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Presentation by Tony Mugoya
Executive Manager
Uganda Coffee Farmers Alliance
e-mail: tony.mugoya@ucfa.or.ug




                                 1
The Uganda Coffee Map




                        2
Brief history of Robusta in Uganda
   Many species of Robusta
    coffee are indigenous in
    Uganda.
   Wild Robusta still grows in
    natural forests around the
    Lake Victoria Basin.
   Robusta coffee plants in
    Uganda have adapted to a
    range of environments and
    altitudes.
   These characteristics
    together with variations in
    disease resistance offer a
    great potential for coffee
    breeding.

                                     3
Evolution of commercial Robusta
coffee farming in Uganda
   Historically, coffee had
    cultural significance in most
    parts of Uganda.
   Coffee beans were used in
    ceremonies of brotherhood
    and friendship.
   Commercial production of
    coffee in Uganda started at
    the beginning of the 20th
    Century.
   In 1991, the Government
    liberalized the coffee industry
    which enabled farmers to
    obtain higher prices resulting
    in commercial production.
                                      4
Distribution of Robusta Coffee in Uganda
   Robusta coffee is more tolerant
    to heat and flourishes at low
    altitudes.
   As a low land crop, Robusta
    coffee yields well from 1000
    meters altitude up to medium
    altitude of 1600 meters.
   However, the fertile crescent of
    peripheral lands around Lake
    Victoria form the major Robusta
    producing area.
   In Uganda most of the Robusta is
    grown by smallholders in small
    individual plots where it is often
    mixed with other crops such as
    banana in the traditional shamba.
                                           5
Robusta production in Uganda
   The relatively low cost of
    coffee production in Uganda
    makes Ugandan coffee
    growers fully competitive
    with other producers.
   The Uganda government
    policy through the Uganda
    Coffee Development
    Authority (UCDA) has been
    encouraging rapid
    replacement of the old low
    productive coffee with high
    yielding, quick maturing and
    disease tolerant clonal
    Robusta coffee.

                                   6
.. Robusta production in Uganda
   However, with Coffee Wilt
    Disease (CWD) devastating
    Ugandan Robusta coffee trees
    including clonal coffee since
    1993s, the Coffee Research
    Center (COREC) started
    caring out breeding work to
    attain CWD resistant
    cultivars.
   By the end of 2010, 7 CWD
    resistant lines had been
    approved. Consequently,
    tissue culture laboratories
    and nursery operators were
    earmarked to do mass
    multiplication.

                                    7
Quality of Uganda’s Robusta
                                       Differentials for internationally traded
                                       Robusta Coffees
   Uganda produces what is
    considered by the market to        Origin                       Differential
    be one of the world’s best                                      c.i.f. Europe
                                                                     [US$/Mt]
    volume Robusta coffee.             Uganda Screen 18             +150 – +200
   Most of Uganda’s Robustas          Uganda Screen 15               +50 – +100
    are grown at medium altitude
    just above 1000 meters above       India Cherry AB                +50 – +100
    sea level which gives them a       Uganda Screen 12               +10 – +50
    less harsh and yet distinctively   Ivory Coast Grade 1                       +50
    rich taste.
                                       Vietnam Grade 1                  +30 – +35
   Uganda’s Robustas have been        screen 18
    highly rated in the                Indonesia Gr. 4/80                -40 – -80
    international market.              defects
                                       Vietnam Gr. 2/5%               -100 – -120
   This high rating is reflected in
                                        Note: All prices are quoted against LIFFE –
    the price offered for Ugandan       USD/Metric Tons and on CIF Basis;
    Robusta coffee.                     July 2009; Berhard Rothfos GmbH.


                                                                                       8
Development of Differentials for
   internationally traded Robustas 2004 -2009

   $/mt   320,00
                           West II              East Stand.             Indonesia              Vietnam
          290,00
                    2004             2005                     2006      2007             2008             2009
          260,00
          230,00
          200,00
          170,00
          140,00
          110,00
           80,00
           50,00
           20,00
           -10,00
           -40,00
           -70,00
          -100,00
          -130,00
          -160,00
          -190,00
          -220,00
                1.

