Vision Crafting

Vision Crafting
Askhat Urazbaev
Nikita Filippov
ScrumTrek

Hey Guys what about my requests for this project?You forgot me on the kick-off
I have tons of new great ideas how to improve the product!!!
Agile is about delivering value
Business Goals are Well Understood
Lets build some lines of good quality code!
Vision has changed

Vision Crafting
A new way to collaborate before youstart writing code
The point is to terminate most of risks as soon as possible
Improve the way you create Vision continuously

Business Model Crafting
Alex Osterwalder
http://businessmodelgeneration.com

Business Model Canvas
Предложение
Инфраструктура
Покупатели
Как будут выстроены отношения компании с покупателями
Отношения с покупателями
Какие потребуются договоренности и контракты с другими компаниями
Партнерская сеть
Что потребуется, для того, чтобы запустить бизнес модель
Ключевые возможности
Описание покупателей для которых предназначен продукт
Целевая аудитория
Полное описание комплекса «продукт-услуга»
Позициониро-вание
Через какие каналы будет происходить контакт с покупателями
Каналы продаж
Как будут сорганизованы действия и ресурсы
План работ и ресурсов
Финансы
Сколько потребуется денег
Что конкретно будет приносить выручку
Структура затрат
Генерация выручки

Business Model Canvas
Proposal
Infrastructure
Customers
What type of relationship does each of our Customer Segments expect us to establish and maintain with them?
Customer Relationships
Who are our Key Partners?
Who are our key suppliers?
Key Partners
Through which Channels do our Customer Segments want to be reached? How are we reaching them now?
How are our Channels integrated?
What Key Activities do our Value Propositions require?
Our Distribution Channels?
Revenue streams?
Key Activities
Sales Channels
What value do we deliver to the customer?
Which one of our customer’s problems are we helping to solve?
Value Propositions
What Key Resources do our Value Propositions require?
Key Resources
For whom are we creating value? Who are our most important customers?
Customer Segments
Finance
For what value are our customers really willing to pay?
For what do they currently pay?
How are they currently paying? How would they prefer to pay?
What are the most important costs inherent in our business model?
Which Key Resources are most expensive?
Which Key Activities are most expensive?
Cost Structure
Revenue Streams

In house development

Vision Checklist
Understandableenough so that people know what you mean
Simpleso that it fits on a small card or sticky note
Measurable so that success can be determined
Memorableso that people can easily communicate it to others
Realisticso that people have a chance of actually achieving it
Ambitious and stimulating enough so that it isn’t (too) easy to achieve
Actionable and assignable so that it can be turned into specific actions
Agreed-upon and committable so that people actually feel responsibility for it
Time-boundso that people know when to do it
Realso that people can see the effects of achieving it
Excitable and igniting so that it motivates people to do their best
Inspiring and visionary so that it helps people to see a bigger picture
Value-based and fundamental so that it builds on top of company values, team values, or personal values
Revisitableand assessable so that you can reassess its applicability later
© JurgenAppelo

Checklist examples
Logistics
Iteration Planning
Retrospectives
Release planning
Steeringcommittee
Technical committee
Supervisor/Sponsor
Reporting artifacts
Project management tools
Responsibilities
Estimation
Acceptanceprocedure
Definition of Done
User Story is Ready
User Story is Done
Documentation is Done
Quality: code coverage, test coverage etc

Lean StartUp Canvas

Vision Canvas Hypothesis
Continuous risk validation to correct vision
Interview with Stake Holders or Potential Customers
Interview
Interview
Is this problem worth solving?
PIVOT
Is there solution that will fix this problem
How we should change Vision to be up to date?

Procedure
Prepare canvas and checklists
Describe rules
Let them do all the job themselves
Make sure they have all the help they need
Rules
Fill in the table
Use sticky notes
Use checklists
Use special sticky note to place a hypothesis/open questions
Ask questions if you need help

Silent waiter facilitation
Prepare paper/desk/markers etc
Explain the rules
Group works on its own
Facilitator just helps and answers questions

Make Vision for your Start Up
Mobile Taxi App
Personal Finance System
Your choice!

info@scrumtrek.ru
@zibsun
@Nfilippov
http://scrumtrek.ru
Download In-house Vision Canvas
Q & A?

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Vision Crafting

by Nikita Filippov on Apr 18, 2011

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Vision Crafting — Presentation Transcript