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Croma, the creative organisation matrix
The document outlines the Creative Organisation Matrix, emphasizing the importance of creativity in navigating complex challenges. It details a framework involving individual, team, and organizational levels, along with phases for stimulating creativity, decision making, and fostering expertise. Additionally, it addresses project management aspects, stakeholder engagement, and risk assessment for successful project execution.
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Croma, the creative organisation matrix
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- 2. Pieter Daelman Business CreativityExpert #BEDENKbe
- 5. Some of ourcustomers are:
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- 7. Creativity is… The abilityto come up with new solutions that are useful
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- 9. “successfully navigating an increasingcomplex world will require creativity”
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- 12. The fuzzy front end?
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- 16. The CReative OrganisationMAtrix In collaboration with
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- 18. “To complex” “The proceswon’t work” “Doesn’t solve our problem”
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- 20. 3 phases Orientation Ideacreation Promotion
- 21. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
- 22. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
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- 25. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
- 27. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
- 29. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
- 30. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
- 32. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
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- 34. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
- 36. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support
- 37. PROJECTCANVAS Title: Projecttarget: 4. STAKEHOLDERS must have nice to have if possible out of scope What are the main user groups? For whom do we do it? Expenditure What must we do to develop and launch the project? First, determine the milestones and then the actions needed to get to that milestone. Then determine the dates for completion. SPONSOR STEARING GROUP (only decision makers) PROJECTLEADER PROJECTTEAM SOUNDING BOARD Who and/or what DO we need to make our project succeed? Revenue What events could have a negative impact on the project in the (near) future? Identify the impact. How can you avoid / reduce / redirect the major risks? Who are the stakeholders? What is their position on the project? HIGH ENGAGEMENT OPPONENT LOW ENGAGEMENT PROPONENT What problem do we solve for the user? 1. SCOPE 2. USERS 7. RESOURCES 8. BUDGET 10. PLANNING 9. ACTIONS 6. TEAM5. RISKS 3. BENEFITS RISKLEVEL LOW LOW NOW MEDIUM MEDIUM HIGH HIGH RISK IMPACT This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by-nc-nd/3.0/ or send a letter to Creative Commons, PO Box 1866, Mountain View, CA 94042, USA. © Developed and designed by BEDENK
- 38. Develop vision Stimulate creativity Decision making &constructive feedback Create mature teams Find creative solutions Build expertise Develop creative skills Present persuasively Create support