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                8.

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                2.

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                6.

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              .0

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            06

            30

            22

            14

            07

            08

            31

            23

            15

            28

            23

            29

            12

            13

            12

            18

            11

            01

            24

            30

            27

            26
Note: All prices are quoted against LIFFE –USD/Metric Tons on CIF Basis; July 2009; Source: Berhard Rothfos
GmbH Standard “West II” refers to Grade II of West African Robustas (Ivory Coast, Cameroon); “East
Standard” refers to Uganda Robusta Screen 15; “Indonesia” Standard refers to Indonesia Grade4/80 defects;
“Vietnam” refers to Vietnam Grade 2/5% of defects.
                                                                                                                 9
Market Outlook: Supply and demand
                 projections 2010 to 2020
                180



                170



                160



                150



                140
 million bags




                130



                120



                110



                100



                90



                80




                      Total production   Total consumption   Production trend   High 2.4%   Consumption 2%   Low 1.5%


Source: ICO




                                                                                                                        10
The Ugandan Smallholder Coffee Farmer
Characteristics                                            Why low income

  Subsistence Farming                                       Poor agricultural practices


                                                              Limited use of inputs;
  Coffee intercropped                                          fertilizers and crop
  with bananas, various                                       protection products
 types of beans, cassava,
       fruit trees
                                                             Very low coffee yields,
                                                             approx. 550-600 Kg/Ha
                                                                 (green coffee)
  0,4 – 1,2 ha of land


                                                           Very strong dependency on
Approx. 300 coffee trees                                     middlemen for access to
                                                           loans and access to market


  Mainly family labour                                      Weak position in the value
                                                                     chain




                                                                                          11
Prospects for Uganda’s Robustas
   Efficient /competitive internal market – farmers receive a high %-
    age of FOT price
   The Ugandan coffee industry is organised through a multi
    stakeholder platform which is private sector led. The
    government through UCDA has promoted coffee trade.
   There is low direct taxation on coffee exports.
   Farmers are encouraged to grow high yielding varieties, employ
    good husbandry and participate in marketing by the apex
    organization called the Uganda Coffee Farmers Alliance (UCFA).




                                                                         12
UCFA Description
UCFA is a farmer owned apex organization, established
to provide marketing and other support services to
coffee farmers’ organizations in Uganda. UCFA supports
the commercial development of these farmer
organizations though strong emphasis on marketing and
linkages with important service providers such as
financial institutions, input suppliers and extension
providers.

UCFA’s development has been supported by the Hanns
R. Neumann Stiftung (HRNS) especially through Farmer
Organization Development.
                                                         13
UCFA Background
   The idea to form an apex organization was
    initiated by coffee farmers back in 2006.
   Farmer leaders in Mityana and Mubende met
    in various farmers fora to discuss the apex.
   Later on an apex formation committee was
    elected to spearhead this process.
   UCFA was incorporated on 4th May 2010 as a
    company limited by guarantee.


                                                   14
Why Farmer Organizations?
   To empower farmers to create economic opportunities

   To provide farmers ownership and decision-making

   To reduce (eliminate) dependencies

   To enable market access and participation in the value chain

   To enhance bargaining power and achievement of economies of
    scale

   To make smallholders interesting partners for service providers

   To encourage “farmer to farmer” learning

   To enable farmers to engage in dialogue with other stakeholders


                                                                      15
Organizational Development Process and Structures

                Producer                        Depot Committee                       Uganda Coffee
             Organization (PO)                        (DC)                           Farmers Alliance
                  25 - 35 Farmers                    Approx. 20 POs                   Association of DCs

Area        Village Level                     Parish Level                        National Level


Key         Mobilization                      Coordination of PO activities       Coordination of DC activities
Functions   Extension                         Bulking                             Market access
            Collection of Coffee              Value addition                      Link to service providers
            Entry point for new Farmers   →   Coffee logistics                →   Capacity building
                                              Quality control                     Strategic partnerships
                                              Marketing                           Representation
                                                                                  Code of conduct
Key Roles   Executive Committee               Executive Committee                 Board of Directors
            Lead Farmer                       Control Committees                  Executive Manager
            Demo Holder                       Marketing manager                   Support staff
            FFS Host                          DC Extensionist
                                              FFS Facilitator



