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  • 1. The Digital Mediascape: Week TwelveThe Digital Future: fears, ghosts and mediums
  • 2. The online Subject Experience Survey (SES) The online Subject Experience Survey is now available for this subjectThe Subject Experience Survey (SES) is an onlinesurvey to help the University monitor and improve the quality of its subject offerings.
  • 3. The online Subject Experience Survey (SES) Log in today to complete the survey:https://subjecteval.unimelb.edu.au (or via the ‘My Surveys’ module on your LMS ‘My Home’ tab) also available on mobile devicesThe survey closes on Sunday 4th of November
  • 4. The online Subject Experience Survey (SES)Your response is completely confidential• Your response is not linked to your identity• Results are always reported in aggregate• Departments and teaching staff will NOT have any information that can identify you or your responseTeaching staff could only guess who you are if you specifically mention something to identify yourself in your comments.More information is available from the SES Website:www.feedback.unimelb.edu.au/ses
  • 5. Research essay pointers FuturesOutline Fears of technology Catfish (Schulman & Joost 2010) Course thematic overview
  • 6. Can be handed in as a blog. But otherwise to be handed in to John Medley 2nd floor school office by 5pm with cover sheet. Need envelope if you want feedback. Otherwise there willEssay be no feedback left on your essay. 10% per DAY late! (cruel and unusual) Contact me if you need an extension BEFORE IT IS DUE
  • 7. Case study questions Can be a media form, can be a specific film, game, website, software, whateverEssay Can choose something off-the- wall Can choose something not from the course
  • 8. Always, always have an argument Don’t ask rhetorical questions (unless you plan on immediately An essay answering them, but even then,is a genre don’t do it son) Own your argument (“I argue...” not “I would like to argue...”)
  • 9. Don’t try and build surprises in your structure An essay Don’t use PR or journalisticis a genre language But do be lively, if you want
  • 10. Australian spellings: analogue, digitalisation, etc Decades look like this: 1980s,Style ‘80s. Not 1980’s, 80’s Don’t double space at the end of sentences unless you’re working on a typewriter
  • 11. Star Wars (George Lucas 1977) Portal (Valve 2007)
  • 12. Do you hate this article because you disagree, or because you aren’t interested? If you can’t say it simply, you probably don’t understand it veryResearch well Don’t let your quotes be the most interesting thing about your essay Get jargon right
  • 13. The Digital Mediumsscape Medium = singular Media = plural
  • 14. Don’t begin with a grand statement Usually not actually anything to do with what you’re arguing Also usually completely unprovable and meaningless
  • 15. Use the Academic Skills Unit
  • 16. Be specific
  • 17. Why Futures?
  • 18. 1) everything that’s already in the world when you’re born is just normal; 2) anything that gets invented between then and before you turn thirty is incredibly exciting and creative and with any luck you can make a career out of it; 3) anything that gets invented after you’re thirty is against the natural order of things and the beginning of the end of civilisation as we know it until it’s been around for about ten years when it gradually turns out to be alright really.Douglas Adams: ‘How to Stop Worrying and Love the Internet’
  • 19. L’arrivée d’un train á La Ciotat (Lumiére Brothers 1895)
  • 20. TheMoralPanic
  • 21. Is the trailer fake? Is Megan fake? Is the film fake?
  • 22. The untruths of the imageThe untruths of the word The untruths of people
  • 23. Themes ofThe Digital Mediascape
  • 24. How do digital media relate to each other?- appropriation, structure, remediation,history- through innumerable links- through a common set of culturalpractices
  • 25. How does digital media relate to us?- as part of a singular being- as a shaping force- through processes of work and leisure
  • 26. How does digital media change culture?- through interactivity and structure- through frameworks for space- as new/altered/shaping tools
  • 27. Thank you!And GOOD LUCK!