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IWMW and the birth of a Content Strategist
 

IWMW and the birth of a Content Strategist

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    IWMW and the birth of a Content Strategist IWMW and the birth of a Content Strategist Presentation Transcript

    • Goodmorning!
    • IWMW and the birth of a Content Strategist IWMW2013 @richprowse RichardProwse#iwmw13 #p11
    • Universities
    • Home of world leading research
    • First years rites of passage
    • But, websites feel like ‘brochureware’
    • Frustrating isn’t it?
    • Advocate for content
    • Against evil developers
    • Only kidding!
    • Solving the mystery of content
    • Engage audiences in a meaningful way
    • So we can Create Once Publish Everywhere
    • Fixing content is HARD
    • .. however, If we all work together
    • ...we can create something amazing
    • We are all rockstars
    • Thank you
    • Suggested reading
    • @richprowse
    • Richard Prowse Richard is a Content Strategist and Co-Founder of Bath's first content strategy meetup - Passionate about brand, content, information architecture and user experience. A graduate of the University of Leicester, in 2011 he joined the University of Bath as Web Content Manager, responsible for bath.ac.uk and is currently Acting Head of Digital. With a proven track record in project management, Richard believes in inspiring individuals to achieve their potential by creating a positive working environment. Richard also regularly speaks at Higher Education conferences. Twitter http://www.twitter.com/richprowse LinkedIn https://www.linkedin.com/in/richprowse BathCSMeetup on Facebook https://www.facebook.com/BathCSMeetup Google+ http://goo.gl/kXcgU Email r.w.prowse@bath.ac.uk