                                                                                                                  16
3-Tiered Organization Structure

                UCFA



           DC           DC



      PO        PO PO        PO

                                  17
Requirements for performance of
          the model
 Leadership &
 coordination       Apex
                                    Trust
Extension and
                    UCFA
Research info                    Compliance
                                 with code of
    Market                         conduct
 information
                                   Active
Market access                    Participation

Value addition
                    Farmer           Field
                 Organizations   Information
 Linkages to
   service
                   PO & DC        Business
  providers                       approach

 Compliance                       Improved
 with code of                     quality of
   conduct                          coffee

Transparency                       Improved
                   Farmers       production of
                                     coffee




                                                 1
Organizational Development – 3 tier model
                                       Organization   No. of
                                       level          Farming
                      UCFA                            Households
                 PO                    Producer       20-30
                                       Organization
            PO                         (PO)

                                       Depot          500-700
                                  PO   Committee
                 DC                    (DC)

       DC                    PO
                                       Uganda         2011
  PO                              DC   Coffee         15,000
                                       Farmers
       PO               DC             Alliance       2012
                                       (UCFA)         30,000
                             PO

                       PO                             2013
                                                      35,000

                                                      2014
                                                      53,000



                                                                19
UCFA Growth
   The original members of UCFA were 24 pioneer
    DCs in Mityana and Mubende districts.
   These DCs were fully developed and had already
    been incorporated as companies.
   Other 24 DCs in Luwero and Nakaseke are
    currently being incorporated into companies.
   These are officially joining UCFA before the end of
    2012.
   Other 34 DCs in Masaka and Bukomansimbi, and
    also Ruwenzori region are undergoing development
    and are expected to join later by 2014.

                                                          20
CFAU project locations and beneficiaries


                                  Project Districts   Direct Beneficiaries
                                                         (Households)


                                  Mityana/Mubende            15,000

Coffee                            Luwero/Nakaseke/
regions of                                                   15,000
Uganda                            Nakasongola
and CFAU
districts
                                  Masaka                     15,000

                                  Kasese                     8,000

                                  Total                     53,000




                                                                         21
UCFA Governance Structure

                    General Assembly

                    Board of Directors


 Business         Finance                        Disciplinary
Committee        Committee                       Committee

                         Executive
                         Manager


     Financial                             Administration
      Officer                                 Officer

                              Office Assistant                  Driver


                                                                         22
UCFA VISION
 Improved livelihoods of coffee
 farmers in Uganda.

          UCFA MISSION
 Improving livelihoods by providing
 efficient marketing and support
 services that enhance
 commercialization of agriculture.
                                       23
STRATEGIC OBJECTIVES

   To support the adoption of best practices in
    farmers’ operations.
   To facilitate access to business and managerial
    skills.
   To promote good leadership among coffee
    farmers’ organizations
   To create partnerships with other stakeholders
    in the industry.


                                                      24
To support the adoption of best
    practices in farmers’ operations.
   Promote marketing of
    quality coffee by
    supporting a quality
    assurance system.

   Establish an efficient
    coffee marketing
    system that offers
    competitive prices.

                                        25
How the marketing chain changes

Supply Chain before Alliance Project
 Farmer selling                             to 2nd
                        to 1st
 Kiboko at farm                             Intermediary,
                        Intermediary,                            to Export
 gate at the                                processing and
                        selling the                             company
 lowest value                               selling FAQ on
                        coffee on…
 point …                                    …



  Supply Chain of Coffee Farmers Alliance

   Farmer selling       through DC (Coffee Farmer Company)
   green coffee …       that provides value chain services:        to Export
                        quality control, bulking, processing,     company
                        logistics and marketing …




                                                                               26
Value Addition achieved per Kg of coffee
        (after by-passing middlemen)



                    Selling            Delivering
Selling at
             8%     at Hulling   12%   through
Farm Gate
                    Factory            Exporters




