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Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
Social Media & Community MGMT (for Startups)
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Social Media & Community MGMT (for Startups)

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A little presentation Mathias held at Switzerland's StartupCamp on Feb., 19, 2011 in Basel. Mathias is Amazee Labs' Community and Social Media Manager.

A little presentation Mathias held at Switzerland's StartupCamp on Feb., 19, 2011 in Basel. Mathias is Amazee Labs' Community and Social Media Manager.

Published in: Business, Technology
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Transcript

  • 1. Social Media & Community Management (for Startups) Mathias Möller Text, Social Media & Community mathias@amazeelabs.com
  • 2. This is me:
  • 3. This is me:
  • 4. This is me:
  • 5. This is me:
  • 6. This is me:
  • 7. This is me:
  • 8. This is me:
  • 9. This is me:
  • 10. Why Social Media?
  • 11. Why Social Media?
  • 12. Why Social Media?
  • 13. Why Social Media?
  • 14. Why Social Media?
  • 15. Why Social Media?
  • 16. Why Social Media?
  • 17. Why Social Media?
  • 18. Why Social Media?
  • 19. Why Social Media?
  • 20. Why Social Media?
  • 21. Why Social Media?
  • 22. Why do Social Media?‣Talk about it.‣Get friendly.‣Monitor, collect, engage.‣Don‘t get left out.
  • 23. When you fail,you‘ll fail hard. Have a plan.
  • 24. vs.
  • 25. 1. & Reach2. & Visibility3. & Thought leadership4. & Extra credit
  • 26. There is no ROISocial Media ROI is practicallyimmeasurable. Set tangible goals(followers, fans, Tweets, blog posts, FBstatus updates, etc.), but don‘t stopthere. Every happy customer is a returnon investment.
  • 27. Sorry!
  • 28. Explore & Engage
  • 29. When in doubt, think of your mother!
  • 30. 5 Golden Rules of Community/SM MGMT:1.Be prepared for anything.2.Be alert – always.3.Be friendly, swallow your pride– The customer is always right!4.Learn to improvise, be generous.5.Say you are sorry, if you need to –and mean it!
  • 31. 5 Golden Rules of Community/SM MGMT:1.Be prepared for anything.2.Be alert – always.3.Be friendly, swallow your pride– The customer is always right!4.Learn to improvise, be generous.5.Say you are sorry, if you need to –and mean it! Now discuss!
  • 32. Image sources:‣Slide 5: basykes, CC‣Slide 10: gsagostinho, CC; Sifury‣Slide 12: echiner1, CC‣Slide 14: icanhascheezburger‣Slide 17: balusk8,CC‣Slide 18: lyzadanger, CC
  • 33. Questions? Mathias Möller mathias@amazeelabs.com @mmmatze http://amazeelabs.com

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