Think detox and you think fresh, bright, revitalised. It's all about improving, optimising and reenergising a function. Which is precisely what your internal magazine requires… regularly. Eliminating tired content and replacing it with vibrant, engaging material – working together with your other functions to create one super-boosted comms channel. We’ve created this fruity infographic to inspire some thoughts and ideas that’ll help recharge your employee magazine, keeping it fresh, fit and healthy!

1. email: Hello@AliveWithIdeas.com | twitter: @AliveWithIdeas | web: www.AliveWithIdeas.com
Hello@AliveWithIdeas.com @AliveWithIdeas
Your internal magazine should be a channel that motivates and inspires
employees by sharing well-sourced, top class content that they may
not encounter through other comms channels.
Fresh, daily goodness…!
Stir the senses. Stay original. Combine variety and colour with quality
and honesty and only pick the very best content for your perfect publication.
pick the
OnlY
very best
content
The printed magazine still attracts a bumper crop of avid advocates.
A slick and stylish publication demonstrates value and respect for its readers.
The act of turning crisp pages makes a refreshing change from all the noise of other channels.
2. Promote the why
Demonstrate the role those people play
in helping the company achieve its vision
to promote a real sense of purpose and
belonging, highlighting the bigger picture.
Share plans for the future.
1. Focus on people
Not corporate propaganda.
Let employees shine. Feature stories
about personal achievements through
employee interviews – it’s a great way
to recognise individuals.
let’s Get fruity - mix it up
A blended, multi-channel approach is what’s needed - and a regular content refresh.
Make it timely - consider seasonality – what’s fresh and when?
Serve up complimentary combinations to:
Boost
energy
levels
Encourage
clearer
thinking
4. Feature
individual roles
Provide a window into all areas
of the organisation. Help employees
understand the different jobs and
functions within the business and
how each work together.
7. Promote employee
benefits
Remind employees about important
upcoming deadlines, share news of
new benefits available, encourage
uptake and interest by promoting
the advantages of signing up.
Add a
splash
of fun
3. Publish company
goals and periodic
updates
Keep employees informed on company
progress by publishing key performance
updates. Get creative with visuals and
infographics to demonstrate progress.
8. Circulate
testimonials
Reading kind and complimentary
words from clients and customers
can make a big difference to morale
and motivation.
10. Feature key facts
and figures
How many customers do you
deal with each day? How many calls
does your service department take?
How many products do you produce
per week? Feature fun facts using
vibrant visuals.
11. Support current
campaigns
Feature details of current or
forthcoming campaigns to
encourage involvement and
enthusiasm. Solicit support by
sharing ‘Five ways to get involved’.
5. Share the big wins
Celebrate new customers and
contracts. Who was involved?
How was it achieved? What’s next?
6. Share employee
survey results
What’s changed? What improvements
have been made since the last survey?
Demonstrate that employees are being
listened to and actions are being taken.
Share views and opinions to show clear,
two-way communication.
9. Share employee
wellness info
If the organisation has an employee
wellness programme, make it known!
Share articles about the latest services
available with supporting tips and ideas.
12.Promote career
opportunities
Take the opportunity to show the
road ahead and share the vacancies
available to those who wish to
progress and develop.
Strengthen
core comms
channels
Promote
better
wellbeing
Detoxing the
Internal
Magazine
A dozen ways to keep
your content fresh