                    + 20%


                                                    27
New marketing chain after Alliance Project intervention

                   Importers (Consumers)




                          Exporters



                           Millers




            UCFA (Farmers’ Organization) Members


                                                          28
% of FOT value achieved by UCFA farmers
 From UCDA Monthly Reports

                         60 Kg bags                Tot. Value $           Value $/Kg
 Export Month
                        Robusta coffee              FOT basis             FOT basis
 October’11                  167,645               18,335,972                1.82
 November’11                 150,004               16,664,613                1.85
 December’11                 168,198               18,760,197                1.86
 January’12                  159,416               17,988,471                1.88
 February’12                 157,890               17,670,095                1.87
 Total                       803,153               89,419,348                1.86

                     Average price      Exchange rate     Average price
                                                                            % of FOT value
                        Ush/Kg         Ush/USD (BoU)        USD/Kg
DCs on delivery
                        4,465              2,562                1.74            93.5%
to Kampala

Farmers after
                        3,967              2,562                1.55            83.3%
DC deductions
Farmers outside
                        3,272              2,562                1.28            68.8%
project

                                                                                             29
To facilitate access to business
and managerial skills.
   Coordinate business skills capacity development; in areas
    of banking, credit access, financial management, etc.
   Coordinate managerial skills capacity development; by
    participating in developing and training of farmers
    leaders on their terms of references and job
    descriptions.




                                                            30
To promote good leadership among
coffee farmers’ organizations.
   Develop with members a professional code of conduct.
   Enforce compliance to the professional code of
    conduct.
   Ensure that adequate controls exist in member
    organizations.
   Ensure that members understand and adhere to
    provisions of their constitutions and articles of
    association.




                                                           31
To create partnerships with other
stakeholders in the industry.
   Develop strategic
    partnerships with
    credible public and
    private organizations.
   Ensure farmer
    representation at
    local, national,
    regional and global
    fora.

                                    32
CORE VALUES

   Transparent

   Responsive

   Innovative

   Proactive


                  33
GUIDING PRINCIPLES
 Good    governance

 Best   practice

 Commercial       orientation

 Sustainability    enhancement

                                  34
UCFA Principles on Good
Governance

   Democratic
    leadership.

   Transparency and
    accountability.




                          35
UCFA Principles on Best Practices
   Implementation of Good Agricultural and
    Business Practices.

   Increased participation in the value chain (The 5
    Value Options – Acquire, Retain, Add, Create &
    Distribute)




                                                        36
UCFA Principles on Commercial
Orientation
   Training in business and management skills.
   Transformation of farmers’ groups into
    viable business units (and transformation of
    farmers from merely being subsistence
    coffee producers into being farm
    entrepreneurs).




                                                   37
Principles on Sustainability
    Enhancement
 Promoting social sustainability by advocating for
  the entire household.
 Promoting ecological sustainability by supporting
  environmental conservation.
 Promoting responsible practices in farmers’
  operations.




                                                      38
Guiding Papers
 Memorandum of Understanding
 Spells out the roles and duties of UCFA
 Spells out the regulations within UCFA


   Members’ Agreement
   Describes financing of operations
   Defines membership
   Defines management of operations
   UCFA’s code of conduct
                                            39
UCFA members’ professional
code of conduct
1.   Members of Uganda Coffee Farmers
     Alliance will be farmer organizations
     that are purely commercially oriented.
2.   Members of Uganda Coffee Farmers
     Alliance must be fully transparent and
     accountable in all their transactions and
     operations.


                                                 40
UCFA members’ code of
conduct
3.   Members of Uganda Coffee Farmers
     Alliance must adhere to principles of good
     governance which should include
     democratic leadership.

4.   Members must aggregate an agreed
     amount of coffee through Uganda Coffee
     Farmers Alliance for further value addition
     and bulk marketing so as to achieve
     economies of scale and a collective
     bargaining power.
                                                   41
UCFA members’
code of conduct
5.   Members of Uganda Coffee Farmers
     Alliance must strictly apply the best
     business practices so as to achieve
     competitiveness.

