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BUILDINGSAFETYAWARENESSDURINGCORONA
PANDEMIC:ROLEOFLANGUAGECOMMUNICATION
STAMFORD UNIVERSITY
BANGLADESH
SUPERVISED BY
Md. Azizul Haque
Associate professor
Department of English
Stamford University Bangladesh
SUBMITTED BY
Sihab Mahmud
ID: ENF 07205582
Department of English
Stamford University Bangladesh
DATE 3RD DEC, 2021
INTRODUCTION
In the COVID-19 pandemic public health awareness is the handiest tool to guard this crisis.
Public health awareness helps and reduces the intensity of spreading rate and reduces death
rate, and precautionary measures are required to regulate this pandemic disease. The most
purpose of this paper is to explore how information about public health is sought and utilized
in this emergency lockdown situation.
RESEARCHQUESTION
Does the use of proper language help people to be
aware of the situation of corona pandemic?
RESEARCHOBJECTIVE
To find out whether the language is helpful to
build people's awareness
01
GENERALOBJECTIVE
To find out which language dominates the people
most
SPECIFICOBJECTIVE
01
To find out whether english language have chance
to be a part of camping about awareness
02
JUSTIFICATIONOFRESEARCH
Nowadays Corona Pandemic has become a regular issue in our daily lives.
Before 2019 we don’t have any idea about this type of pandemic situation.
So it can be a new good topic for research and can draw attention for those
who really want to do something different and interesting work.
RESEARCHPROBLEM
From 2019 we can get to know about coronavirus in China and in March 2020, it also came
to Bangladesh. Before we suffer this pandemic situation we don’t have an idea how to
aware people when they need to pass crucial moments like this. This is really a very hard
time for everyone and maybe they are not mentally ready to get suggestions with rough
language. They need friendly language when they get instructions about how to survive this
condition. so who tries to make aware people they need to use proper language through
which they can feel strong and without extreme fear they pass this situation with caring
proper safety.
TERMINOLOGY
• Language
• Dialects
• Media
• Standard Language
• Language variety
• Phonetic
• Socio linguistics
THEORETICAL FRAMEWORK
ConversationTheory
The conversation theory is a transdisciplinary learning theory. Developed by
Gordon Pask in 1975, it is influenced by a range of cybernetics, linguistics,
computer science concepts, cognitive psychology and neurophysiology.
01
HealthBeliefModel
The health belief model in behavioural psychology is termed as an ‘expectancy-
value’ model. This means the model assumes that an individual takes an action
based on their evaluation of the most likely outcome of engaging in a new form
of changing existing behaviour. The model is very popular and has proven its
durability in the field of health education. It details the complex relationship
between motivation, health behaviour and outcome.
02
RELATEDWORKS
This article examines the recontextualization of traditional Mongolian verbal art khuuriin ülger by Mongolian folk singers in the context of the
spread of COVID-19 in Inner Mongolia, China. The article argues that the minority Mongols participate in the dominant global and national
discourses while at the same time creating a sense of The article also finds that the multivocal COVID-19 Mongolian fiddle stories are a
medium to articulate the very heteroglot sense of the world in which minority Mongols dwell and to construct and reaffirm their multi-layered
identities.
The mediated Mongolian khuuriin ülger is a multi-layered artistic object, with interacting visual, verbal, and acoustic elements. Close
inspection of 94 fiddle story video clips uploaded online since the outbreak of COVID-19 in China reveals a cornucopia of information deployed
across these semiotic channels. In this online collection of 94 COVID-19-themed fiddle story video clips, I have paid attention to approximately
20 performances of the fiddle stories and selected a core sample of three fiddle stories for close analysis. The salient COVID-19-themeobserved
in the corpus can be further divided into three sub-themes. ( Gegentuul Hongye Bai, 2020)
An example of language needs from the local community is given by Field through her discussions with local groups. (Field, 2017) There is an
urgency to identify best practices and to provide new insights for, or indeed create, recommendations for crisis translation policy for national,
European, and international agencies that regularly work across borders and across languages, with a view to reversing inequalities across
language communities and promoting fairness of access to information. Crisis communication literature emphasizes the difficulties when
trying to communicate with those who are the most vulnerable, e. Dealing adequately with these challenges must be within the scope of
crisis translation into the future, when, in many societies with migrant populations, first generation migrants will represent large communities
in the care homes and their linguistic skills may not meet their communicative needs.
RESEARCHGAP
As there are some works done on communication and pandemic situations. But
there is no work done in the role of language for the awareness building in the
situation of corona pandemic. That’s how a researcher got a new interesting
topic to search the importance of using the perfect language in the pandemic
situation.
