Facebook Changes 2014 - Webinar Slides

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Facebook Changes 2014 - Webinar Slides

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Facebook Changes 2014 - Webinar Slides

  1. 1. Facebook Changes 2014 What you need to know
  2. 2. Track your time and your employees time to see where you are making the most money. Sign up for FREE today at timeblitzer.com using the promo code 'dbi'
  3. 3. What we are going to cover in the next 30 minutes • Facebook Timeline (Page) Changes • What they mean for your Page and Marketing • Facebook Reach – is it up or down? • 10 Online Courses • Facebook Ads – What’s new and why they can’t be ignored • 2 great bonus offers at the end
  4. 4. Key take away here is change your Cover Image if the Page Name is covering something important. Always have a call-to- action (CTA) on the Cover Image
  5. 5. Source: Thomas Deneuville
  6. 6. About Section is less prominent
  7. 7. Key take away here is all your important information is in one place
  8. 8. Key take away here is it’s more user friendly
  9. 9. Neater for Page Admins
  10. 10. Key take away here monitor competitors to see what works for them
  11. 11. Not necessarily a bad thing. Your posts are nearer the top of the screen. Use ads to send people to the Tabs Ads are now BIGGER
  12. 12. You cannot highlight posts anymore and FB forgot to remove this option
  13. 13. News Feed reach is up for some and down for others
  14. 14. TV / Radio Tech / Sport Jewellery / Food Cars / Hotels Source: agroplus
  15. 15. Facebook is still hugely popular
  16. 16. As with all marketing, the key is conversation & creativity
  17. 17. Case Study: Local Retailer 20% of sales are now online 50% of those online sales are a result of Facebook Marketing
  18. 18. “10% of total sales comes from Facebook and growing”
  19. 19. Facebook Ad Update cannot be ignored
  20. 20. 10 Online Courses covering a range of Digital Marketing topics • 3 Facebook Courses • Social Media Marketing • Twitter • LinkedIn • Blogging • Email Marketing • Video Marketing • Referral/Affiliate Marketing €93 per course €75 + VAT 24/7 Access 3 Months to complete Online Support Money Back Guarantee
  21. 21. 3 times bigger 24th June [roll out is still ongoing]
  22. 22. Free high quality stock images for your ads
  23. 23. Now easy to add a Call-to- Action (CTA) button to Newsfeed ads
  24. 24. 10 Online Courses covering a range of Digital Marketing topics • 3 Facebook Courses • Social Media Marketing • Twitter • LinkedIn • Blogging • Email Marketing • Video Marketing • Referral/Affiliate Marketing €93 per course €75 + VAT 24/7 Access 3 Months to complete Online Support Money Back Guarantee
  25. 25. 3 Webinar Bonuses 1. €43 Discount [over 40%] off Facebook Marketing [66 Lessons] 2. FREE Facebook Competitions Course worth €93 3. Choose any 3rd course for FREE worth €93 TOTAL BONUS VALUE: €43 + €93 + €93 = €229 Cost to you = €50 [€40.65 + VAT]
  26. 26. digitalbusinessinstitute.com/facebookcourse Coupon Code = webinar247
  27. 27. Thank You Q & A

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