2009
10.  Custom Marketing plans can be developed at all levels of investment providing affordability and great return on inves...
Eric Nadel is in his 14 th  year as the lead voice on the Texas Rangers radio broadcasts on KRLD and the team’s radio netw...
2007 Season Total Attendance: 2,353,862 Source: Dallas/Ft. Worth Jan-Mar 2007 Media Audit
Percent of listeners  out of total population in Dallas/Ft. Worth. 4.2 million – Adults 18+ 3.6 million – Adults 25+ 2.6 m...
No matter what radio station you listen to, when The Texas Rangers are playing, we’re the only game in town! All 174 Texas...
A quick-moving, informative look at the world of baseball. The Texas Rangers Radio Network Broadcaster Mike Ogulnick provi...
50,000-watt signal reaches over 14 states. Flagship station for the Texas State Network News   Mornings 5a-10a with  Mike ...
 
KCOM COMANCHE  KWMW  MALJAMAR, NM KRUI  RUIDOSO, NM KASO  MINDEN, LA KSYB SHREVEPORT, LA KZNX AUSTIN KRLD DALLAS KMHT MARS...
 
Join our list of successful sponsors!  Allow us an opportunity to assist you in achieving your marketing goals! McDonald's...
Luxury Suites Pavilion   Parties  First Pitch Player Autographs
Let the Texas Rangers Radio Street Squad create excitement and increase your consumer awareness at all of your locations! ...
AUGUST 2008 S  M  T  W  Th  F  S 1) TOR 2) TOR 3) TOR 4) NYY 5) NYY 6) NYY 7) NYY 8) BAL 9) BAL 10) BAL 11) 12) BOS 13) BO...
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2009 Rangers Media Kit

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KRLD is the flagship station for the Texas Rangers Radio Network.

