The Race To 50 Million Page Views
•Download as PPTX, PDF•
2 likes•1,110 views
What are the challenges in bringing a Drupal or WordPress site to one million page views per month? Ten million? Fifty million? Logicworks and Cloud.com bring you the perspective of some of the leading voices in the digital publishing industry.
Recommended
More Related Content
What's hot
What's hot (20)
Viewers also liked
Viewers also liked (20)
Similar to The Race To 50 Million Page Views
Similar to The Race To 50 Million Page Views (20)
Recently uploaded
Recently uploaded (20)
The Race To 50 Million Page Views
- 3. Developer opportunity Source: http://w3techs.com/
- 4. 4 Community Powered. Innovation. profiles / friends content (micro)blogging rich media Social Publishing templates UGC workflow analytics taxonomy groups theme social tagging Drupal
- 5. Who ? © 2011 Acquia, Inc. All rights reserved.
- 6. Drupal and WordPress in the Enterprise
- 7. Adoption by Industry Media & Entertainment Public Sector High Tech Higher Ed Others
- 9. Enterprise Web Infrastructure Other sites Product sites Community sites Marketing Microsites Corp Site Departmental Sites Social Business Software External Websites Internal Websites © 2011 Acquia, Inc. All rights reserved.
- 10. Stakeholders Visitors UX Content editors UX Workflow Designers (Themers) Control Developers Flexibility Operations ilities IT Executives Cost Risk Responsiveness to business
- 11. Monetizing different kinds of traffic Product sites One big site Community site Diverse sites © 2011 Acquia, Inc. All rights reserved.
- 12. Selecting a CMS What should you keep in mind when choosing between WordPress and Drupal? Discuss changes in CMSs between versions, typical release schedule and focus of changes made in release versions (security, features, etc.).
- 15. WCMS Alexa 10K TLDs 388 222 Source: http://crawler.acquia.com
- 16. Market Size[1,000,000+ sites] Innovation[9,117+ modules, ~3% APIs] Developers[6,668+] Community[500,000+ members] “… is as much a Social Software platform as it is a web content management system.” CMS Watch, The Web CMS Report 2009 © 2011 Acquia, Inc. All rights reserved. Drupal is Changing the Web Open source, social publishing phenomenon. Drupal powers >1.5% of the Web. [ ]
- 17. Runs on Popular Configurations ...used by world’s biggest companies Linux, Windows or Mac Apache, MS IIS, Nginx MySQL, PgSQL, Oracle, SQL Server, Mongo PHP © 2009 Acquia, Inc.
- 18. “Continuous and broad peer review, enabled by publicly available source code, supports software reliability and security efforts” David M. WennergrenDepartment of Defense CIO“Clarifying Guidance Regarding Open Source Software” Is Open Source Software (OSS) Secure?
- 20. Regularly published security advisories
- 21. Open Web Application Security Project Top Ten Vulnerabilities: Audited & PassedProof point: www.whitehouse.gov More info: drupalsecurityreport.org Security in the Drupal Community
- 23. The Drupal Services Module
- 25. AMF
- 26. REST
- 30. Drupal 7 Features Installation and Environment Database layer Usability Accessibility Fields and entities Image handling Developer improvements Semantic web Distribution support Performance and Scalability Upgrade path Theme system Documentation Community 50 contributed modules moved to core Testing Security
- 32. Complex dependencies arising from changes in business model
- 33. Lack of available ColdFusion TalentA change in strategy (to community-driven) required new processes and systems We use CCI to publish the weekly newspaper
- 34. Product set
- 35. Final Candidates Escenic Drupal Fundamentally different approaches—open source vs. proprietary Different core “products”—publishing product vs. community/ blogging roots Different life-cycles—classic product vs. community development We prepared a grid across 3 categories covering more than 150 points of comparison Community features Editorial and production tools Technology
- 36. Comparison Grid
- 37. Implementation and Best Practices
- 39. Architecting sites Other sites Product sites Community sites Marketing Microsites Corp Site Departmental Sites Social Business Software External Websites Internal Websites © 2011 Acquia, Inc. All rights reserved.
- 41. Testing
- 47. Optimization
- 48. Opencloud SaaS Internal Hosting PaaS
- 50. Drupal migration 100% 50% 0% % site traffic from Drupal Registration, weekly publishing, etc April-June 2011 Q3 2010-11 Topic pages, pay-barrier July 6, 2010 Home page June 22, 2010 Articles Jan-Feb 2010 Channels, Blogs Nov 2009 Comments
- 54. Options for increasing performance and handling additional page views Web servers – Apache? or nginx or lighttpd Caching – caching proxies (Varnish, Squid), caching static assets with CDNs Optimizing – optimizing code, rewriting or reassessing modules, op code caching Databases– tuning queries, MyISAM vs. InnoDB in MySQL, using read slaves, using memcached, noSQL databases (MongoDB, Cassandra) Hardware – adding resources, high I/O disk sub-systems for your databases
- 56. Please Vote On Our Next Topic Caching proxies and object caching with varnish and memcached Cloning your deployment and automating management – Rightscale, puppet, and chef NoSQL Databases Ad networks and real time bidding Ideas? Please email us at events@logicworks.net
Editor's Notes
- Don’t have a good story for PHP
- Focus on the different types of buyers that align with Vmwares customers
- Development costs are significant – Wordpress developers are inexpensive, and sites can be developed quickly by a small team. More complex implementations result in a different type of development.Big site – Wordpress is competitive. Alexa 10K shows for one big site, Wordpress is chosen more frequently.Community site – lots of rich integrated features and users clearly DrupalProduct sites – e.g. Sony Music, NBC Universal, Warner Media Group, Turner Broadcasting – DrupalDiverse sites – Drupal or Wordpress, if a wide range of features, than Drupal
- Specter of OLD school DocumentumAlexa is a good intersection of popular and Enterprise
- Pick a CMS with momentum
- I think the big question, is it one site, or is it a platform, or a product.
- Scaling often involves best practices in Internet technology scalability. Be mindful that site building tools require robust scalability testing and you shouldn’t front run on features too quickly.
- Design and implement to take advantage of resource flexibilityYes. E.g. Triggers on the database. Often see developers billing hourly plunge in development rewriting, core hacking. Technology assumptions are made, hardware is purchased and committed, new tools are selected based on blog posts, etc.
- Consistent - .COMIdeal for cloudTransient – micrositeElastic – News, Media, Growing communityLong tail – Product