Advertising Campaign
•Download as PPTX, PDF•
2 likes•846 views
Advertising campaign for the sub shop Jersey Mike's. In Intro to Advertising class we had to create an advertising company that Jersey Mike's would hire to promote their brand.
Recommended
More Related Content
What's hot
What's hot (19)
Viewers also liked
Viewers also liked (8)
Similar to Advertising Campaign
Similar to Advertising Campaign (20)
Recently uploaded
Recently uploaded (20)
Advertising Campaign
- 9. Branding
- 10. What: • Sporty games for children and Where: adults • Local Schools • Promotional kiosk for Jersey • Athletic fields Mike’s spread out through out the field Who: • Media coverage • Local Schools • Stage for local entertainment • Families Why: • Volunteers • Raise funds for local charities • Media involving underprivileged • JACK’D children • Jersey Mike’s • Create brand awareness and spoke’s person -- buzz around the community Christie Rampone • Spark attention to Jersey • Sponsors Mike’s various menu items • Create long lasting relationships with customers
- 12. Non-traditional Lower Budget: Create lower budget ads that still generate a lot of exposure Digital Marketing: Create online campaigns to promote via social media outlets Print Campaigns: Create print campaign to appear in specialized magazines, billboards, bumper stickers.