Your SlideShare is downloading. ×

Twitter: WII-FM

1,868
views

Published on

A Twitter guide for public relations students

A Twitter guide for public relations students

Published in: Business, Technology

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,868
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • So you’re probably thinking . . . What’s in it for me?I’ve broken it down into four main categories.
  • Learn
  • LaughImage Credit: http://www.flickr.com/photos/7900943@N06/2415832454/
  • SharePhoto Credit: http://www.flickr.com/photos/58117789@N00/534883941/
  • NetworkPhoto Credit: http://www.flickr.com/photos/13053707@N00/102413554/
  • Through Twitter, I have won numerous prizes/contests including:Riding in a pace car in a NASCAR racePandora hatJeff Gordon / Pepsi Max jacketFast food gift cards4 tix to Daytona 500Books250,000 Priority Club pointsPhoto Credit: http://reckon.posterous.com/keep-this-coupon-0
  • But first . . . A Test. I’ll show you a word, number or character. . . You tell me what it means.Photo Credit: http://www.flickr.com/photos/carnivillain/2089285039/sizes/o/in/photostream/
  • Number of characters you can use in a tweet
  • A message sent on Twitter
  • The symbol you use to identify that you’re replying to someone
  • Retweet = Forwarding a message written by someone else
  • Hashtag = Used to identify a category or theme for your message. Example: #FollowFriday or #COMM2322 (or #TopChef, #NASCAR)
  • Direct Message = A private message sent to just one person. (And a “twoops” is an accidental @ message when you meant to send a DM)
  • The Fail Whale = Image used when Twitter is down
  • Twitter clients (Tweetdeck & Seesmic). Easier for many to use than the web-based interface
  • The question that Twitter asks you to answer.
  • This makes more sense to me . . . Answer the question “What has captured your interest?”Share ideas, links, things that made you scratch your head or laugh . . . Ask questions.
  • Remember these two things:
  • FIRST:For you to benefit from Twitter, you MUST be following “good” people or accounts. Otherwise, you’re wasting your time.What was it like when you FIRST started using Twitter?Image Credit: http://www.flickr.com/photos/51035764102@N01/2002866892/
  • http://twitter.com/#!/BarbaraNixon/starterpack4prstudents-17/members
  • SECOND: Keep it clean. Potential employers (and your professors . . . Maybe even your parents!) may read anything you write and post online.
  • And these last three aren’t about TwitterImage Credit: Adapted from http://ebookstore.sony.com/ebook/remy-stern/but-wait-theres-more/_/R-400000000000000130649
  • Keep yourself informed about the world of PR. I read Ragan’s PR Daily (it comes to my e-mail each morning), and I listen to For Immediate Release (twice a week) and Inside PR (once a week).
  • Transcript

    • 1. @BarbaraNixon
      Twitter:What’s in it for me?
      A Guide for
      Public Relations Students
    • 2. WII-FM
    • 3. Learn
      Learn
    • 4. Laugh
      Laugh
    • 5. Share
      Share
    • 6. Network
      Network
    • 7. Win
    • 8.
    • 9. Quick Quiz
    • 10. 140
    • 11. Tweet
    • 12. @
    • 13. RT
    • 14. #
    • 15. DM
    • 16.
    • 17. TweetDeck& Seesmic
    • 18. ?
    • 19. What has captured your interest?
    • 20.
    • 21. Following > Followers
    • 22.
    • 23.
    • 24.
    • 25.
    • 26. Contact Me
      Barbara B. Nixon, Ph.D. (ABD)
      Interim Chair, Communication Department
      Assistant Professor of PR
      Southeastern University
      Life Member & Past President of the International Listening Association (listen.org)
      E-mail: bbnixon@seu.edu
      Twitter: @barbaranixon
      Skype: barbara.b.nixon
      Blog: publicrelationsmatters.com