6.   Members of Uganda Coffee Farmers
     Alliance must promote and ensure strict
     implementation of Good Agricultural
     Practices among their farmers so as to
     ensure high quality and quantities of their
     coffee. etc.
                                                   42
UCFA’s Activities
   Create linkages with
    service providers e.g
    financial institutions
   Avail new services
    e.g farmers’
    insurance schemes
   Participate in
    farmers’ advocacy
    programs at local,
    national and
    international levels.
                             43
UCFA’s Activities
   Participate in new
    innovations e.g Land
    inventorization.
   Coordinate cupping
    training with UCDA.
   Contribute to
    development of
    farmer organization
    registration criteria.
   Participate in
    community radio
    broadcasts.
                             44
UCFA’s Activities
   Participate in Uganda
    Coffee Platform
    activities e.g SC
    meetings, ASHMs etc
   Participate in policy
    formulation e.g NCP,
    NCS, NCES, etc
   Coordinate agro
    input financing
    schemes

                            45
Conclusion
   “Emwanyi bwe bugagga”!

   “Coffee is wealth”.



Thank You!

Obrigado!

                             46

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Ucfa robusta conference presentation

  • 1. Presentation by Tony Mugoya Executive Manager Uganda Coffee Farmers Alliance e-mail: tony.mugoya@ucfa.or.ug 1
  • 3. Brief history of Robusta in Uganda  Many species of Robusta coffee are indigenous in Uganda.  Wild Robusta still grows in natural forests around the Lake Victoria Basin.  Robusta coffee plants in Uganda have adapted to a range of environments and altitudes.  These characteristics together with variations in disease resistance offer a great potential for coffee breeding. 3
  • 4. Evolution of commercial Robusta coffee farming in Uganda  Historically, coffee had cultural significance in most parts of Uganda.  Coffee beans were used in ceremonies of brotherhood and friendship.  Commercial production of coffee in Uganda started at the beginning of the 20th Century.  In 1991, the Government liberalized the coffee industry which enabled farmers to obtain higher prices resulting in commercial production. 4
  • 5. Distribution of Robusta Coffee in Uganda  Robusta coffee is more tolerant to heat and flourishes at low altitudes.  As a low land crop, Robusta coffee yields well from 1000 meters altitude up to medium altitude of 1600 meters.  However, the fertile crescent of peripheral lands around Lake Victoria form the major Robusta producing area.  In Uganda most of the Robusta is grown by smallholders in small individual plots where it is often mixed with other crops such as banana in the traditional shamba. 5
  • 6. Robusta production in Uganda  The relatively low cost of coffee production in Uganda makes Ugandan coffee growers fully competitive with other producers.  The Uganda government policy through the Uganda Coffee Development Authority (UCDA) has been encouraging rapid replacement of the old low productive coffee with high yielding, quick maturing and disease tolerant clonal Robusta coffee. 6
  • 7. .. Robusta production in Uganda  However, with Coffee Wilt Disease (CWD) devastating Ugandan Robusta coffee trees including clonal coffee since 1993s, the Coffee Research Center (COREC) started caring out breeding work to attain CWD resistant cultivars.  By the end of 2010, 7 CWD resistant lines had been approved. Consequently, tissue culture laboratories and nursery operators were earmarked to do mass multiplication. 7
  • 8. Quality of Uganda’s Robusta Differentials for internationally traded Robusta Coffees  Uganda produces what is considered by the market to Origin Differential be one of the world’s best c.i.f. Europe [US$/Mt] volume Robusta coffee. Uganda Screen 18 +150 – +200  Most of Uganda’s Robustas Uganda Screen 15 +50 – +100 are grown at medium altitude just above 1000 meters above India Cherry AB +50 – +100 sea level which gives them a Uganda Screen 12 +10 – +50 less harsh and yet distinctively Ivory Coast Grade 1 +50 rich taste. Vietnam Grade 1 +30 – +35  Uganda’s Robustas have been screen 18 highly rated in the Indonesia Gr. 4/80 -40 – -80 international market. defects Vietnam Gr. 2/5% -100 – -120  This high rating is reflected in Note: All prices are quoted against LIFFE – the price offered for Ugandan USD/Metric Tons and on CIF Basis; Robusta coffee. July 2009; Berhard Rothfos GmbH. 8
