4. 1. Sharing knowledge is always
voluntary, no one can ever be
forced.
2. We share knowledge when we
have the right audience, that
motivates us and creates the right
context.
3. Social Software alone is not the
solution to the old problems of
knowledge management.
5. Is there a new
knowledge management?
http://www.flickr.com/photos/jam343/1703693/
12. *average ratio between formal and informal
networks in businesses.
quot;Liberating knowledgequot;, Snowden, D., Introductory Chapter, 1999, CBI Business Guide
15. Just like Brad.
Brad works in
product
development
for a large
supplier of the
automotive
industry.
16. Brad and his collegues need to
quickly work up a small project.
17. Brad‘s team uses Social Software.
Wiki Rate
Blog
Extensible
Work Place
Office
Integration
Discussion
Search Access
Management
18. Wiki
They collect and prioritize
requirements into a Wiki, …
+ Simple management of large stakeholder groups
+ Transparent process of prioritization
19. Wiki
…post status reports and
minutes on the Blog, … Blog
Jeff
+ Content can be classified into multiple categories
(tags)- easier to find.
+ Status reports are summarized automatically.
20. Wiki
...communicate within the
team via Microblog,... Blog
Microblog
+ International teams stay up to date.
+ Spontaneous ideas, advice and comments will be
available to everyone.
21. Wiki
… create and discuss content
in their Wiki, … Blog
Microblog
Forums
+ Content and discussion all in one place:
less e-mail-traffic.
+ Easy intergration of other file formats (Excel, Visio, …)
and simple export (PDF, Word).
22. Wiki
… and remain up to date via
RSS. Blog
Microblog
Forums
RSS
+ Transparency of the current state of processing.
+ Less information flooding (e-mails).
+ I decide what‘s important to me!
23. Brad ist excited about
Social Software:
+ Improved team work and
communication.
+ More transparency of the project
progress.
+ Less e-mails and fewer meetings.
+ Projects become more efficient.
26. …finds new domains…
Process Management
Skill Management
Team Organization
Documentation
Project Management
Requirement Management
Reputation and Communication
Ideas and Innovations
Learning and Change Management
…
Customers Employees Partners
30. Social Software is now also a part of
Lisa‘s daily work-life.
She uses Wikis and
Blogs for her projects.
RSS keeps her updated
about project status.
She is active on the Staff
Blog.
52. 1. It is no longer about reading the best
documents, but most of all finding the
right contact person.
2. With Social Software we are able to
build up and maintain networks and
make them more transparent. However
its successful implementation requires
the right cultural, technological and
organizational conditions.
3. This is where Web 2.0 ends and
Enterprise 2.0 takes the spotlight: The
right conditions have to be actively
created.
55. Frank Wolf, Christoph Rauhut, Simone Happ,
Christopher Buschow, Katja Dräger, Christin Büttner
Thanks to:
Anne Glas, Holger Günzler, Dada Lin, Jana Frommhold, Ricarda Köckler
