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Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
Ethical Concerns In PR Research
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Ethical Concerns In PR Research

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Slides to accompany a discussion in Prof. Barbara Nixon's PR Research class at Georgia Southern University

Slides to accompany a discussion in Prof. Barbara Nixon's PR Research class at Georgia Southern University

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  • Except where noted, content in this presentation comes from:Stacks, D. (2002). Primer of public relations research. New York: The Guilford Press.Photo Credit: http://www.flickr.com/photos/96526303@N00/3871244816/
  • In your groups, explore either the PRSA or IABC Code of Ethics. What do they say about research?IABC Code of Ethics: http://www.iabc.com/about/code.htmPRSA Code of Ethics:http://www.prsa.org/aboutUs/ethics/preamble_en.html
  • Photo Credit: http://www.teletoon.fr/upload/goodies/76/7/1767.jpg
  • Photo Credit: http://blogs.poz.com/shawn/horshack.jpg
  • Photo Credit: http://www.flickr.com/photos/17731548@N00/891079569/
  • Photo Credit: http://www.flickr.com/photos/37083797@N00/3626881087/
  • Photo Credit: http://www.flickr.com/photos/13101875@N00/242156831/
  • Photo Credit: http://www.flickr.com/photos/tekmagika/2212767142/sizes/o/
  • When in doubt, remember the platinum rule: do unto others as THEY would have done unto THEMPhoto Credit:http://universeofluxury.com/wp-content/uploads/2008/03/periodic.jpg
  • Transcript

    • 1. W.W.E.P.R.R.D.?
      Ethical Concernsin Public Relations Research
      Barbara B. Nixon, Ph.D. (ABD) :: Georgia Southern University
    • 2. Code of Ethics
    • 3. Treat participants honestly & fairly
      1
    • 4. Voluntary, not required
      2
    • 5. Maintain confidentiality
      3
    • 6. Follow through with reward & debrief
      4
    • 7. Do no harm
      5
    • 8. Educate
      6
    • 9. Platinum Rule
      7
    • 10. Contact Me
      Barbara B. Nixon, Ph.D. (ABD)
      Assistant Professor of Public Relations
      Georgia Southern University
      Life Member & Past President of the International Listening Association (listen.org)
      E-mail: bnixon@georgiasouthern.edu
      Twitter: barbaranixon
      Skype: barbara.b.nixon
      Blogs: publicrelationsmatters.com & learnercentered.wordpress.com

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