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Goal Congruence and Transfer
          Pricing
           Group Number 3:
           Nikita Chitalia-05
           Dhaval Dhruv-11
            Parin Shah-47
           Pooja Shahani-48
          Dhwani Vibhakar-57
Goal Congruence
What is Goal congruence?
• The goals of the organization's individual
  members should be in alignment with the
  goals of the organization.
• In a goal congruence process, the actions
  people are led to take in accordance with their
  perceived self-interest are also in the best
  interest of the organization.
Informal Factors that influence Goal
               Congruence
          External Factors                         Internal Factors
• Norms of desirable behaviour that
  exist in the society of which the                 Culture
  organisation is a part .
• Referred to as work ethic-loyalty to              Management style
  the organization, their
  diligence, spirit, their pride in doing a         Informal organisation
  good job.
  Region-specific
  Eg- Silicon Valley ( entrepreneurial spirit, a    Perception and
  zest for hard work, high ambition, a              communication
  preference for informal work settings.)

  Industry-specific
  Eg- Railway and airline industry.
DD
BUSINESS UNITS

• A Business Unit is responsible for all the functions involved in producing
  and marketing a specified product line.

• Business Unit managers act almost as if their units were separate
  companies.

• It is suitable for medium sized to big companies, expanding geographically
  or on customer base.

• Business Units may be divided based on :
    – Markets served
    – Product Lines
    – Geography
Strengths
    •    High customer satisfaction
    •    High task coordination
    •    Clear performance responsibility
    •    General management training.


Weaknesses
•       Resources may not be utilized properly
•       Focus on division’s objectives
•       Coordination between headquarter and the division
•       Loss of control
MATRIX STRUCTURE
• Matrix structure is a hybrid of divisional and functional structure.

• This Hybrid design has divisional units as well as functional departments
  specialized and centralized in the headquarter.

• Typically used in large multinational companies, the matrix structure
  allows for the benefits of functional and divisional structures to exist in
  one organization
Strengths
•    Better Utilization of resources
•    Enhances skill development
•    Communication
•    Provides flexibility


Weaknesses
• Dual line of command
• Is time consuming
• Implementation is difficult
Controller
• The person who is responsible for designing and
  operating the management control system is know as
  the controller

• Functions of Controller:
   – Preparing financial statements and reports
   – Supervising internal audit and accounting control
     procedures
   – Analyzing performance reports and budget proposals
HMS
Cost Based Pricing
• How to define cost?
  – Actual cost
  – Standard cost
• How to calculate profit mark-up?
  – Percentage of cost
  – Percentage of investment
Upstream Fixed Costs and Profits
• Transfer pricing can create problems in integrated
  companies.
• The final profit center may not be aware of the
  upstream fixed costs and profit included
• Even if they are aware: They may be reluctant to
  reduce the profits
• There have to be systems in place to make all entities
  in the organization aware of the various components
  of cost so that decisions can be taken that benefit
  the organization.
Systems facilitating Cost awareness
•   Agreement among the business units
•   Two-step pricing
•   Profit sharing
•   Two Sets of Prices
Agreement among Business units-

• Done through a process of negotiation among
  business units
• Representatives from buying and selling units
  work on profit sharing
• The same is reviewed periodically.
Two Step Pricing-

Consists of two charges-
• Product Charge: Standard variable cost of
  production
• Periodic charge : Fixed costs associated with the
  facilities reserved for the buying unit.
• Profit may be included in the above.
Profit Sharing-

• If two – step pricing method not feasible, a profit
  sharing is used.
• The product is transferred at standard variable cost.
• Profit is contributed after selling the product. ( Selling
  price – Variable manufacturing cost – Marketing cost )
• Applicable were demand is not steady
Two Sets of Prices-
• It is used when there are frequent conflicts between
  buying and selling unit and can not resolve by any
  other method.
• Manufacturing unit revenue is credited at the out
  side selling price.
• Buying unit charged to a total standard cost.
• Difference is charged to head office and eliminated
  at the time of business unit statement is
  consolidated

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Goal congruence and transfer pricing

