Use Modern Metrics to Tell the Stories of Your Research Andrea Michalek, President & Co-Founder, Plum Analytics

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Andrea Michalek
Co-Founder and President, Plum Analytics
@amichalek or @plumanalytics
Use Modern Metrics
to Tell the Stories
of Your Research

2. TELL THE STORY.

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What impact
has our
research had
in the past 12
months?

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How do we arm
our researchers
to better
compete for
funding?

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Can we
measure
non-STEM,
non-article
research?

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Journal citations are the traditional form of
Scholarly Measure
8
Journal
Impact Factor
3.161

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TECHNOLOGY HAS FINALLY
CAUGHT UP
Measuring data exhaust to tell the story…

10. Make
visible
what was
invisible

11. Make
measurable
what was
immeasurable

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2-5
years
Idea
Blog Post
?
years
Grant
Conference
3-5
years
Video
Citations
Metrics timeline:
From Idea to Impact
It can take at least 2 - 5 years
from idea to a published
peer-reviewed journal article
Before PlumX After PlumX
Due to the pace of scholarly
publishing, it takes another 3 - 5
years from the time the work is
published to get to critical mass
of citation counts
From idea to measurable
citation counts can take
5 - 10 years
Metrics
available
immediately
citation counts
presentation view
share
save reference
bookmark
PDF download
click
video play
dataset download
citation counts
tweet
Publication

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What is Research Output?
• Articles
• Blog posts
• Book chapters
• Books
• Cases
• Clinical Trials
• Conference Papers
• Data Sets
• Figures
• Grants
• Interviews
• Letters
• Media
• Patents
• Posters
• Presentations
• Reports
• Source Code
• Theses /
Dissertations
• Videos
• Web Pages

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Metrics
Categories
USAGE
(clicks, downloads, views,
library holdings, video plays)
CAPTURES
(bookmarks, code forks, favorites,
readers, watchers)
MENTIONS
(blog posts, comments, reviews,
Wikipedia links)
SOCIAL MEDIA
(+1s, likes, shares, tweets)
CITATIONS
(PubMed Central, Scopus,
patents)

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Given how tight budgets are around
the world, governments are rightfully
demanding effectiveness in the programs
they pay for.
To address these demands, we
need better measurement tools
to determine which approaches
work and which do not.”
Bill Gates
Gates Foundation Annual Letter 2013
“

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Social Impact

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Autism Speaks  Social Media

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Autism Speaks  Captures

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How can you help
researchers get funding?
• Add more than just a list of publications
to their grant applications
– Give them real-time metrics about their impact
• Help determine where they should publish
– Give metrics on what gets the most engagement
• Showcase more than just their journal articles
– Get credit for books and other research output

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Answer the questions and tell the
stories about your research
Find out more information at:
http://www.plumanalytics.com