Nia Williams conducted a survey to analyze readers' preferences for a music magazine. Based on the results: - 80% of respondents were female and most preferred pop music. - Billboard was the most preferred magazine brand, followed by NME and MoJo. - For a custom magazine masthead, 40% preferred "Beats" and 30% preferred "Shuffle." - First person interviews were the most popular type of article.

1. Music Magazine
Questionnaire Analysis
Nia Williams

2. What Gender are you?
Most of my respondents were female.
80% were female and only 20% were
male. Whilst distributing my
questionnaires, I should’ve given 5
males a questionnaire each and 5
females a questionnaire to avoid a
bias result.
Gender
Female
Male

3. What genre of music do
you enjoy?
My collection of data reveals
that the preferred music genre
is pop, revealing that 80%
prefer this genre of music.
Only 10% enjoys Indie and
only another 10% enjoys rap
music. None of my recipients
preferred rock or classical
music.
Magazine
Q
Billboard
NME
Kerrang
MoJo

4. Which of the following
magazines would you read?
Q
Billboard
NME
MoJo
Kerrang
By collecting my results, I have
discovered that Billboard is the
most preferred music magazine
read by my respondents. 60%
preferred Billboard and only
10% would wish to read Q
magazine. MoJo,Kerrang and
NME were also as unpopular
from my data.60%- Billboard
10%- NME
10%- MoJo
10%- Q
10%- Kerrang

5. Which of the following
mastheads do you prefer?
For my music magazine that I have
created myself. I asked my
respondents which masthead they
prefer. The most preferred masthead
was ‘Beats’ resulting in 40%
preferring this to the other mastheads.
‘Shuffle’ had 30% the second highest
vote. However, the other mastheads a
small percentage of readers preferred
were ‘Plugged in,’ and also ‘Rhythm.’
None of my respondents preferred the
masthead ‘Chords.’
40%- Beats 20%-Rhythm 30%-Shuffle 10% -Plugged in 0%-Chords
Masthead
Rhythm
Chords
Beats
Shuffle
Plugged in

6. Which of the following
slogans do you prefer?
This pie chart shows which
slogans were preferred by my
respondents. The most
preferred slogan was
‘Discover, Download and
shuffle.’ The other two slogans
were equally preferred by a
smaller group of respondents.
UK’S Number One Music
Magazine-60%
Keeping you up to date- 20%
Discover, Download, Shuffle-20%
Slogan
UK's
Number One
Music
Magazine
Keeping you
up to date
Discover,Do
wnload and
shuffle

7. Would you access or other
media platforms associated
with a music?
By viewing my pie chart, it is evident
that most of my respondents would
access a media platform associated with
a music magazine.
Yes-70%
No-30%
Media Platform
Yes
No

8. How much would you pay
for a music magazine?
I have found out that many of
my responders would pay
£1.00-£1.50 for a magazine.
Also, the same number of
people would pay £1.60-£2.00.
None of the responders
wouldn’t pay £4.00-£5.00
possibly because of the
youthful audience and
therefore could be too
expensive.
£1.00-£1.50-50% £1.60-£2.00- 40% £2.50-£3.50-10%
£4.00-£5.00-0%
Cost
£1.00-£1.50
£1.60-£2.00
£2.50-£3.50
£4.00-£5.00

9. Which of the main images on the cover
would encourage you to purchase the
magazine?
Looking at my results, it is evident that the
responders prefer a male artist featured on
the cover of the magazine. None of the
responders would like a male group
featured on the magazine cover
Female Artist-20% Male Artists-50% Female Group-10%
Male Group-0% Mixed Group-20%
Image
Female Artist
Male Artist
Mixed Group
Female
Group

10. Which of the following
bands/artists would you read
about in a music magazine?
It is evident that my responders
would wish to read articles
relating to Rhianna. Artists such
as The Killers, Drake and other
artists which weren't listed
equally were interested although
only one person would wish to
read about Shawn Mendes and
non would wish to read about
Little Mix.The Killers-10%
Rhianna-50%
Shawn Mendes-10%
Little Mix-0%
Drake-10%
Other-20%
Artists/Bands
The Killers
Rhianna
Shawn Mendes
Little Mix
Drake
Other

11. Which of the following sections from a
contents page would encourage you to
read a music?
From my results, it is evident
that the responders would wish
to read contents such as
features on the latest artists and
also about live gigs and
festivals. Only a small
proportion of responders would
wish to read about other
contents. None of the
responders wished to read an
editor letter.
Editor’s Letter-0% Live Gigs/Festivals-50% Features on Latest Artists- 40%
Other-16.6% Reviews on albums/downloads-10%
Sections
Editor Letters
Live
Gigs/Festivals
Features on the
latest artists
Reviews on
albums/downloads
Other

12. What types of articles do you like
reading?
By looking at my data, it
is evident that 1st Person
Interviews are the most
requested and type of
article the responders
wish to read. No
responders chose the box
‘other’ and only a small
number of responders
wish to read articles
including 3rd person
interviews and also music
reviews.
1st person-60% 3rd person-10% Reviews-30% Other-0%
Article
1st Person
interviews with
bands/artists
3rd person articles
with bands/artists
Reviews on
gigs/CDs/tours
Other