Being a professional nanny demands a high degree of professionalism and personality. How can you convey that on your resume? To win the job, your resume must inform, educate and persuade the employer to hire you. www.personaltouchcareerservices.com Donna Shannon

1. Secrets to an outstanding resume: Personality and Professionalism Presented by Donna Shannon Coyote Visions Consulting For the INA 2010 Conference May 22,2010 San Francisco, CA

2. Coyote Visions: Who We Are Founded in 2004 by President Donna Shannon Our Mission: To help job seekers of all levels achieve their employment goals through solid, practical advice and services Over 8 years in corporate recruitment & private service placement We are one of the few businesses in the US that offers private service resumes Donna’s book, “Get a Job Without Going Crazy: a Practical Guide to Your Employment Search” is available on Amazon.com (c) 2010, Donna Shannon

3. Resumes: What is the point? In general, the purpose of the resume is to get an interview… HOWEVER - When employers consider hiring help for their home, they scrutinize resumes much closer than corporate employers. For a successful nanny resume, you must: Inform Educate Persuade (c) 2010, Donna Shannon

4. Resume Basics Corporate Resumes Nanny Resumes Formal and reserved Restricted to 1 to 2 pages May include references Never includes personal pictures Should never mention personal interests or hobbies Personable, warm and creative Can expand from 2 to 4 pages Must include references Frequently includes photo Encourages personal information (c) 2010, Donna Shannon

6. Logical

10. Inform the employer2. Educate the employer3. Persuade the employer Employers or agencies always want to know 3 things: Who you are What you’ve done How does it apply to their needs (c) 2010, Donna Shannon

12. Where I grew up:

13. What I like best about Private Service:

14. What my friends would say about me:

15. What my past employers would say about me:Personal Profile: For as long as I can remember, I have loved to take care of children. As early as 12 years old, I began babysitting in my neighborhood, eager to help with the young children. When I went to college, I chose to specialize in early childhood education. While I was born in the United States, I have lived in London for the past 20 years. In fact, I’ve even developed an English accent! I am originally from the Los Angeles area, where I gained a love of the ocean, the beach and the cultural influences of an international city. Childhood is a wonderful period of people’s lives, filled with adventure and new discoveries; but it is also an opportunity for children to learn how to handle life’s challenges as well. I am proud to have helped many families through good times and bad, adding to the security, safety and education of children throughout the US and abroad. (c) 2010, Donna Shannon

17. Drove older children to school, appointments and activities

18. Encouraged children to clean to develop personal responsibility

19. Created fun and unique outings throughout London

21. Bring out the details in each job

22. Be sure to mention any ongoing education or professional development(c) 2010, Donna Shannon

23. C. How does it apply to their needs? When they can see how your experience and skills applies to their needs, this is when they will call for the interview. So what are their needs? (c) 2010, Donna Shannon

24. C. How does it apply to their needs? What if you can’t match all of their needs? Here’s a secret: You won’t be able to match everyone’s needs. It is your individual strengths, style and abilities that create the right match for the family. (c) 2010, Donna Shannon

25. 1. Inform the employer2. Educate the employer3. Persuade the employer Employers don’t always realize everything that their nanny does for them. On your resume, you need to point out all of your abilities so they can appreciate your worth. This is shown in two ways: Skills Scope (c) 2010, Donna Shannon

27. Child, infant and adult CPR and First Aid Certified

28. Excellent cook, specializing in fresh and organic foods

29. Develops fun and educational activities for children of all ages

30. Excellent driving record

31. Mindful of safety and health issues

32. Responsible, congenial and caring(c) 2010, Donna Shannon

34. Proficiency levels

35. Descriptive qualifiers

37. Child, infant and adult CPR and First Aid Certified

38. Excellent cook, specializing in fresh and organic foods

39. Develops fun and educational activities for children of all ages

40. Excellent driving record

41. Mindful of safety and health issues

42. Responsible, congenial and caring(c) 2010, Donna Shannon

44. Size of home by square feet

45. Level of tasks

46. Frequency of tasks(c) 2010, Donna Shannon

47. Which is more appealing to you? Outstanding Resume Average Resume Cared for 3 children, ages 1, 5 and 6 Prepared two healthy, kid-friendly meals a day Kept children’s rooms neat, organized and sanitary Chauffeured children to 3 after-school activities each week Helped clean 8,000 sf home Cared for children Prepared Meals Cleaned bedrooms Drove to appointments Light Housekeeping (c) 2010, Donna Shannon

48. 1. Inform the employer2. Educate the employer3. Persuade the employer For Nannies, the biggest persuasion is trust. Employers want to get a sense of your trustworthiness from your resume. Trust is developed by: Your professionalism Your references Your passion (c) 2010, Donna Shannon

49. A. Your Professionalism Sources for professional and personal support: Community activities Volunteer Work Professional Associations LinkedIn.com Groups, connections 22 Nanny groups on LinkedIn; largest with over 600 members Meetup.com Groups 88 Nanny Meetup Groups nationwide In the corporate world, it is expected that someone be connected and involved in their industry and their career. Same is true for private service… we just tend to forget! Remember to get out of the house… And to list the appropriate sources on your resume (c) 2010, Donna Shannon

51. CPR Certifications

52. Cooking classes

53. Art Classes

54. Childhood development

55. Safety and self-defense

56. Personal development(c) 2010, Donna Shannon

58. B. Your References Your references are your biggest asset! Include a quote from each letter of recommendation Withhold contact information until after the interview If your search is confidential, be sure to qualify this on your resume References: Complete Letters of Recommendation are available upon request. Mr. White Previous Employer London, England “Mary was the best nanny we ever had. We always knew that our children would be safe with her, even while she took them to activities throughout London and the countryside…” Mrs. Brown Previous Employer London, England “Mary was an absolute godsend for me, especially when I was bedridden while I was expecting our twin girls. When they were born early, it was Mary who gave me strength and understanding to handle their health issues. And while all of this was going on, she made sure our son never felt left out. It is without reservation that I whole-heartedly recommend Mary Poppins.” Mrs. Gray Previous Employer London, England “Mary is a wonderful governess. She takes her responsibilities seriously, even while making learning fun for our boys – which was quite a challenge!” (c) 2010, Donna Shannon

59. C. Your Passion Many employers don’t’ understand the appeal of being a nanny. When you can show them your love of the job, they will begin to believe in you. PASSION STATEMENTS can be a part of your Personal Profile, your cover letter or even in your thank-you letter after the interview. It is uniquely YOU – and that is why it is special (c) 2010, Donna Shannon

61. Was it a specific incident?What is the best part of being a nanny? Why do you love your job? Now take 5 minutes to jot down your first impressions – these are the answers closest to your heart. (c) 2010, Donna Shannon

62. In all the world, there is no other nanny exactly like you . And there is a family right now who needs you. Be sure to Inform Educate Persuade In your resume so they can see that you’re the Perfect Fit It’s all about you (c) 2010, Donna Shannon