2. IMAGE & HAIR
This image is of Arctic Monkeys in 2007.
They are portrayed as normal teenagers
and don’t look that mature. They look
like four boys who like to mess around
and aren’t that serious.
This image is of Arctic
Monkeys in 2014. They
look more mature and
formal and have
completely changed their
style. They seem as if
they take their music
much more seriously.
Arctic Monkeys front man Alex
Turner’s look is inspired by the
1950’s teddy boy look alongside
the biker and Elvis look. His
haircut is a DA (Duck’s Ass)
which was popular in the 1950’s.
His style shows a his personality
and what he’s into.
3. ARTICLE – WHAT IT TELLS
ABOUT THEIR LIFE
This article explains their experience at
the Leeds festival.
From this article, we can see that their
music could be inspired by Elvis Presley
as they use his song. Alex turner is shown
to have made an effort to impress the
crowd with his outfit. This shows that
Arctic Monkeys care about their fans and
want to make them happy and make a
good impression.
This article explains that they won the
Independent Album award for ‘AM’.
This shows how good and popular
they are and how their music is
appreciated.
4. TWITTER FEED – STAR
PERSONA
Their twitter page advertises their
new album ‘AM’ by using the
image they use in their music
video as their header.
One of their tweets show them
letting their fans know they have
been voted for an award and they
want their fans to support them
by voting and helping them.
This image show their
photos and videos they
upload on their twitter. The
things they upload are mainly
promoting and advertising
their album/tour/music
video.
5. WEBSITE – HOW THEY LIKE
TO BE SEEN BY FANS
This shows the band
promoting their album
and letting their
audience know what
different format it’s
available on. This is also
done to gain a wider
number of buyers in the
target audience.
The video shown is to let the target
audience know what the band have
been up to lately and where they
have performed and also as Reading
is a big festival, it allows their fans
to know they are successful as they
have many opportunities.
The social networking sites
on their website lets the
target audience follow the
band more as it gives more
information about tours,
merchandise, etc. which leads
to more sale and popularity.
6. SOCIAL MEDIA – HOW THEY
PROMOTE THEMSELVES
They have their album cover on their
page to promote their latest stuff.
This lets their fans know that they can
keep track of when they will be on tour
and where they will be playing.
Their page mainly shows all the nominations they have received
for the awards. This allows their target audience to vote for
them and be supported which also makes their fans happy.
7. YOUTUBE VIDEO
COMMENTS
From the comments on the music videos, it shows their fan
base to be teenage girls. This could be as they have their
new ‘sexy’ vintage look which makes a good impression on
girls as they’re making an effort on themselves.
Their music and lyrics also have a big impact as the lyrics
are mainly about women and wanting someone special.
Their fan base are seemed to be very supportive and stick
up for the band when they get hate. This shows how much
the band must mean to the fan.
