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Growing Your Business From Six To Seven Figures
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Growing Your Business From Six To Seven Figures

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Slides from Adam Urbanski's presentation at Coaching Super Summit

Slides from Adam Urbanski's presentation at Coaching Super Summit

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    Growing Your Business From Six To Seven Figures Growing Your Business From Six To Seven Figures Presentation Transcript

    • From Six To Seven How to Turn Your Expertise-Based Business into a Million Dollar Empire Adam Urbanski Presents
    • Which One Looks Like Your Current Business Situation?
    • + (RM)4 + RA = Your Success Expertise 7 Figure My Formula for Seven Figure Success
    • + (RM)4 + RA = Your Success Expertise 7 Figure
      • Your Expertise
      • RM – Right Mindset
      • RM – Right Model
      • RM – Right Methods
      • RM – Right Mastermind & Mentor
      • RA – Right Action
    • Napoleon Hill “ “ The moment you commit and quit holding back, all sorts of unforeseen incidents, meetings and material assistance will rise up to help you. The simple act of commitment is a powerful magnet for help.
    • W. Clement Stone That's why many fail; because they don't get started . They don't go. They don't overcome inertia. They don't begin . “ “
    • E T R Earn The Right …
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    • My Business Today…
      • Information Marketing
      • Business Consulting
      • Seminar Business
      • Licensing
      • Coaching
      • Niche Markets
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    • The Right Mindset…
      • Think Bigger
        • Ask the right questions
        • Do what you want – not what you think you can
        • Grow faster – create PROFIT EXPLOSIONS
    • The Right Mindset…
      • Case Study
        • Mark meets Adam at an event…
        • Joins my Navigator coaching program…
        • Comes to 1 Days MBA…
        • Launches a new program…
        • Makes $123,000 in six weeks!
    • The Right Mindset…
    • The Right Mindset…
      • Leverage
        • Market one to many
        • Work once – get paid forever
        • Maximize everything!
    • The Right Mindset…
      • Fast Action
        • If it’s worth doing… It’s worth doing poorly to start with!
        • Fail forward…
        • Implement now – perfect later…
    • The Right Mindset…
      • It’s Your Biz…
        • It’s your playground…
        • Play by your rules
    • The Right Mindset…
      • Grow Self…
        • Your business can only grow as fast as you do…
        • Learn one new skill…
    • The Right Model…
    • 4 Elements of Effective Business Model Cost Effective Lead Generation Sales/Lead Conversion Client Retention Front End Profit Multipliers Back End New Business: 80% 20% Est . Business: 20% 80%
    • The BIG Money Is In The Backend Profit Multipliers
    • Ineffective Prospecting “ Big” Ticket Coaching Client Retention Front End Profit Multipliers Back End Traditional Coaching-Business Model
    • 100% of Efforts on Front End Ineffective Prospecting Big Ticket Project
      • Limited Lead Generation
      • Poor Value Proposition
      • Low Trust – No Credibility
      • No Systems - Labor Intensive
      • Poor Conversion
      • Only One Offer
      • No follow up
      • No Profit Multipliers
      Traditional Coaching-Business Model
    • Generate More Leads Improve Conversion Increase Client Value What to Focus on In Your Business
      • If You’re NEW Generate Leads!
      • Always Strive to Improve Conversion
      • If You’re ESTABLISHED Increase Client Value
    • The Right Methods…
    • LEAD GENERATION FREE & LOW Cost Offers Public Speaking Text Ads Exchanging & Buying Links Article Submission Article Publishing Co- Registration JVs Ezine Ads SEO PR/Editorial Mentions PPC PPI Radio/TV Ads Tele- Seminars Free-miums Viral Ebook Tell-a-Friend Social Media Mass-Media Advertising Affiliates Direct Mail Buying Exp. Domains Blog In-House Email List Banner Ads
    • Tele- Seminars Sales/Lead Conversion Sales- Letters Public Presentations One-To-One Commission Sales Team Phone Broadcasts Fax Broadcasts Lead Conversion Tactics
    • Client Retention Thank-You Cards Small Gifts Special Discounts Client-Only TeleSeminars Client-Only Live Events Client Retention Tactics
    • Profit Multipliers Info- Product #2 Info- Product #1 Live Event #1 Live Event #2 Continuity Program #2 Continuity Program #1 Hyper Access #2 Hyper Access #1 Hyper Access #3 License Packages Profit Multiplier Tactics
    • Tele- Seminars Sales/Lead Conversion Sales- Letters Public Presentations One-To-One Commission Sales Team Phone Broadcasts Fax Broadcasts Client Retention Thank-You Cards Small Gifts Special Discounts Client-Only TeleSeminars Client-Only Live Events Info- Product #2 Info- Product #1 Live Event #1 Live Event #2 Continuity Program #2 Continuity Program #1 Hyper Access #2 Hyper Access #1 Hyper Access #3 License Packages Profit Multipliers
