Vessl is a portable in-venue smartphone charging solution and proximity marketing network that is currently offered in restaurants like Buffalo Wild Wings, Original Joe’s (FranWorks), Hard Rock Cafe, and other venues like Trump Hotels, AT&T Park, and Virgin Atlantic Clubhouses. With smartphones in the pocket of nearly 70% of US consumers, and battery life often times being the number one issue related to smartphones -- Vessl gives people a charge when and where they need it most. For businesses, Vessl provides a unique opportunity to solve a nagging and growing problem for their customers all while leveraging each devices' proximity marketing features for their own in-venue mobile activations or to earn revenue on third-party promotion.

1. Transforming the guest experience in
venues worldwide
vesslcharger.com

2. Vessl’s mission is to positively
transform the guest experience in
venues worldwide
We envision a world where all people
have access to meaningful
technology and thus opportunity
Mission and Vision

3. Two Problems, One Solution
Proximity marketing solutions for
hospitality venues are singularly
focused, complex, and difficult for
operators to conceptualize.
1 2
In-venue smartphone charging
solutions are historically difficult
to operate and cost prohibitive for
operators.
The Solution
Offer products that the hospitality industry wants and their
customers need at a no-brainer prices (supported by
advertising), serving as a clear path for non-invasive
proximity marketing technology and localized advertising.

4. The Vessl Model
The three pillars
Meaningful
Tech
Ubiquitous
Placement
Proximity
Marketing

5. CGE’s Flagship Product:
Vessl
• Solving the problem of mobile battery
loss in venues.
• 50% of a guest’s time in a business is
spent on their phone; back of the house
use of mobile is increasing.
• New market with high growth potential.
Starbucks invested in charging in 2014.
• Deemed best portable charging product
on the market by industry experts.
• Proximity marketing capabilities allows
for ad-based revenue models.

6. Business User Brand
How Vessl Works
Relationship: Client/ Customer
Revenue: Pays for hardware
Role: Rents Vessl to venue guests
Relationship: End user
Revenue Contribution: None
Role: Charges phone with Vessl
and engages with on-charger
media
Relationship: Advertiser
Revenue Contribution: Pays for
placement & impressions
Role: Provides media for users &
cost subsidies for businesses
SMS

7. All signs point to mobile being the next big thing in the hospitality industry
Smartphone penetration in the United States
from 2010 to 2017
Survey of hottest technology in the hospitality
(restaurant and hotel) space in 2015
The Market
Opportunity
• The demand for mobile technology
integration in restaurants, bars, and
hotels is increasing rapidly
• Higher dependency on tablet and
smartphone payment and ordering
systems and in-venue mobile
activation presents battery challenges
• Industry is typically slow to innovate,
but will adopt based on consumer
needs
Market Changes
• Companies like Square, Buzztime, and
others are creating an expanded in-
venue mobile experience
• Starbucks has recently introduced in-
venue smartphone charging on a large
scale
• Tap to pay technology (ie. Apple Pay) is
widening the adoption of NFC and
other proximity technology
CGE Positioning
• Vessl as a flexible, cost-effective and
powerful solution allows for border
market adoption
• Branding and proximity marketing
features leads to greater value and
partnership opportunities
• VAN (Vessl Ad Network) takes
advantage of broad distribution and
proximity marketing trends

8. Mobile usage and its impact — survey results
The Market Cont.
• 36% of respondents said their guests spend over 50% of their time on
their phones while at their place of business
• 26% of respondents said their bartenders and servers get asked for
chargers over 10 times a day
• 96% of respondents said they would likely be adding a portable
charging solution in their venue
• 90% of respondents said that they would want proximity marketing
features enabled with their chargers
What percentage of their time do you think your customers spend using their
smartphones while in your establishment?
0
5%
10%
20%
30%
40%
50%
More than 50%

9. Proximity marketing and mobile advertising
The Market Cont.
The market for indoor location
and place-based marketing and
advertising to surpass $10
billion by 2018.
= $

10. Comparing Charging Solutions
Overview
Portable charging with built-
in marketing for venues
Stationary charging lockers or
stations that are placed in
venues
Stationary charging lockers or
stations that are placed in
venues
Stationary charging lockers or
stations that are placed in
venues
Price for
Business
$500 to $620
or
$25 to $55 monthly
$1,200 to $10,500 Free or a Nominal Fee
$100 to $500
plus substantial installation and
station costs
Cost to
Customer
Typically Free $2 to $5
$2 to $5 per charge
or
$30 year subscription
Typically Free
Capabilities
-Charges 20 phones-
-Portable/ external (stores
power)-
-3,200 mAh-
-On charger branding and
proximity marketing-
-Generally charges 8 to 12
phones-
-Requires significant electrical
power-
-Typically has built in software
features-
-Charges 6 to 20 phones-
-Portable/ external (stores
power)-
-Typically requires consumer
app to be DLed-
-No branding capabilities-
-Generally chargers 1 to 2
phones per pad-
-Generally charges at 20% the
speed of portable chargers-
-Limited branding capabilities-
Companies Vessl GoCharge, Brightbox Doblet, Rally
Powermat, Nokia (wireless
charging plate)
Market
Penetration
100 locations including:
Buffalo Wild Wings, SF
Giants, Trump, Virgin
Sports arena, events, malls Local business in SF and LA
Starbucks, McDonald, Ikea
(consumer)
Charging Kiosks &
Lockers
Vessl
Consumer Facing
Solutions
Wireless
Charging
Price point, usability, and marketing integrations gives Vessl a competitive edge

