• Like

qr codes, parent vip pages, and other fun things

  • 778 views
Uploaded on

Join Hobsons University presenter, Al Nunez Jr., as he discusses innovative digital marketing techniques used for parent and student outreach.

Join Hobsons University presenter, Al Nunez Jr., as he discusses innovative digital marketing techniques used for parent and student outreach.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
778
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
2
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. qr codes, parent vip pages, and other fun things we did… al nunez jr. associate director of multimedia communications admissions, recruitment & financial aid cal poly com@calpoly.eduthe online version of this presentation with full multimedia can be found at this url after July 15: admissions.calpoly.edu/hobsonsu2012/funthingswedid.html
  • 2. quick: where’s cal poly? (video to play) – www.calpoly.edu
  • 3. let’s get to it qr codes parent vip page gps/smartphone tour web show picture of the day weekly updates e-mail message reconfiguration
  • 4. qr codes the goal: tracking tour attendees the options: scanned codes (video to play) the solution: qr codes using an itouch
  • 5. parent vip page (video to play) the letter information gathered  parent bio/demo connection to student established parent comments - solicit feedback
  • 6. gps/smartphone (video to play) admissions office checkout offers a variety of tours (colleges/housing) downloadable – iphones/androids
  • 7. web show- live broadcast (video to play) grand avenue interactive experience posted to youtube
  • 8. picture of the day (video to play) finally, a use for social media! take the picture on that day embrace the weird
  • 9. weekly updates (video to play) inspired by web shorts that abound written that week, filmed that week personality!
  • 10. e-mail message reconfiguration trailer and featurettes same formula, different message multi-use  e-message  video compilation for major  thankyou video  alumni recruitment
  • 11. evaluations www.eventmobi.com/HU2012 www.hobsonsuniversity.com/surveysqr codes, parent vip pages, and other fun things we did… al nunez jr. associate director of multimedia communications admissions, recruitment & financial aid cal poly com@calpoly.edu the online version of this presentation can be found at this url after July 15: admissions.calpoly.edu/hobsonsu2012/funthingswedid.html