1. Understanding Social MediaFor Dental Practices Andrea Hewlett Internet Marketing Strategist Site-Seeker, Inc. dental@site-seeker.com Dan Salamone Marketing & Communication Coordinator Site-Seeker, Inc. dansalamone@site-seeker.com
12. We hear it everywhere… Social Media “Social Media is, at its most basic sense, a shift in how people discover, read, and share news and information and content. It's a fusion of sociology and technology, transforming monologue (one to many) into dialog (many to many.)” -Brian Solis
56. Video is quickly becoming as widespread a content medium online as text! 2: The second largest Search Engine in the world (behind Google) 24 Hours: The amount of video uploaded to YouTube every minute. 1,000 Years: The amount of time it would take to watch every video on YouTube. 100 Million: The amount of YouTube videos watched everyday.
62. Establishing Credibility with Social Media Create Accounts (Name Claim) Grow Networks Lead Discussion Become the Expert Participate in Discussion Create Content Distribute Content
63.
64. How to Distribute Your Blog Email Campaign Other (links)… Twitter Blog Posts Social Bookmarking Sites Facebook Other Blogs LinkedIn
77. Thank You! Understanding Social MediaFor Dental Practices Andrea Hewlett Internet Marketing Strategist Site-Seeker, Inc. dental@site-seeker.com Dan Salamone Marketing & Communication Coordinator Site-Seeker, Inc. dansalamone@site-seeker.com