  • 9. Development of Differentials for internationally traded Robustas 2004 -2009 $/mt 320,00 West II East Stand. Indonesia Vietnam 290,00 2004 2005 2006 2007 2008 2009 260,00 230,00 200,00 170,00 140,00 110,00 80,00 50,00 20,00 -10,00 -40,00 -70,00 -100,00 -130,00 -160,00 -190,00 -220,00 1. 3. 6. 9. 2. 3. 5. 8. 1. 2. 5. 8. 2. 3. 6. 9. 2. 4. 6. 9. 1. 5. .0 .0 .0 .0 .1 .0 .0 .0 .1 .0 .0 .0 .1 .0 .0 .0 .1 .0 .0 .0 .0 .0 06 30 22 14 07 08 31 23 15 28 23 29 12 13 12 18 11 01 24 30 27 26 Note: All prices are quoted against LIFFE –USD/Metric Tons on CIF Basis; July 2009; Source: Berhard Rothfos GmbH Standard “West II” refers to Grade II of West African Robustas (Ivory Coast, Cameroon); “East Standard” refers to Uganda Robusta Screen 15; “Indonesia” Standard refers to Indonesia Grade4/80 defects; “Vietnam” refers to Vietnam Grade 2/5% of defects. 9
  • 10. Market Outlook: Supply and demand projections 2010 to 2020 180 170 160 150 140 million bags 130 120 110 100 90 80 Total production Total consumption Production trend High 2.4% Consumption 2% Low 1.5% Source: ICO 10
  • 11. The Ugandan Smallholder Coffee Farmer Characteristics Why low income Subsistence Farming Poor agricultural practices Limited use of inputs; Coffee intercropped fertilizers and crop with bananas, various protection products types of beans, cassava, fruit trees Very low coffee yields, approx. 550-600 Kg/Ha (green coffee) 0,4 – 1,2 ha of land Very strong dependency on Approx. 300 coffee trees middlemen for access to loans and access to market Mainly family labour Weak position in the value chain 11
  • 12. Prospects for Uganda’s Robustas  Efficient /competitive internal market – farmers receive a high %- age of FOT price  The Ugandan coffee industry is organised through a multi stakeholder platform which is private sector led. The government through UCDA has promoted coffee trade.  There is low direct taxation on coffee exports.  Farmers are encouraged to grow high yielding varieties, employ good husbandry and participate in marketing by the apex organization called the Uganda Coffee Farmers Alliance (UCFA). 12
  • 13. UCFA Description UCFA is a farmer owned apex organization, established to provide marketing and other support services to coffee farmers’ organizations in Uganda. UCFA supports the commercial development of these farmer organizations though strong emphasis on marketing and linkages with important service providers such as financial institutions, input suppliers and extension providers. UCFA’s development has been supported by the Hanns R. Neumann Stiftung (HRNS) especially through Farmer Organization Development. 13
  • 14. UCFA Background  The idea to form an apex organization was initiated by coffee farmers back in 2006.  Farmer leaders in Mityana and Mubende met in various farmers fora to discuss the apex.  Later on an apex formation committee was elected to spearhead this process.  UCFA was incorporated on 4th May 2010 as a company limited by guarantee. 14
  • 15. Why Farmer Organizations?  To empower farmers to create economic opportunities  To provide farmers ownership and decision-making  To reduce (eliminate) dependencies  To enable market access and participation in the value chain  To enhance bargaining power and achievement of economies of scale  To make smallholders interesting partners for service providers  To encourage “farmer to farmer” learning  To enable farmers to engage in dialogue with other stakeholders 15