11. Business Model
Monthly hardware lease or buy and advertising revenue
Hardware
Price = $500 to $720
Avg. Months in Venue = 24
Avg. Churn = 4.2%
Avg. Units per Venue = 1.5
=
$915 Hardware Rev per Venue
Advertising
Monthly Rev for Branding = $50
% of Units with Branding = 20%
Times Rented per Month = 400
Scan or Tap Rate = 10%
Avg. CPE = $2.00
=
$1,224 Ad Rev per Venue
LTV per Venue = $2,139
Profit Margin = 75%

12. • Nearly 100 clients in 7 different verticals
• High profile clients include: SF Giants, Buffalo Wild Wings, Trump
Hotels, Virgin Atlantic, Franworks and others
• Future partnerships with Anheuser-Busch, Brown-Forman,
Starwood, and other brands
• Partnerships with 15 state restaurant associations, and pending
partnership with the National Restaurant Association
• Distribution channels through Pelican Group, UnitedHealthcare,
and Heartland
Traction
What CGE has accomplished in its first 9 months
“We are all about creating delight..and that’s exactly what
Vessl does for our clients – it provides that pinch of delight
that makes them giddy.”
-Robert Wheaton

13. The Future of Vessl
Established partnership
with major distributors:
Pelican Group, Heartland
October 2015
November 2015
Run VAN (Vessl Ad Network)
Pilot with Blue Bite
December 2015
Launch VAN beta test
with current clients
Q1 2016
Q2 2016
Q2 2016
2016 & 2017
Assemble board of advisors
with key industry
influencers
Vessl 2.0 is scheduled
to launch
VAN is launched
nationwide
Expand territory to all of
North & South America.
Expand product line.

14. Target Customers
• National chains (restaurants, bars, hotels, cafes, ent. venues)
• Regional venues
• Brand sponsors and strategic distributors
Marketing and Sales Strategy
Sales Marketing Partnerships
• Small inside enterprise
sales team
• Regional and vertical
specific independent
dealers
• Lower costs through
monthly payments and
partner sponsor option
• Paid media through
industry platforms
• Targeting of influencers
via social media
• Content marketing for
thought leadership
• Partner marketing with
aligned brands
• Target brands with
distribution established
with target accounts
• Ad network partners
• Regional, national, and
vertical specific
distributors
• Industry associations

15. Sales Distribution
Today
Access to over
3,000 locations through
national partner
Vessl reps in Chicago and
Phoenix
Sales and marketing
partnerships with 15 State
associations
2016
Access to over
200,000 locations through
national partners
Vessl reps in top 10 DMAs
Partnerships with national
associations within top
verticals
Optimized online sales
funnel
=
200 New
Locations
=
12,600 New
Locations
*Based on 60% qualified accounts and 10% conversation rate

16. Financial Projections
Financial Drivers
• 1.5 units per venue
• Avg. 24 months in venue
• 4.2% monthly churn
Year%1 Year%2 Year%3
#"New"Venues 705 1815 4260
Total"Venues 593 1847 4592
Total"New"Units 1034 2675 6318
Total"Units 868 2721 6801
Total"Hardware"Revenue $189,375 $756,750 $1,960,875
Total"Branding"&"Ad"
Revenue
$154,982 $730,660 $1,965,037
Grand"Total"Revenue $344,357 $1,487,410 $3,925,912
Total"Expenses"(COGS) $305,205 $819,818 $1,956,149
Gross"Margin $39,151 $667,592 $1,956,149
$0#
$500,000#
$1,000,000#
$1,500,000#
$2,000,000#
$2,500,000#
$3,000,000#
$3,500,000#
$4,000,000#
$4,500,000#
1# 2# 3#
Total#Revenue## Expenses#(COGS)#
• Monthly lease is primary
• Interaction based ad rev
• Sponsored based rev

17. Brenton Gieser — President and CEO
• Co-Founder of JoynIn and Be Social Change
• Former Director of Business Development, Change.org
JungNam Lee — COO
• Executive in automative industry
• Angel investor
David Allen Kim — CMO
• Former Chief Producer at Ogilvy Mather
Walter Moore — VP of Sales
• Former Managing Director of Fusion Media and Group 360
specializing in digital signage
Team

18. vesslcharger.com
@vesslcharger
brenton@vesslcharger.com
Thank You!