RESEARCHMETHODOLOGY
01
Research Design:
The study follows a mixed method approach because certain qualitative and
quantitative tools are used to gather information.
02
03
04
Sampling:
The data have been collected through convenient techniques from the internet.
Data Collection Tool:
Observations Checklist have been used for collecting data from the online media.
Data Collection Procedure:
For this research purpose, I have used a questionnaires survey among the
respondents.
LIMITATIONANDDELIMITATION
This study has some limitations. Due to the new field of research, we could not get
much literature to relate the present study. Therefore, a dependence on pandemic
situation literature is used here. Lack of time has created another problem during the
analyzing time. If we could get more time , the study might have been far better.
DATAANALYSIS
WereyouawareofCoronapandemicfromtheverybeginning?
Q1
0
20
40
60
80
100
Yes No Sometimes Very Rarely
Haveyougotanyawarenessfromyourinstitutionthatyouhave
beenstudying?
Q2
01
0
20
40
60
80
100
Yes No Sometimes Very Rarely
Howdoesawarenesswork?
Q3
01
0
20
40
60
80
100
At the Individual level At family level Collectively at the
institutional level
At social level
Whichinstrumentsdidplaythevitalroletomakeyouawareofthe
pandemic?
Q4
0
20
40
60
80
100
Govt. Circulars Print / Electronics
media news
Healthcare service
news
Social Media
Notification
Whichtype oflanguagedoyouthinkismoreappropriatetocreate
socialawareness?
Q5
01
0
20
40
60
80
100
Street Legislative Mass storytelling Social Networking Discourses of political /
religious leaders
Whichsocialmedia notificationdidyoufindmore truthfulin
creatingawarenessduringpandemic?
Q6
0
20
40
60
80
100
Facebook Twitter Govt. SMS Local Circulation
Whichtype oflanguageismore suitableinbuildingfirst
communication?
Q7
01
0 10 20 30 40 50 60 70
Sign
Descriptive
Fordescriptivelanguagewhichoneactedmore efficientlyfor
buildingawareness?
Q8
01
0
20
40
60
80
100
Bangla English Mixed Others
Forcommunicationwhichfactorsplaysignificantrole?
Q9
0
20
40
60
80
100
Gender Age Taste Education
Didyoufeelanyproblemcomprehendingthelanguageof
awareness?
Q10
0
20
40
60
80
100
Yes No Sometimes Very Rarely
Doyou Thinkthathealthawarenessmessageshouldcomposedin
Bangla?
Q11
0 20 40 60 80 100
Yes
No
Mentionhowmore efficiently thelanguageofcommunicationfor
pandemicawarenesscouldhavebeenmade.
Q12
Some participants mention that the language is not important, rather the people's
understanding is more important. Whatever the language we're using we should explain
all the terminology in their understanding level so that they can get the point via social
media and from every sector of our life. On the other hand, most of the participants
mention that It was really an obvious need for everyone to use language effectively.
Spreading mass awareness in every form, not only written but also public
announcements in every local area so that the uneducated people also can get it easily
and follow health precautions. The Government would have organized more awareness
speeches to keep the citizens updated.
From findings finds that students are aware about use of language during pandemic
from beginning. Participants know about appropriateness of language to create
awareness. They also believe the contribution of social media. Researcher finds
that descriptive language is more suitable for building first communication. They
think that information should be composed in Bangla. Some participants think
that language doesn’t mater. However government could have organized more
awareness speeches to keep citizens updated.
FINDINGS
Any communication in COVID-19 is crucial whether from government
to people, from media to people, people to people, doctor to patient,
within families and so on. Effective communication emphasizes the
importance of content, accuracy, comprehensive signs, symbols,
language, culture, and semiotic rules.
CONCLUSION
1. Students should practice Bangla standard form and English parallels in
their conversation.
2. Though pandemic situation is now in under control but everyone should
maintain safety.
3. Awareness campaign need to continue like before.
RECOMMENDATION
Baioud, Gegentuul. (2020). Fighting Covid-19 with folklore. Language on the Move.
Chen, Chun-Mei. (2020). Public health messages about COVID-19 prevention in multilingual Taiwan.
Chen, Xi. (2020). Fighting COVID-19 in East Asia: The role of classical Chinese poetry.
Donner, William, & Havidán Rodríguez (2008). Population composition, migration and inequality: The influence of demographic changes on
disaster risk and vulnerability.
Gegentuul Hongye Bai (2020) Fighting COVID-19 with Mongolian fiddle stories
Greenwood, Faine, Caitlin Howarth, Danielle Escudero Poole, Nathaniel A. Raymond & Daniel P. Scarnecchia. (2017). The signal code: A human
rights approach to information during crisis.