  • 16. Organizational Development Process and Structures Producer Depot Committee Uganda Coffee Organization (PO) (DC) Farmers Alliance 25 - 35 Farmers Approx. 20 POs Association of DCs Area Village Level Parish Level National Level Key Mobilization Coordination of PO activities Coordination of DC activities Functions Extension Bulking Market access Collection of Coffee Value addition Link to service providers Entry point for new Farmers → Coffee logistics → Capacity building Quality control Strategic partnerships Marketing Representation Code of conduct Key Roles Executive Committee Executive Committee Board of Directors Lead Farmer Control Committees Executive Manager Demo Holder Marketing manager Support staff FFS Host DC Extensionist FFS Facilitator 16
  • 17. 3-Tiered Organization Structure UCFA DC DC PO PO PO PO 17
  • 18. Requirements for performance of the model Leadership & coordination Apex Trust Extension and UCFA Research info Compliance with code of Market conduct information Active Market access Participation Value addition Farmer Field Organizations Information Linkages to service PO & DC Business providers approach Compliance Improved with code of quality of conduct coffee Transparency Improved Farmers production of coffee 1
  • 19. Organizational Development – 3 tier model Organization No. of level Farming UCFA Households PO Producer 20-30 Organization PO (PO) Depot 500-700 PO Committee DC (DC) DC PO Uganda 2011 PO DC Coffee 15,000 Farmers PO DC Alliance 2012 (UCFA) 30,000 PO PO 2013 35,000 2014 53,000 19
  • 20. UCFA Growth  The original members of UCFA were 24 pioneer DCs in Mityana and Mubende districts.  These DCs were fully developed and had already been incorporated as companies.  Other 24 DCs in Luwero and Nakaseke are currently being incorporated into companies.  These are officially joining UCFA before the end of 2012.  Other 34 DCs in Masaka and Bukomansimbi, and also Ruwenzori region are undergoing development and are expected to join later by 2014. 20
  • 21. CFAU project locations and beneficiaries Project Districts Direct Beneficiaries (Households) Mityana/Mubende 15,000 Coffee Luwero/Nakaseke/ regions of 15,000 Uganda Nakasongola and CFAU districts Masaka 15,000 Kasese 8,000 Total 53,000 21
  • 22. UCFA Governance Structure General Assembly Board of Directors Business Finance Disciplinary Committee Committee Committee Executive Manager Financial Administration Officer Officer Office Assistant Driver 22
  • 23. UCFA VISION  Improved livelihoods of coffee farmers in Uganda. UCFA MISSION  Improving livelihoods by providing efficient marketing and support services that enhance commercialization of agriculture. 23
  • 24. STRATEGIC OBJECTIVES  To support the adoption of best practices in farmers’ operations.  To facilitate access to business and managerial skills.  To promote good leadership among coffee farmers’ organizations  To create partnerships with other stakeholders in the industry. 24
  • 25. To support the adoption of best practices in farmers’ operations.  Promote marketing of quality coffee by supporting a quality assurance system.  Establish an efficient coffee marketing system that offers competitive prices. 25
  • 26. How the marketing chain changes Supply Chain before Alliance Project Farmer selling to 2nd to 1st Kiboko at farm Intermediary, Intermediary, to Export gate at the processing and selling the company lowest value selling FAQ on coffee on… point … … Supply Chain of Coffee Farmers Alliance Farmer selling through DC (Coffee Farmer Company) green coffee … that provides value chain services: to Export quality control, bulking, processing, company logistics and marketing … 26
  • 27. Value Addition achieved per Kg of coffee (after by-passing middlemen) Selling Delivering Selling at 8% at Hulling 12% through Farm Gate Factory Exporters + 20% 27
  • 28. New marketing chain after Alliance Project intervention Importers (Consumers) Exporters Millers UCFA (Farmers’ Organization) Members 28
  • 29. % of FOT value achieved by UCFA farmers From UCDA Monthly Reports 60 Kg bags Tot. Value $ Value $/Kg Export Month Robusta coffee FOT basis FOT basis October’11 167,645 18,335,972 1.82 November’11 150,004 16,664,613 1.85 December’11 168,198 18,760,197 1.86 January’12 159,416 17,988,471 1.88 February’12 157,890 17,670,095 1.87 Total 803,153 89,419,348 1.86 Average price Exchange rate Average price % of FOT value Ush/Kg Ush/USD (BoU) USD/Kg DCs on delivery 4,465 2,562 1.74 93.5% to Kampala Farmers after 3,967 2,562 1.55 83.3% DC deductions Farmers outside 3,272 2,562 1.28 68.8% project 29