  • 1. Goal Congruence and Transfer Pricing Group Number 3: Nikita Chitalia-05 Dhaval Dhruv-11 Parin Shah-47 Pooja Shahani-48 Dhwani Vibhakar-57
  • 3. What is Goal congruence? • The goals of the organization's individual members should be in alignment with the goals of the organization. • In a goal congruence process, the actions people are led to take in accordance with their perceived self-interest are also in the best interest of the organization.
  • 4. Informal Factors that influence Goal Congruence External Factors Internal Factors • Norms of desirable behaviour that exist in the society of which the Culture organisation is a part . • Referred to as work ethic-loyalty to Management style the organization, their diligence, spirit, their pride in doing a Informal organisation good job. Region-specific Eg- Silicon Valley ( entrepreneurial spirit, a Perception and zest for hard work, high ambition, a communication preference for informal work settings.) Industry-specific Eg- Railway and airline industry.
  • 5.
  • 6. DD
  • 7. BUSINESS UNITS • A Business Unit is responsible for all the functions involved in producing and marketing a specified product line. • Business Unit managers act almost as if their units were separate companies. • It is suitable for medium sized to big companies, expanding geographically or on customer base. • Business Units may be divided based on : – Markets served – Product Lines – Geography
  • 8.
  • 9. Strengths • High customer satisfaction • High task coordination • Clear performance responsibility • General management training. Weaknesses • Resources may not be utilized properly • Focus on division’s objectives • Coordination between headquarter and the division • Loss of control
  • 10. MATRIX STRUCTURE • Matrix structure is a hybrid of divisional and functional structure. • This Hybrid design has divisional units as well as functional departments specialized and centralized in the headquarter. • Typically used in large multinational companies, the matrix structure allows for the benefits of functional and divisional structures to exist in one organization
  • 11.
  • 12. Strengths • Better Utilization of resources • Enhances skill development • Communication • Provides flexibility Weaknesses • Dual line of command • Is time consuming • Implementation is difficult
  • 13. Controller • The person who is responsible for designing and operating the management control system is know as the controller • Functions of Controller: – Preparing financial statements and reports – Supervising internal audit and accounting control procedures – Analyzing performance reports and budget proposals
  • 14.
  • 15. HMS
  • 16. Cost Based Pricing • How to define cost? – Actual cost – Standard cost • How to calculate profit mark-up? – Percentage of cost – Percentage of investment
  • 17. Upstream Fixed Costs and Profits • Transfer pricing can create problems in integrated companies. • The final profit center may not be aware of the upstream fixed costs and profit included • Even if they are aware: They may be reluctant to reduce the profits • There have to be systems in place to make all entities in the organization aware of the various components of cost so that decisions can be taken that benefit the organization.
  • 18. Systems facilitating Cost awareness • Agreement among the business units • Two-step pricing • Profit sharing • Two Sets of Prices
  • 19. Agreement among Business units- • Done through a process of negotiation among business units • Representatives from buying and selling units work on profit sharing • The same is reviewed periodically.
  • 20. Two Step Pricing- Consists of two charges- • Product Charge: Standard variable cost of production • Periodic charge : Fixed costs associated with the facilities reserved for the buying unit. • Profit may be included in the above.
  • 21. Profit Sharing- • If two – step pricing method not feasible, a profit sharing is used. • The product is transferred at standard variable cost. • Profit is contributed after selling the product. ( Selling price – Variable manufacturing cost – Marketing cost ) • Applicable were demand is not steady
  • 22. Two Sets of Prices- • It is used when there are frequent conflicts between buying and selling unit and can not resolve by any other method. • Manufacturing unit revenue is credited at the out side selling price. • Buying unit charged to a total standard cost. • Difference is charged to head office and eliminated at the time of business unit statement is consolidated

Editor's Notes

  1. Each individual has his personal goals. The organization, through its top management, sets for itself goals that are desired to achieve. But at times there is conflict in their goals. Participants may act in their own self- interest. Here individuals may grow bigger than the organization and this may lead to goal conflict. The control system should be designed so as to integrate the personal goals with organizational goals, and thereby achieve goal congruence. Perfect goal congruencebetwnind and org goals does nt exist. Ind wants as mch compensation as they cn get but org maintains that salary can go only so high without adversely affecting profits. But an adequate control system will atleastnt encourage ind acts against the best interest of org . For example, if the management control system signals that the emphasis should be only on reducing costs, and if a manager responds by reducing costs at the expense of adequate quality or if he responds by reducing costs in his own responsibility center by measures that cause a more than offsetting increase in costs in some other responsibility center, he has been motivated, but in the wrong direction. It is therefore important to ask two separate questions about any practice used in a management control system: What action does it motivate people to take in their own perceived self interest?, and Is this action in the best interests of the company?
  2. Intcommon beliefs, shared values, norms of behaviour, assumptions that are implicitly accepted and explicitly manifested. Cultural norms are extremely imp since they explain why 2 identical orgs, with identical formal mcs may vary in actual control.It has the strongest impact on MC. Subordinates attitude reflect what they percieve their supervisors attitudes to be which has stemmed from the CEO. Eg- GE has a well-deserved reputation of producing sterling biz managers who hav very different styles but a common ability to lead successfully…from Reginald Jones( formal, dignified, bright, willing to delegate enormous authority to Jack Welch (impatient, informaloutspoken, entrepreneur, feared within GE) to Jeff Immelt (confident, friendly, likeable leader who is adored in GE)Though org chart shows that a production manager has to report to the general manager, PM actually communicates with many other ppl in the org. To understand the realities of management control process it is important to recognise the importance of the relationships that constitute the informal org.The goals of org must b communicated clearly thru both formal and informal channels and must b interpreted correctly. Eg- The budget mechanism may convey the imoression that managers are supposed to aim for highest profits poss in a given yr whereas senior mgmt does not want them to skip on maintenance or employee traing since altough it incresases current profits but will reduce future profitability.s