Recommended
More Related Content
Viewers also liked
Viewers also liked (14)
Similar to Entry #19 Chuck VanPatten, Columbia, SC. Guru Lounge Winner
Similar to Entry #19 Chuck VanPatten, Columbia, SC. Guru Lounge Winner (15)
Recently uploaded
Recently uploaded (20)
Entry #19 Chuck VanPatten, Columbia, SC. Guru Lounge Winner
- 2. Columbia’s rock station, Rock 93.5 will host “Ultimate Fight Nights” all summer long. We’ll broadcast LIVE during UFC’s main events and give listeners a chance to win a trip to Las Vegas to see UFC in person! Rock 93.5 will support this promotion with strong on-air exposure, web and social media support. Here is what’s included in your sponsorship: Concept
- 3. UFC Popularity Continues to RISE! UFC’s key demographic is Males 18-34. With approximately 31+ million avid fans in the United States, UFC’s popularity is among even the largest professional sports leagues. Over three years spanning 2009 – 2011, UFC fans grew by nearly 30%! Men 18-34 are UFC’s primary demographic, and shows competitive numbers of fans vs. NFL, MLB, NBA, NHL, NASCAR and MLS! *Data courtesy of Simmons Research Group: http://mmapayout.com/2010/11/the-ufc-fan-base/
- 4. ROCK 93.5 Is a Market Leader for Reaching Your Target Men 21-34 in Columbia! © 2013 Research Director, Inc. If you're targeting Men 21-34, then ROCK 93.5 is perfect for your message. Over a two- book average (Winter 2013, Fall 2012) WARQ-FM is the #3 (tied) station in the market reaching Men 21-34! 36% of WARQ’s audience is M21-34 – the highest concentration in the market! Data © 2013 Arbitron Inc., W inter 2013, Fall 2012 WNOK-FM WHXT-FM ROCK 93.5 WCOS-FM WWDM-FM WNKT-FM WLTY-FM WVOC-FM WTCB-FM WLXC-FM WFMV-FM WMFX-FM 18,100 15,700 13,700 13,700 12,600 11,800 7,600 6,200 6,100 5,300 5,000 5,000 Cume Men 21-34 Monday-Sunday 6A-12MID is unmatched reaching Columbia’s young & active male listeners!
- 5. ROCK 93.5 Is a Market Leader for Reaching Your Target Men 21-34 in Columbia! © 2013 Research Director, Inc. Rock 93.5’s Men 21-34 listeners' are 19% more likely than the market average to be interested in Ultimate Fighting Championship. That means your organization has the potential to reach 4,814 Men 21-34 interested in Ultimate Fighting Championship. 119 100 Interested in Ultimate Fighting Championship Men 21-34 Cume Index ROCK 93.5 Average Man 21-34 Source: Scarborough Columbia, S.C. Fall 2012 Mid-Tier, Monday-Sunday 6AM-12M is unmatched reaching Columbia’s young & active male listeners!
- 6. WARQ On Air Support Inclusion in (160) total :20 second pre-recorded promos • Minimum 20x promos to air M-SA 6a-12a • To run 3 days prior to all (6) remote broadcasts Inclusion in (160) total :15 second live promos • Minimum 20x promos to air M-SA 6a-12a • To air 3 days prior to all (6) remote broadcasts
- 7. Web & Social Media Support Live Remotes for On Site Support Dates: 6/15, 7/6, 7/27, 8/3, 8/17, & 8/31 Includes 2 hour live broadcast at location TBD (4) live :60 second call-ins during live remote broadcast (2 per hour) On-site appearance with a Rock 93.5 on-air DJ Rock 93.5 Van on-site Included pre-promotional support listed on preceding page Freebies (i.e. cd’s, t-shirts, bumper stickers) *Dates are tentative and subject to change
- 8. Web & Social Media Support Rock 93.5 Web & Social Media Support Includes 728x90 rotating web banner at WARQ.com Web feature in “Today at Rock 93.5” section 3 days prior to each live broadcast Includes Minimum of (7) Facebook announcements to over 8,000 Rock 93.5 “Likes”
- 9. Ultimate Fight Nights Total Promotional Value: $25,450 Total Investment: $10,800 (Includes $1,200 Tech & Talent)