  • 30. To facilitate access to business and managerial skills.  Coordinate business skills capacity development; in areas of banking, credit access, financial management, etc.  Coordinate managerial skills capacity development; by participating in developing and training of farmers leaders on their terms of references and job descriptions. 30
  • 31. To promote good leadership among coffee farmers’ organizations.  Develop with members a professional code of conduct.  Enforce compliance to the professional code of conduct.  Ensure that adequate controls exist in member organizations.  Ensure that members understand and adhere to provisions of their constitutions and articles of association. 31
  • 32. To create partnerships with other stakeholders in the industry.  Develop strategic partnerships with credible public and private organizations.  Ensure farmer representation at local, national, regional and global fora. 32
  • 33. CORE VALUES  Transparent  Responsive  Innovative  Proactive 33
  • 34. GUIDING PRINCIPLES  Good governance  Best practice  Commercial orientation  Sustainability enhancement 34
  • 35. UCFA Principles on Good Governance  Democratic leadership.  Transparency and accountability. 35
  • 36. UCFA Principles on Best Practices  Implementation of Good Agricultural and Business Practices.  Increased participation in the value chain (The 5 Value Options – Acquire, Retain, Add, Create & Distribute) 36
  • 37. UCFA Principles on Commercial Orientation  Training in business and management skills.  Transformation of farmers’ groups into viable business units (and transformation of farmers from merely being subsistence coffee producers into being farm entrepreneurs). 37
  • 38. Principles on Sustainability Enhancement  Promoting social sustainability by advocating for the entire household.  Promoting ecological sustainability by supporting environmental conservation.  Promoting responsible practices in farmers’ operations. 38
  • 39. Guiding Papers  Memorandum of Understanding  Spells out the roles and duties of UCFA  Spells out the regulations within UCFA  Members’ Agreement  Describes financing of operations  Defines membership  Defines management of operations  UCFA’s code of conduct 39
  • 40. UCFA members’ professional code of conduct 1. Members of Uganda Coffee Farmers Alliance will be farmer organizations that are purely commercially oriented. 2. Members of Uganda Coffee Farmers Alliance must be fully transparent and accountable in all their transactions and operations. 40
  • 41. UCFA members’ code of conduct 3. Members of Uganda Coffee Farmers Alliance must adhere to principles of good governance which should include democratic leadership. 4. Members must aggregate an agreed amount of coffee through Uganda Coffee Farmers Alliance for further value addition and bulk marketing so as to achieve economies of scale and a collective bargaining power. 41
  • 42. UCFA members’ code of conduct 5. Members of Uganda Coffee Farmers Alliance must strictly apply the best business practices so as to achieve competitiveness. 6. Members of Uganda Coffee Farmers Alliance must promote and ensure strict implementation of Good Agricultural Practices among their farmers so as to ensure high quality and quantities of their coffee. etc. 42
  • 43. UCFA’s Activities  Create linkages with service providers e.g financial institutions  Avail new services e.g farmers’ insurance schemes  Participate in farmers’ advocacy programs at local, national and international levels. 43
  • 44. UCFA’s Activities  Participate in new innovations e.g Land inventorization.  Coordinate cupping training with UCDA.  Contribute to development of farmer organization registration criteria.  Participate in community radio broadcasts. 44
  • 45. UCFA’s Activities  Participate in Uganda Coffee Platform activities e.g SC meetings, ASHMs etc  Participate in policy formulation e.g NCP, NCS, NCES, etc  Coordinate agro input financing schemes 45
  • 46. Conclusion  “Emwanyi bwe bugagga”!  “Coffee is wealth”. Thank You! Obrigado! 46