The survey of 12 people (10 female, 2 male) about a music video provided useful feedback. Most respondents preferred pop, R&B, and rock music. 7 people said they would buy an album/single, showing interest in purchasing music. Responses were split on whether the song stood alone or needed the video. 11 people said the lip syncing and video editing were flawless. All 12 people said they liked the music video overall. The advertisement and packaging design received mostly positive reviews. The survey thus helped gauge audience reception across different aspects of the project.

1. Evaluation (3) What have you learned from your audience feedback?

2. 12 people did our survey, 10 were female and 2 were male. This helps us to see that the main target audience for our music video is women. However with the two males who replies it gave us a chance to see what they thought of the music video, analyse the information given, and change our video accordingly.