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Key Questions Addressed
How large is the global market for mobile apps in terms of apps, publishers, and downloads?
How do the markets for Android and iOS compare across different countries in terms of size and growth?
How large are the various app markets and which countries are growing most quickly?
Which categories comprise the global app ecosystem and which are the most popular?
How do the individual categories monetize?
What is the price distribution for pay-per-download apps across categories?
What is the revenue distribution for pay-per-download apps across categories (excludes in-app purchase revenue)?
What is the user star ratings distribution for apps across categories?
What are the top new app titles and publishers on a global basis by downloads?
What are the top all-time titles and publishers on a global basis by downloads?