    • Multi-Speaker Seminar Model
    • Speaker #2 Speaker #3 Speaker #4 Speaker #5 Speaker #6 Speaker #7 Speaker #8 Speaker #9 Speaker #10 Speaker #1 Affiliates Speaker Offer #2 Speaker Offer #3 Speaker Offer #4 Speaker Offer #5 Speaker Offer #6 Speaker Offer #7 Speaker Offer #8 Speaker Offer #9 Speaker Offer #10 Speaker Offer #1 YES 50% P R O M O T E R 50% S P E A K E R Seminar In-A-Box NO Back-End Offer #1 Back-End Offer #2 Back-End Offer #3
    • How many of you would like to make more money doing more teleseminars?
      • 1. Schedule Teleclass
      • Date & Time
      • Topic
      • Special Offer
      7. Prepare an Outline for TeleSem. 8. Teach the TeleSem. 2. Secure Bridgeline 3. Secure Recording 6. Set up Autoresp. & Broadcasts 14. Send Audio Online Broadcast 15. Audit and Turn Into a PDF 17. Audit Site
      • 4. Write Sales Copy for:
      • Opt-in Page
      • Thank-u Page
      • Email Blasts
      • Autoresp.
      5. Set up Website 13. Change Site to “ Download Now” 16. Upload PDF and Update Web-Links 9. Record TeleSem. 10. Edit Audio 11. Upload Audio to Website 12. Transcribe Audio 18. Send “PDF Online” Broadcast You Admin Assist Copywriter Webmaster Audio Tech. Transcriber
    • The Right Mastermind & Mentor…
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    • The Right Action…
      • Being Busy Doesn’t Make You Successful
        • Know WHAT to do WHY…
        • INVEST your time!
    • Amelia Earhart The most difficult thing is the decision to act, the rest is merely tenacity. The fears are paper tigers. You can do anything you decide to do. You can act to change and control your life… “ “
    • Profit Explosion…
      • Start with little resources
      • Get cash up front
      • Buy more resources
      • Build confidence
    • What Do You Need To Create Your Own Profit Explosion?
    • Target Market “Fishing Hole” Magnetic Marketing Message Attraction Tool “Bait” D.R.I.P Add Value Monetize Deliver S.I.T. Add Value 7 6 5 4 3 1 2 Irresistible Offer #1 Irresistible Offer #2 Attract Capture Leverage Convert Retain Maximize
    • Three Important Notes:
      • Sell a “Big Ticket” service
      • Get paid up front
      • Sell first – create second
    • Case Study #1 Problem: A Business Startup – with no cash – needed new clients fast to pay the phone bill! But he had no prospects lined up and no idea how to develop new leads fast. Solution: Find a pool of prospects, develop an “Attraction Tool”, make an irresistible offer, follow-up and close the deal. Results ----->
    • “ I Made $9,000 in Sales in One Week!” “ When I first came to Adam I really had no idea how I was going to market my business and get clients. In fact, things were so bad I couldn’t even pay my phone bill! But Using your strategies I made over $9,000 in sales in one week right out of the gate! Thanks Adam! James Roche www.InfoProductGuy.com
    • Case Study #2 Problem: A Book Author wanted to leverage her know-how to become a business coach. But as a mother of three (a 4-year-old, and one- year old twins) she had little time to build her biz and work with clients. Solution: Turn her know-how into info-products and allow her to work with people by phone. Results ----->
    • “ After Adam's boot camp, I went from making $800 from a teleseminar to making $10,000 in a month in only 12 weeks . Last year when I went to Adam's boot camp, my twins were only 1 year old and my oldest was only 4 year old . It was not an easy feat to get away for 4 days especially since I don't have extended family in the state but I did it and it was certainly worth it. I owe my success to going to that one bootcamp . What Adam teaches is worth every cent. Thank you Adam!” Sheri Menelli www.BirthingBusiness.com “ I went from making $800 from a teleseminar to making $10,000 in a month in only 12 weeks !”
    • Case Study #3 Problem: Speaking Coach has reached an “income ceiling” trading hours for dollars and spending too much time marketing to prospects one-to-one. Solution: Develop a way to work with multiple clients at once to earn higher, leveraged income, and use this new program as an “incubator” for new, more congenial clientele. Results ----->
    • “ I Made Over $100,000 in One Weekend – Then Took 3 Months Off!” Arvee Robinson InstantProSpeaker.com SpeakYourWayToWealth.com “ I made so much money in one weekend that I took 3 months off ! Yes, you heard right. After implementing just one idea that I learned from Adam's workshop I made over $100,000 in one weekend ! That is more than I made the previous 2 years combined. Adam is a marketing genius ! All you have to do to grow your business is to do whatever he says and act at the speed of instruction.”
    • If something is worth doing - it’s worth doing poorly to start with… The most important thing is to take action today ! Adam Urbanski The Marketing Mentor www.TheMarketingMentors.com www.AttractClientsLikeCrazy.com To find out more about our programs go to…