MLA WORKSHOP: PRINT TO DIGITALEBOOKS: LIBRARIES VS. PUBLISHERS UPDATE - DCWG Rod Gauvin 8 March 2013
Outline• Digital Content & Libraries Working Group• Structure and members• Committees• Role and progress• Issues for Public Libraries• Future Direction
DCWG• Formed in 2011 (EQUACC)• Strategic, over- arching priorities related to digital content – focus on ebooks• Active involvement of ALA leadership• Working group to increase communication, cooperation and collaboration with other divisions, offices and ALA units
DCWG• Diverse representation across libraries with more than 30 representatives• Co-Chairs Sari Feldman (Cuyahoga County Public) and Robert Wolven (Columbia)• Includes Jamie LaRue (Douglas County - Colorado); Alan Inouye (OITP); Christopher Harris (BOCES-NY) ;Eric Hellman (Gluejar); Erika Linke (Carnegie Mellon); Rob Maier(Mass Board and COSLA); very strong group!
Working sub-committees• Business models and terms• Accessibility issues• School library business models• Privacy• Education to librarians and external communication (outside the library field)
What are the issues?• Public Libraries (especially) and School Libraries (lesser extent) cannot purchase ebooks with fair and favorable terms• Amazon and death of bookstores – trade publishers worried – paradigm shift• Shift from print to ebooks is leaving libraries out of the economic equation• There is less friction with ebooks• Perception that library sales cannibalize consumer sales
About the Publishers – “Big Six”• “Big Six Trade” - not monolithic• HarperCollins introduced a 26 lending cycle• Macmillan is testing imprints• Hachette & Penguin sell backlist• Simon & Schuster is not participating• Random House has high prices• Corporate ownership and hierarchy• Smaller/midsize publishers are participating
Publisher Viewpoint• Trade sales to libraries less than 10% of total• Print declining faster than electronic increase• Ebooks don’t wear out; more circulations; lower processing costs – justifies higher prices – can be outrageous• Licensing vs. ownership• Ebook lending kills consumer sales• Some authors view libraries as the enemy
Libraries viewpoints (1)• High prices• Embargoes• Limitations on titles sold• Rights to accommodate people with disabilities• Archiving and preservation
Libraries Viewpoints (2)• Ability to participate in consortia limited• Interfaces are clunky• OverDrive and 3M in the middle• Multiple formats and technology and lack of interoperability - integration with library systems• Contracting and negotiation
Goodreads – new survey• Released this week• Mirrors the Pew Survey: http://libraries.pewinternet.org/2012/06/22/ part-2-where-people-discover-and-get-their- books/• Suggests that libraries rank low on recommendation versus other sources
Pew Survey (December 2011)• Those 16 years and older: Where do you get your book recommendations?• 64% - family members, friends and co- workers• 28% online bookstores & other websites• 23% staffers in bookstores• 19% recommendations from libraries/librarians
Are we asking the right questions?• Surveys are rich and cover a multiplicity of topics – devices, buying patterns, preferences• Discoverability is indirectly covered• Role of libraries is not adequately addressed• Hard sales data is not available• Left with “Libraries Steal Doctrine”!
DCWG Accomplishments• Informed ALA executives for Big Six meetings• Ebook Business Models for Public Libraries and Scorecard for evaluating terms and needs• American Libraries E-Content Blog:http://americanlibrariesmagazine.org/e-content• American Libraries Supplement June 2012• Tracking all media coverage and responding as appropriate• Released tool kit for Libraries in November 2012
Future direction for DCWG• One book test - controlled experiment http://americanlibrariesmagazine.org/e-content/one- ebook-prove-them-all• Scorecard for evaluating publisher terms• Discoverability issue• Continuing to inform ALA executives• Independents and self-published authors a la Douglas County model• Libraries as distributors• Studying pay per use models• Copyright in a digital age