1. OPERANT
CONDITIONING
REINFORCEMENT OR PUNISHMENT
TO STRENGTHEN OR WEAKEN A
BEHAVIOUR

2. NEGATIVE
REINFORCEMENT FOR
POSITIVE OUTCOME
Punishment to encourage someone to
strengthen a particular behavior

3. Roy’s mother
deduct pocket
money to force
Roy to attend a
tuition class.

4. EGOISTIC
HELPING WAS MOTIVATED BY THE DESIRE
TO INCREASE OWN’ S WELFARE

5. WHY HE HELPS OTHERS?
Egoism highlights the
potential rewards for helping
others .

6. Roy helps the girl
to pick up her pen
because he wants
to draw the girl’s
attention and build
a better image for
himself.

7. FIRST
IMPRESSION
INSTANTANOEUS FEELING OR OPINION
ABOUT SOMEONE WITHOUT CONSCIOUS
THOUGHT

8. What is first impression ?
FIRST PIECE OF INFORMATION WE
RECEIVE THAT HAVE THE MOST
IMPACT ON OUR IMPRESSION.

9. Roy has a good impression
towards the girl as she has
good looking.
Furthermore, the first piece
of information Roy received
from the girl is polite and
nice .Therefore , Roy have a
good impression on
Shermaine

10. HALO
EFFECT
POSITIVE ATTRIBUTE CAUSED US TO
ATTRIBUTE OTHER POSITIVE QUALITIES TO AN
INDIVIDUAL.

11. SHOW IMPORTANCE OF
GOOD FIRST IMPRESSION
This can occur without our awareness

12. Roy derived his first
impression towards
the girl and imagine
other good behavior
of her. Such as , nice,
compassion and kind
.

13. PASSIONATE
LOVE
A STATE OF INTENSE LONGING FOR UNION WITH
ONE’S PARTNER

14. INTENSE LONGING FOR THEIR
PARTNER
AND
WANT TO BE CLOSE WITH THE
PERSON WHOM THEY FEEL
PASSINOATE LOVE

15. Roy is longing for Shermaine. His emotions
are thrilling and breathtaking . Roy want to
be close to and have contact with the person
for whom they feel passionate love

16. INTRINSIC
MOTIVATION
NATURE MOTIVATION
The motivation that comes from inside of an individual for self
enjoyment

17. TAKE CERTAIN ACTION FOR
THE SAKE FO ENJOYMENT
Lead us to be more fully engaged

18. Roy have the nature motivation to approach the girl
and start be friend with her . Roy’s intrinsic
motivation makes him took the initiative to
approach the girl

19. COMFIRMATION
BIAS
ATTEND TO THE INFORMATION THAT SUPPORT OUR
BELIEFS ONLY

20. DESREGARDING
INFORMATION WHICH
CONFLICTS WITH OUR
BELIEFS
People tend to ignore what has conflict their self-concept
and more likely to listen to the information which
reinforced their beliefs

21. Roy ignores what he has
told by his friend which his
girlfriend is flirty and rude.
Besides , he just pays
attention on information
that support his belief that
Shermaine is kind and nice.

22. COUNTERFACTUAL
THINKING
IMAGINE DIFFERENT OUTCOMES FOR SOMETHING THAT HAS
ALREADY OCCURRED

23. UPWARD COUNTERFACTUAL
THINKING
Associated with bad events. This will worsen your
mood

24. Roy is having a upward counterfactual
thinking that he should have listened
to his friends’ advice and never go
steady with the girl. This
counterfactual thinking has actually
worsened his mood.