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Twitter 101
 

Twitter 101

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This is the Twitter 101 presentation I gave to my staff at the Hudson Valley Renegades.

This is the Twitter 101 presentation I gave to my staff at the Hudson Valley Renegades.

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  • Social media is the communication between individuals and groups. It’s a means in which people read, share news and information with each other.

Twitter 101 Twitter 101 Presentation Transcript

  • twitter 101 Megan Ogulnick Hudson Valley Renegades megan@hvrenegades.com |@MOgulnick
  • What is social media? It’s not a fad. It’s constantly changing. All of our fans are involved. Social media tools allow us to be human from a distance. -chris brogan
  • twitter Twitter answers the simple question, “ What are you doing?”
  • Twitter It’s more than just stalking your friend who is getting ready and then going to the store and then hanging out with John and then watching Jersey Shore. I promise.
  • twitter Twitter is: • A micro-blogging site • Use it to post up to 140 character messages Twitter is: • Social messaging • News reporting • Social media marketing
  • twitter Sign up is easy:
  • twitter Set up your profile:
  • TWITTER • Tweet: a 140 character message – “Giving a presentation on Twitter today at the office. Can’t wait!” • RT, or ReTweet: Reposting a message to share ideas and give a shout-out – “Wow. Great post Matt! RT @mattChevy Don't Walk...Run Out of Your Comfort Zone --> http://bit.ly/8g24n7” • Followers: people that are subscribing to your tweets
  • twitter • Following: you subscribe to other’s tweets. You see their tweets as their posted.
  • Twitter • @username: allows you to send a public message to an individual user – “@rachelreuben It was great meeting you at the workshop! We’ll talk soon!” • DM, or Direct Message: allows you to send a private message to an individual user – “D rachelreuben Hey Rachel! Would you like to set up a time to meet? My email is megan@hvrenegades.com”
  • twitter •Mentions: when someone mentions you in a tweet or sends you a public message.
  • twitter • Next steps: – Start tweeting! – Find & follow your friends – Search for people, companies/clients, or topics that interest you • Find People • Search.twitter.com • Google – Interact. Quality over quantity.
  • twitter Think of twitter as a place to build relationships • Listen • Use a friendly, casual tone • Respond to some questions or comments addressed to you • Retweet messages you like • Post links to sites you think may interest your followers
  • twitter Megan’s suggested twitter don’ts: – Push the team too much (spam) – Post negative comments about sponsors – Post negative comments about staff – Swear – Post every little detail of your life
  • twitter Have fun. Explore. Ask me questions!