Building Your Brand Online Speaker: Amanda Steadman www.amandasteadman.com Thursday October 6 th 2009

The Internet and Business 2009 & Beyond Awareness of the Power of Online Branding & PR Marketing on a Shoestring – Attracting Clients What are you doing to maximise your online presence and results? Introduction

The Internet and Business 2009 & Beyond

Awareness of the Power of Online Branding & PR

Marketing on a Shoestring – Attracting Clients

What are you doing to maximise your online presence and results?

Getting with it…

Getting with it…

Getting with it…

Your Brand & Marketing Strategy The PR Power of Online Media Traffic Attraction Customers and Consistency 4 Keys to Building Your Brand Online

Your Brand & Marketing Strategy

The PR Power of Online Media

Traffic Attraction

Customers and Consistency

1. Your Brand(s)

Clear and Simple Familiarity Connect amandasteadman.com 1. Your Brand

Clear and Simple

Familiarity

Connect

amandasteadman.com

1. Online Marketing Strategy

1. Build your Brand & Presence 2. Build your list 3. Building the relationship 4. Building to a sale 1. Online Marketing Strategy

1. Build your Brand & Presence

2. Build your list

3. Building the relationship

4. Building to a sale

2. Building Your Brand Using Social Media

Obama 2. Online Marketing Strategy

Obama

Follow the Yahoo Brick Code… 1 – Choose your social media community 2 – Create a community 3 – Apply the 4 B’s 4 – Repeat 2. Social Media Secrets

Follow the Yahoo Brick Code…

1 – Choose your social media community

2 – Create a community

3 – Apply the 4 B’s

4 – Repeat

1 – Wakoopa – Monitor Big Boys (follow me on Twitter for tips) 2 – Splitweet, Ping.fm (for Facebook & Twitter Status Update) 3 – Linked In, Viadeo, Xing (For real B2B & B2C) 4 – YouTube, Twitpic, Blogs (other ways to communicate) Slideshare 2. Power of the Few - Faves

Red - Choose Your Vehicles Amber – Load ‘em Up Green – Go Publish 4 – Repeat 3. Traffic Genius

Red - Choose Your Vehicles

Amber – Load ‘em Up

Green – Go Publish

4 – Repeat

Google Ads Facebook Links YouTube Ezine Articles Creating communties Creating Groups Autoresponders Membership Traffic Genius – Top Vehicles

Google Ads

Facebook Links

YouTube

Ezine Articles

Creating communties

Creating Groups

Autoresponders

Membership

YOUR

4. Converting to Customers

1 – Have an EASY to FIND and NAVIGATE WEBSITE OR WEBPAGE 2 – Have a GREAT Offer/Product/Service 3 – CAPTURE DETAILS Converting to Customers

1 – Have an EASY to FIND and NAVIGATE WEBSITE OR WEBPAGE

2 – Have a GREAT Offer/Product/Service

3 – CAPTURE DETAILS

3 – Make is EASY to sign up/buy from you 4 – Have back end offers/autoresponders 5 – Repeat Converting to Customers

3 – Make is EASY to sign up/buy from you

4 – Have back end offers/autoresponders

5 – Repeat

Your Brand & Marketing Strategy The PR Power of Online Media Driving the Traffic Customers and Consistency Reminder: 4 Keys to Building Your Brand Online

Your Brand & Marketing Strategy

The PR Power of Online Media

Driving the Traffic

Customers and Consistency

Work smarter not harder – delegate/get help! Automate, automate, automate HAVE FUN attracting new clients! Summary

Work smarter not harder – delegate/get help!

Automate, automate, automate

HAVE FUN attracting new clients!

Down to you… What can you apply today? What resources do you need? Who else can assist? Commit to 3 actions to start attracting new clients NOW and email us what they are! Email: action@amandasteadman.com Practicalities

Down to you…

What can you apply today?

What resources do you need?

Who else can assist?

Commit to 3 actions to start attracting new clients NOW and email us what they are!

Email: action@amandasteadman.com

For further Web Emergency Assistance Call on 0208 740 8184 Email:amanda@wealthbabes.com or amanda@amandasteadman.com Twitter.com/wealthbabes Connect to Success Group on Facebook Contact

For further Web Emergency Assistance

Call on 0208 740 8184

Email:amanda@wealthbabes.com or amanda@amandasteadman.com

Twitter.com/wealthbabes

Connect to Success Group on Facebook