An overview on how to use a # tag to grow your business.

1. Cyber Guardians Online
#CGOL
BradleyW. Deacon ©2014

2. #Tag Defined
#CGOL
Hashtags make it possible to
group such messages.
People can search for the hashtag
and get the set of messages that
contain it.
#CGOL

3. A hashtag is only connected
to a specific medium & can
therefore not be linked and
connected to pictures or
messages from different
platforms.
#CGOL

4. A hashtag is not just a word,
or combination of words. It
can be a joke, brand, a
passion or a spirit.
#CGOL

5. Many big name brands have
initiated hashtag campaigns.
Some successful and others
horrific. One slip up on your
hashtag campaign and it can fail.
#CGOL

6. Hashtags have been hijacked by
unhappy customers and negatively
tweeted or used on social media
channels.
Hashtag Hijacking
#CGOL

7. Hashtags can be abused by
an ‘online stalker’ and used in
a negative manner.
(However such abuse can be captured and used in
civil and or criminal action)
Hashtag & Stalkers
#CGOL

8. Always research a chosen
hashtag to make certain it
isn’t already in use.
#CGOL

9.  Keep hashtags short
 The fewer characters the better
 Make sure each hashtag has a
recognizable meaning.
#CGOL

10. If you want to exponentially grow
your Instagram account, get other
people to do your work for you.
@australia is the most followed
account among travel and
tourism brands globally.
#CGOL

11. Pic Credit @Australia
#CGOL

12. #CGOL
Watermark Your Images With A #

13. #CGOL
Use # With A Theme

14. #CGOL
Use A # With An Event

15. #CGOL
Use #With An Industry Tip

16. #tag placement
Instagram
Twitter
Facebook
LinkedIn
Pinterest
Blogger

17. #tag reinforcement tips
#short
#brand
#hijackers
#research
#quirky
#stalkers

18. Remember
Get your # working for
your brand.
Be consistent with its use
Be creative
Track its use

19. Follow Me On
Instagram &Twitter
@bradleywdeacon
Cyber Guardians
Online
#CGOL