Heymann, D. L., & Shindo, N. (2020). COVID-19: what is next for public health?
Ingrid Piller, Jie Zhang and Jia Li (2020) Linguistic diversity in a time of crisis: Language challenges of the COVID-19 pandemic
Jie Zhang and Yuqin Wu (2020), Providing multilingual logistics communication in COVID-19 disaster relief
Lunn, P. (2020) et al. Using behavioural science to help fight the coronavirus.
Piller, Ingrid & Jinhyun Cho. (2013). Neoliberalism as language policy. Language in Society.
Piller, Ingrid, Jia Li & Jie Zhang. (2020). Linguistic diversity in a time of crisis: Language challenges of the COVID-19 pandemic.
Shinya Uekusa (2019) Disaster linguicism: Linguistic minorities in disasters
Sharon O’Brien and Federico Marco Federici (2019), Crisis translation: considering language needs in multilingual disaster settings
Sutherlin, Gwyneth. (2013). A voice in the crowd: Broader implications for crowdsourcing translation during crisis. Journal of Information Science.
Scott, S. & Duncan, C.J. Biology of Plagues: Evidence from Historical Populations. (Cambridge University Press, 2001)
Venkatashiva Reddy, Arti Gupta (2021), Importance of effective communication during COVID‐19 infodemic
Voice of Hubei. (2020), January 25. Hospitals in Wuhan ask for donations of medical supplies.
World Health Organization, (2020) et al. Coronavirus disease 2019 (COVID-19): situation report.
Yuming Li, Gaoqi Rao, Jie Zhang and Jia Li (2019), Conceptualizing national emergency language competence
Zehra Taskin, Guleda Dogan, Emanuel Kulczycki & Alesia Ann Zuccala (2020) COVID19 Research for the English-Speaking World: Health
Communication During a Pandemic
Zhou, F. et al. (2020) Clinical course and risk factors for mortality of adult inpatients with COVID-19 in Wuhan, China: a retrospective cohort study.
REFERENCE
THANKYOU
SIHAB
MAHMUD
sihab.shuvo@gmail.com

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BUILDING SAFETY AWARENESS DURING CORONA PANDEMIC ROLE OF LANGUAGE COMMUNICATION

  • 1. BUILDINGSAFETYAWARENESSDURINGCORONA PANDEMIC:ROLEOFLANGUAGECOMMUNICATION STAMFORD UNIVERSITY BANGLADESH SUPERVISED BY Md. Azizul Haque Associate professor Department of English Stamford University Bangladesh SUBMITTED BY Sihab Mahmud ID: ENF 07205582 Department of English Stamford University Bangladesh DATE 3RD DEC, 2021
  • 2. INTRODUCTION In the COVID-19 pandemic public health awareness is the handiest tool to guard this crisis. Public health awareness helps and reduces the intensity of spreading rate and reduces death rate, and precautionary measures are required to regulate this pandemic disease. The most purpose of this paper is to explore how information about public health is sought and utilized in this emergency lockdown situation.
  • 3. RESEARCHQUESTION Does the use of proper language help people to be aware of the situation of corona pandemic?
  • 4. RESEARCHOBJECTIVE To find out whether the language is helpful to build people's awareness 01 GENERALOBJECTIVE To find out which language dominates the people most SPECIFICOBJECTIVE 01 To find out whether english language have chance to be a part of camping about awareness 02
  • 5. JUSTIFICATIONOFRESEARCH Nowadays Corona Pandemic has become a regular issue in our daily lives. Before 2019 we don’t have any idea about this type of pandemic situation. So it can be a new good topic for research and can draw attention for those who really want to do something different and interesting work.
  • 6. RESEARCHPROBLEM From 2019 we can get to know about coronavirus in China and in March 2020, it also came to Bangladesh. Before we suffer this pandemic situation we don’t have an idea how to aware people when they need to pass crucial moments like this. This is really a very hard time for everyone and maybe they are not mentally ready to get suggestions with rough language. They need friendly language when they get instructions about how to survive this condition. so who tries to make aware people they need to use proper language through which they can feel strong and without extreme fear they pass this situation with caring proper safety.
