Email
Favorite
Favorited ×
Download
Embed
Private Content
Copy and paste this code into your blog or website Copy Customize Close
We have emailed the verification/download link to "".
Login to your email and click the link to download the file directly.

To request the link at a different email address, update it here. Close
Validation messages. Success message. Fail message.

Check your bulk/spam folders if you can't find our mail.

Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

+ Follow

7 Things PR Students Need to Know About Social Media NOW

by Barbara Nixon on Oct 19, 2010

1,462 views

More…

Less

3 Embeds 279

http://publicrelationsmatters.com	277
http://www.publicrelationsmatters.com	1
http://webcache.googleusercontent.com	1

Statistics

Favorites: 0
Downloads: 11
Comments: 0
Embed Views: 279
Views on SlideShare: 1,183
Total Views: 1,462

Photo Credit: http://www.flickr.com/photos/platinum/4003281/sizes/z/
See the complete video at http://socialnomics.net/video/Photo Credit: http://www.flickr.com/photos/duncan/514417739/in/photostream/
Photo Credit: http://www.flickr.com/photos/brapke/226101874/Where do you already have an online presence?
Photo Credit: “Through the Telescope,” Barbara Nixon, 2005Photo Credit: Number 2, http://www.flickr.com/photos/lwr/759383225/in/photostream/
Photo Credit: “Listening,” Barbara Nixon, 2004Photo Credit: Number 3, http://www.flickr.com/photos/lwr/2114589121/in/photostream/
Photo Credit: Girls Sharing, http://www.flickr.com/photos/58117789@N00/534883941/Photo Credit: Number 4, http://www.flickr.com/photos/lwr/346551752/in/photostream/
Photo Credit: Number 5, http://www.flickr.com/photos/lwr/52621152/in/photostream/
Photo Credit: Worried Girl,http://www.flickr.com/photos/malloreigh/132594163/in/photostream/Photo Credit: Number 6,http://www.flickr.com/photos/lwr/3034561261/in/photostream/
Photo Credit: http://www.flickr.com/photos/stephenburch/363692861/“product+sucks”“company+sucks”“die+company”“i+hate+company”
Be bold. See what happens when you click “I’m feeling lucky” – it’s likely that’s what an employer will do. Watch out for potential digital dirt.
Photo Credit: Number 7,http://www.flickr.com/photos/eurritimia/369919302/in/photostream/
Photo Credit: http://www.flickr.com/photos/96dpi/3816391053/
Watch out for acquiring Shiny Object Syndrome! The “I-want-one-of-those” phase (ConstantinBasturea)
Photo Credit: http://www.flickr.com/photos/dreisekunden/2343929926/
Create your own personal Social Media Policy. See http://publicrelationsmatters.com/2008/10/07/create-your-own-social-media-policy/
Image Credit: Adapted from http://ebookstore.sony.com/ebook/remy-stern/but-wait-theres-more/_/R-400000000000000130649
Photo Credit: http://www.flickr.com/photos/richardaustin/2085854939/sizes/o/

7 Things PR Students Need to Know About Social Media NOW — Presentation Transcript

Things Public Relations StudentsNeed to Know About Social Media
Now.
Barbara B. Nixon
Assistant Professor :: Southeastern University
What the heck IS social media?
Video Credit: Social Media Revolution Refresh by Erik Qualman
Where R U @?
Where are your customers?
Listen first.
Share
Then share.
Social media is
Be paranoid.
Just a little.
The “Suck OR Die” Factor
Google Yourself
“Just ask yourself: Would [potential employers] trust their organization’s reputation to someone who can’t keep his or her own intact?” — Felipe Benitez
Keep learning.
A Warning
Beware of Shiny Object Syndrome
Three Challenges
Read. This. Now.
Groundswell:
Winning in a World Transformed by Social Technologies
Charlene Li & Josh Bernoff
Join. This. Now.
Develop. This.Now.
For links to sites mentioned today, see bit.ly/fpralinks
Contact Me
Barbara B. Nixon, Ph.D. (ABD)
Public Relations Faculty
Southeastern University & Georgia Southern University
Life Member & Past President of the International Listening Association (listen.org)
E-mail: bbnixon@seuniversity.edu
Twitter: barbaranixon
Skype: barbara.b.nixon
Blog: publicrelationsmatters.com

7 Things PR Students Need to Know About Social Media NOW

by Barbara Nixon on Oct 19, 2010

Accessibility

Categories

Tags

Upload Details

Usage Rights

3 Embeds 279

Statistics

7 Things PR Students Need to Know About Social Media NOW — Presentation Transcript