This briefing summarizes two innovation education programs from Detroit aimed at developing entrepreneurial mindsets and skills. It outlines the agenda, defining successful innovation, observed needs, the presenter's background in innovation programs, and prototypes for weekend and multi-week training formats. The formats include modules on commercialization fundamentals taught by experts. The briefing requests guidance from SIG members on important aspects of innovation team development, settings, suggested data and case studies for research on success factors. The presenter thanks the NSF, Jim, Haluk and Lou for their support.

1. SIG FEEDBACK BRIEFING
Innovation Team Education
ISSIP Education & Research SIG
TWO PROGRAMS FROM THE INNOVATION CAPITOL OF THE WORLD

2. SIG FEEDBACK BRIEFING
Agenda
• Punch-in-the-Nose
• Observed and Perceived Needs
• Personal Background
• Program Outlines
• Prototype Results
• Research Interests
• SIG Guidance on Research Directions and Dissemination
• Thank You

3. SIG FEEDBACK BRIEFING
Defining Successful Innovation?
1. Leads to a commercialized service innovation (product):
Direct or integrated into another
2. Value-creation for users
3. Positive net cash return on investment (funds, people, facilities…)
4. Provides career and skill development to participants (“Beefy T’s”)
5. May lead to faster innovation of related or new projects
“Hit rate” globally estimated to be low (<10%). What else
constitutes “success”?

4. SIG FEEDBACK BRIEFING
Observed Productivity Needs
1. Faster
2. Market orientation during ideation
3. Entrepreneurial mind-set (resource attraction and value
creation)
4. Better team selection, development and career
enhancement
T-shapedness relevance
5. Successful commercialization

5. SIG FEEDBACK BRIEFING
Background
• US National Science Foundation reviewer
• SBIR / STTR grants for innovation teams in start up companies
• Accelerating Innovation Research grants to university-based tech transfer
candidate projects
• Consulting: Strategy, OD, M&A, Financial Management (incl. with service startups)
• Taught and coached thousands of entrepreneurs and executives
• Wrote $1.6m funded program on creating entrepreneurial mindset in STEM students
• PhD Candidate / Kettering MS IT / NYU MBA (Finance, International Business)
Observed needs first hand. Seek to contribute to development of high performing
innovators.

6. SIG FEEDBACK BRIEFING
Productivity Requires Minimally
Skills
Behaviors
Attitudes
$
New Product
Development
Investment
Organization:
Go-to-Market,
Production,
Aftercare
Profitable
Product with
Value Buyers
and Returns
on Investment

7. SIG FEEDBACK BRIEFING
Training Roots
• IBM Tech Workshops
• NJ EDA / NJ Transit – Community Entrepreneurship
(1990s)
• Kauffman Foundation’s TechVenture (2000s)
• TechWorks (2008 – 2012)
• YES Flint (2010 – 2012)
• TechTown Detroit (Now)
• VentureLab
• DTX Launch

8. SIG FEEDBACK BRIEFING
T-Shapedness
• Ah hah moment on my first SIG call.
• Perfectly described the participants in my
accelerator and our training.
• Reflected in some of the successful innovation
teams observed winning SBIR / STTR awards.
• Became a part of how we taught and coached
team formation and development.

9. SIG FEEDBACK BRIEFING
Prototypes

10. SIG FEEDBACK BRIEFING
1. Friday noon – Sunday evening
2. Bring an idea / team or form them in
camp
3. 10 hours of modularized instruction on
early commercialization fundamentals
4. Coaches: VCs / Angels, marketers, IP
attorneys, entrepreneurs
5. Outcomes: Skills, awareness. Also,
business model and pitch.
Ideation
Teaming
Pitching
Business models
Validation
Selling
Financials

11. SIG FEEDBACK BRIEFING
1. Three weekends or multiple weeks
2. Teams, researchers, investors, students
3. 21 hours of modularized instruction on
early commercialization fundamentals
4. Coaches: VCs / Angels, marketers, IP
attorneys, entrepreneurs
5. Outcomes: Skills, experience, team. B-
plan exec summary and investor
presentation. Network; sales methods.
Feasibility
Market
IP / Legal / Risk
Finances
Management
Selling
Launching

12. SIG FEEDBACK BRIEFING
Prototypes
VALIDATED INNOVATION, TEAM AND
MARKET ENTRY PREPARATIONS

13. SIG FEEDBACK BRIEFING
Innovation Success Promotion:
Research Interests
1. Most important contributors to innovation team development?
Tech entrepreneurship education
Team selection: Complementary T-shapes
Experience-gathering
Ex-ante, journaling, post-ante
2. Project selection, support and commercialization approaches?
3. Impact of innovation program settings?
University vs. for-profit vs. economic development accelerators
Corporate R&D / new product development programs

14. SIG FEEDBACK BRIEFING
SIG Member’s Guidance
1. Most important aspects of team education and
development?
2. Settings (corporate / university / private & economic dev)
3. Suggested data-sets
4. Suggest case subjects

15. SIG FEEDBACK BRIEFING
Thank You
• NSF for the introduction
• Jim and Haluk for the encouragement
• Lou for the introductory update on T-shapedness and the
recordings