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2009 Rangers Media Kit

  1. 1. 2009
  2. 2. 10. Custom Marketing plans can be developed at all levels of investment providing affordability and great return on investment to Texas Rangers advertisers, who rely on Texas Rangers to market themselves year after year. 9. Excellent opportunity to develop custom features for clients to become “part of the action” and/or custom promotions to develop new customers from the lucrative Rangers Fan base. 8 . All-Stars Michael Young, Hank Blalock and rising star Ian Kinsler are the considered the foundation of the team. Both provide clutch hitting as well as gold glove performances. 7. Baseball is best sport for radio. The pace is right for listeners to experience the action. Unlike other sports, baseball on the radio makes it easy for fans to follow along in the spring and summer while on the go! 6. Among the best Radio Broadcast team in the Major Leagues! Texas Baseball Hall of Famer Eric Nadel, color analyst Victor Rojas call all the action from spring training to late October. 5 . 1 minute 45 second spot breaks, mean advertisers aren’t buried in long commercial “cluster”, like on music formats. Clients will stand out for outstanding results! 4. Most Attentive, Enthusiastic, loyal listeners. Very involved in the broadcast, listen with intensity to both broadcast and advertisers. 3. Exclusive location for all Rangers broadcasts. Fans know we are the only station to find each and every game. Don’t have to worry if game is on local or national television. Texas Rangers Radio Network broadcasts all 162 games. 2 . Not only do you get Top Ratings with enormous reach, but you get excellent frequency with 162 games. Perfect sport for providing the best reach and frequency for excellent results! 1 . Over 1 million weekly listeners with Top Ratings in all major demographics. Melting Pot of all stations when team is playing ball. Play ball with Texas Rangers Radio for home run results!
  3. 3. Eric Nadel is in his 14 th year as the lead voice on the Texas Rangers radio broadcasts on KRLD and the team’s radio network. It marks his 30 th year broadcasting Rangers baseball, the longest tenure of any announcer in the history of the franchise and one of the longest continuous current stints with one team in the American League. A nominee for the Ford Frick Award on the fan ballot. A four-time recipient (1999, 2001, 2002, 2006) of the National Sportscasters and Sportswriters Association Texas Sportscaster of the Year Award, and two-time winner of the Associated Press award for best play-by-play in Texas. Among his most memorable calls was the 5,000 th strikeout of Nolan Ryan’s career on August 22, 1989 . Victor Rojas is in his 5 th season as a member of the Texas Rangers radio broadcast team, providing both play-by-play as well as analysis. Rojas, 39, came to the Rangers from the Arizona Diamondbacks, where he spent the 2003 season doing radio play-by-play and analysis. MLB radio hired Rojas to host their morning show, “The Baseball Breakfast” and later brought him on board to serve as play-by-play announcer for the 2002 All-Star Game in Milwaukee as well as the 2002-2003 Arizona Fall League seasons. Rojas is the son of former major league player and manager Cookie Rojas. Eric Nadel Victor Rojas
  4. 4. 2007 Season Total Attendance: 2,353,862 Source: Dallas/Ft. Worth Jan-Mar 2007 Media Audit
  5. 5. Percent of listeners out of total population in Dallas/Ft. Worth. 4.2 million – Adults 18+ 3.6 million – Adults 25+ 2.6 million – Adults 25-54 1.8 million – Men 25+
  6. 6. No matter what radio station you listen to, when The Texas Rangers are playing, we’re the only game in town! All 174 Texas Rangers radio broadcasts are heard EXCLUSIVELY on the Rangers Radio is an effective and efficient way to reach other station formats and their listeners
  7. 7. A quick-moving, informative look at the world of baseball. The Texas Rangers Radio Network Broadcaster Mike Ogulnick provides Rangers fans up-to-the-minute scores from across the Major Leagues as well as Rangers news from the clubhouse to the dugout. Play-by-Play Pre-Game Show Texas Rangers Radio Broadcaster’s Eric Nadel and Victor Rojas set the stage for the upcoming game with last-minute line-up changes, game strategies, and interviews with players. Their detailed description of each pitch, home run and diving catch makes any Rangers’ radio fan feel as if they are sitting behind the 1 st base dugout. Post Game Show Eric, Victor and Mike recap the game’s highlights, stats, injuries and current MLB standings. After each victory hear the Rangers’ Player of the Game interview plus the manager’s post game interview. They also look ahead to the next nights match-up home or away.
  8. 8. 50,000-watt signal reaches over 14 states. Flagship station for the Texas State Network News Mornings 5a-10a with Mike Rogers, Brad Barton and Carla Marion . Afternoons 2p-7p with Mark Watkins and Alice Rios Talk Midday's 10a-2p with Ernie Brown and Jay McFarland – Witty and unconventional – saying what they want Business Over 100 weekly business reports with David Johnson Sports Updates 15/45 past the hour with Chris Schneider and Roger Emrich Traffic & Weather Every 10 minutes on the 8’s with 3 helicopter reporters over Dallas and Tarrant Counties. Weather advisories with fulltime meteorologist Brad Barton and CBS 11 Chief Meteorologist Kristine Kahanek . Celebrating 81 years of Excellence (1926-2007) Sports Talk – Sports Central Weeknights 7p-9p with Mike Ogulnick – talking about Local Teams -LIVE
  9. 10. KCOM COMANCHE KWMW MALJAMAR, NM KRUI RUIDOSO, NM KASO MINDEN, LA KSYB SHREVEPORT, LA KZNX AUSTIN KRLD DALLAS KMHT MARSHALL KRPT SAN ANTONIO KZQQ ABILENE KWFS WICHITA FALLS KSEY SEYMOUR KGNC AMARILLO KVLF ALPINE KLVQ ATHENS KBST BIG SPRING KPET LAMESA KJTV LUBBOCK KVOP PLAINVIEW KKSA SAN ANGELO KNET PALESTINE KSML LUFKIN KGAS CARTHAGE KEES LONGVIEW KSST SULPHUR SPRINGS KBWD Brownwood KRZI WACO KTBB TYLER KYZS TYLER
  10. 12. Join our list of successful sponsors! Allow us an opportunity to assist you in achieving your marketing goals! McDonald's Junior Broadcaster Contest The Rangers Radio Network can customize a unique sponsorship for your company. BCBS Injury Report Dairy Max's Cover Your Bases 3-A-Day Recipe Contest
  11. 13. Luxury Suites Pavilion Parties First Pitch Player Autographs
  12. 14. Let the Texas Rangers Radio Street Squad create excitement and increase your consumer awareness at all of your locations! We can create a custom program designated to fit your marketing needs! Player Appearances Ticket Hits
  13. 15. AUGUST 2008 S M T W Th F S 1) TOR 2) TOR 3) TOR 4) NYY 5) NYY 6) NYY 7) NYY 8) BAL 9) BAL 10) BAL 11) 12) BOS 13) BOS 14) BOS 15) TB 16) TB 17) TB 18) DET 19) DET 20) DET 21) 22) CLE 23) CLE 24) CLE 25) KC 26) KC 27) KC 28) LAA 29) LAA 30) LAA 31) LAA MAY 2008 S M T W Th F S 1) KC 2) OAK 3) OAK 4) OAK 5) SEA 6) SEA 7) SEA 8) SEA 9) OAK 10) OAK 11) OAK 12) SEA 13) SEA 14) SEA 15) 16) HOU 17) HOU 18) HOU 19) MIN 20) MIN 21) MIN 22) MIN 23) CLE 24) CLE 25) CLE 26) TB 27) TB 28) TB 29) 30) OAK 31) OAK JULY 2008 S M T W Th F S 1) NYY 2) NYY 3) 4) BAL 5) BAL 6) BAL 7) LAA 8) LAA 9) LAA 10) LAA 11) CWS 12) CWS 13) CWS 14) 15) 16) 17) 18) MIN 19) MIN 20) MIN 21) CWS 22) CWS 23) CWS 24) 25) OAK 26) OAK 27) OAK 28) SEA 29) SEA 30) SEA 31) SEA SEPTEMBER 2008 S M T W Th F S 1) SEA 2) SEA 3) SEA 4) 5) BOS 6) BOS 7) BOS 8) 9) SEA 10) SEA 11) OAK 12) OAK 13) OAK 14) OAK 15) DET 16) DET 17) DET 18) GOLF 19) LAA 20) LAA 21) LAA 22) OAK 23) OAK 24) OAK 25) 26) LAA 27) LAA 28) LAA 29) 30) JUNE 2008 S M T W Th F S 1) OAK 2) CLE 3) CLE 4) CLE 5) CLE 6) TB 7) TB 8) TB 9) 10) KC 11) KC 12) KC 13) NYM 14) NYM 15) NYM 16) 17) ATL 18) ATL 19) ATL 20) WAS 21) WAS 22) WAS 23) 24) HOU 25) HOU 26) HOU 27) PHIL 28) PHIL 29) PHIL 30) NYY APRIL 2008 S M T W Th F S 1 2 3 4 5 6 7 8) BAL 9) BAL 10) BAL 11) TOR 12) TOR 13) TOR 14) LAA 15) LAA 16) TOR 17) TOR 18) BOS 19) BOS 20) BOS 21) BOS 22) DET 23) DET 24) DET 25) MIN 26) MIN 27) MIN 28) 29) KC 30) KC

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