Offers
  • 74. LinkedIn Use it for… Career Opportunities Consulting Offers New Ventures
  • 75. LinkedIn Use it for… Career Opportunities Consulting Offers New Ventures Getting Back in Touch
  • 76. LinkedIn Use it for… Career Opportunities Consulting Offers New Ventures Getting Back in Touch Personal Reference Requests

Editor's Notes