Twitter: WII-FM

  • 1,835 views
Uploaded on

A Twitter guide for public relations students

A Twitter guide for public relations students

More in: Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
1,835
On Slideshare
0
From Embeds
0
Number of Embeds
2

Actions

Shares
Downloads
1
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide
  • So you’re probably thinking . . . What’s in it for me?I’ve broken it down into four main categories.
  • Learn
  • LaughImage Credit: http://www.flickr.com/photos/7900943@N06/2415832454/
  • SharePhoto Credit: http://www.flickr.com/photos/58117789@N00/534883941/
  • NetworkPhoto Credit: http://www.flickr.com/photos/13053707@N00/102413554/
  • Through Twitter, I have won numerous prizes/contests including:Riding in a pace car in a NASCAR racePandora hatJeff Gordon / Pepsi Max jacketFast food gift cards4 tix to Daytona 500Books250,000 Priority Club pointsPhoto Credit: http://reckon.posterous.com/keep-this-coupon-0
  • But first . . . A Test. I’ll show you a word, number or character. . . You tell me what it means.Photo Credit: http://www.flickr.com/photos/carnivillain/2089285039/sizes/o/in/photostream/
  • Number of characters you can use in a tweet
  • A message sent on Twitter
  • The symbol you use to identify that you’re replying to someone
  • Retweet = Forwarding a message written by someone else
  • Hashtag = Used to identify a category or theme for your message. Example: #FollowFriday or #COMM2322 (or #TopChef, #NASCAR)
  • Direct Message = A private message sent to just one person. (And a “twoops” is an accidental @ message when you meant to send a DM)
  • The Fail Whale = Image used when Twitter is down
  • Twitter clients (Tweetdeck & Seesmic). Easier for many to use than the web-based interface
  • The question that Twitter asks you to answer.
  • This makes more sense to me . . . Answer the question “What has captured your interest?”Share ideas, links, things that made you scratch your head or laugh . . . Ask questions.
  • Remember these two things:
  • FIRST:For you to benefit from Twitter, you MUST be following “good” people or accounts. Otherwise, you’re wasting your time.What was it like when you FIRST started using Twitter?Image Credit: http://www.flickr.com/photos/51035764102@N01/2002866892/
  • http://twitter.com/#!/BarbaraNixon/starterpack4prstudents-17/members
  • SECOND: Keep it clean. Potential employers (and your professors . . . Maybe even your parents!) may read anything you write and post online.
  • And these last three aren’t about TwitterImage Credit: Adapted from http://ebookstore.sony.com/ebook/remy-stern/but-wait-theres-more/_/R-400000000000000130649
  • Keep yourself informed about the world of PR. I read Ragan’s PR Daily (it comes to my e-mail each morning), and I listen to For Immediate Release (twice a week) and Inside PR (once a week).

Transcript

  • 1. @BarbaraNixon
    Twitter:What’s in it for me?
    A Guide for
    Public Relations Students
  • 2. WII-FM
  • 3. Learn
    Learn
  • 4. Laugh
    Laugh
  • 5. Share
    Share
  • 6. Network
    Network
  • 7. Win
  • 8.
  • 9. Quick Quiz
  • 10. 140
  • 11. Tweet
  • 12. @
  • 13. RT
  • 14. #
  • 15. DM
  • 16.
  • 17. TweetDeck& Seesmic
  • 18. ?
  • 19. What has captured your interest?
  • 20.
  • 21. Following > Followers
  • 22.
  • 23.
  • 24.
  • 25.
  • 26. Contact Me
    Barbara B. Nixon, Ph.D. (ABD)
    Interim Chair, Communication Department
    Assistant Professor of PR
    Southeastern University
    Life Member & Past President of the International Listening Association (listen.org)
    E-mail: bbnixon@seu.edu
    Twitter: @barbaranixon
    Skype: barbara.b.nixon
    Blog: publicrelationsmatters.com