  • 7. TERMINOLOGY • Language • Dialects • Media • Standard Language • Language variety • Phonetic • Socio linguistics
  • 8. THEORETICAL FRAMEWORK ConversationTheory The conversation theory is a transdisciplinary learning theory. Developed by Gordon Pask in 1975, it is influenced by a range of cybernetics, linguistics, computer science concepts, cognitive psychology and neurophysiology. 01 HealthBeliefModel The health belief model in behavioural psychology is termed as an ‘expectancy- value’ model. This means the model assumes that an individual takes an action based on their evaluation of the most likely outcome of engaging in a new form of changing existing behaviour. The model is very popular and has proven its durability in the field of health education. It details the complex relationship between motivation, health behaviour and outcome. 02
  • 9. RELATEDWORKS This article examines the recontextualization of traditional Mongolian verbal art khuuriin ülger by Mongolian folk singers in the context of the spread of COVID-19 in Inner Mongolia, China. The article argues that the minority Mongols participate in the dominant global and national discourses while at the same time creating a sense of The article also finds that the multivocal COVID-19 Mongolian fiddle stories are a medium to articulate the very heteroglot sense of the world in which minority Mongols dwell and to construct and reaffirm their multi-layered identities. The mediated Mongolian khuuriin ülger is a multi-layered artistic object, with interacting visual, verbal, and acoustic elements. Close inspection of 94 fiddle story video clips uploaded online since the outbreak of COVID-19 in China reveals a cornucopia of information deployed across these semiotic channels. In this online collection of 94 COVID-19-themed fiddle story video clips, I have paid attention to approximately 20 performances of the fiddle stories and selected a core sample of three fiddle stories for close analysis. The salient COVID-19-themeobserved in the corpus can be further divided into three sub-themes. ( Gegentuul Hongye Bai, 2020) An example of language needs from the local community is given by Field through her discussions with local groups. (Field, 2017) There is an urgency to identify best practices and to provide new insights for, or indeed create, recommendations for crisis translation policy for national, European, and international agencies that regularly work across borders and across languages, with a view to reversing inequalities across language communities and promoting fairness of access to information. Crisis communication literature emphasizes the difficulties when trying to communicate with those who are the most vulnerable, e. Dealing adequately with these challenges must be within the scope of crisis translation into the future, when, in many societies with migrant populations, first generation migrants will represent large communities in the care homes and their linguistic skills may not meet their communicative needs.
  • 10. RESEARCHGAP As there are some works done on communication and pandemic situations. But there is no work done in the role of language for the awareness building in the situation of corona pandemic. That’s how a researcher got a new interesting topic to search the importance of using the perfect language in the pandemic situation.
  • 11. RESEARCHMETHODOLOGY 01 Research Design: The study follows a mixed method approach because certain qualitative and quantitative tools are used to gather information. 02 03 04 Sampling: The data have been collected through convenient techniques from the internet. Data Collection Tool: Observations Checklist have been used for collecting data from the online media. Data Collection Procedure: For this research purpose, I have used a questionnaires survey among the respondents.
  • 12. LIMITATIONANDDELIMITATION This study has some limitations. Due to the new field of research, we could not get much literature to relate the present study. Therefore, a dependence on pandemic situation literature is used here. Lack of time has created another problem during the analyzing time. If we could get more time , the study might have been far better.
  • 16. Howdoesawarenesswork? Q3 01 0 20 40 60 80 100 At the Individual level At family level Collectively at the institutional level At social level
  • 17. Whichinstrumentsdidplaythevitalroletomakeyouawareofthe pandemic? Q4 0 20 40 60 80 100 Govt. Circulars Print / Electronics media news Healthcare service news Social Media Notification
  • 18. Whichtype oflanguagedoyouthinkismoreappropriatetocreate socialawareness? Q5 01 0 20 40 60 80 100 Street Legislative Mass storytelling Social Networking Discourses of political / religious leaders
  • 25. Mentionhowmore efficiently thelanguageofcommunicationfor pandemicawarenesscouldhavebeenmade. Q12 Some participants mention that the language is not important, rather the people's understanding is more important. Whatever the language we're using we should explain all the terminology in their understanding level so that they can get the point via social media and from every sector of our life. On the other hand, most of the participants mention that It was really an obvious need for everyone to use language effectively. Spreading mass awareness in every form, not only written but also public announcements in every local area so that the uneducated people also can get it easily and follow health precautions. The Government would have organized more awareness speeches to keep the citizens updated.
  • 26. From findings finds that students are aware about use of language during pandemic from beginning. Participants know about appropriateness of language to create awareness. They also believe the contribution of social media. Researcher finds that descriptive language is more suitable for building first communication. They think that information should be composed in Bangla. Some participants think that language doesn’t mater. However government could have organized more awareness speeches to keep citizens updated. FINDINGS
  • 27. Any communication in COVID-19 is crucial whether from government to people, from media to people, people to people, doctor to patient, within families and so on. Effective communication emphasizes the importance of content, accuracy, comprehensive signs, symbols, language, culture, and semiotic rules. CONCLUSION
  • 28. 1. Students should practice Bangla standard form and English parallels in their conversation. 2. Though pandemic situation is now in under control but everyone should maintain safety. 3. Awareness campaign need to continue like before. RECOMMENDATION
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